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Valve allows ISPs and payment processors to censor content on Steam

2025-08-17T19:08:21Z

Heenicks: fixed broken reference URL

{{OngoingEvent}}{{Incomplete}}

At an unknown date in 2025, [[Valve]] updated its Rules and Guidelines for developers on [[Steam]].<ref name=":0">{{Cite web |title=Steamworks Documentation - Onboarding |url=https://partner.steamgames.com/doc/gettingstarted/onboarding |url-status=live |archive-url=https://web.archive.org/web/20250719092925/https://partner.steamgames.com/doc/gettingstarted/onboarding |archive-date=Jul 19, 2025 |access-date=Jul 19, 2025 |website=Steamworks Documentation}}</ref> Within these rules, they granted [[wikt:Internet_service_provider|internet service providers]] (ISPs) and banks/transaction providers the power to delist games from their platform.<ref>{{Cite news |last=techopse |date=Jul 18, 2025 |title=Valve Submits to VISA and MasterCard's Moral Crusade, Escalating Censorship of "Problematic" Games on Steam |url=https://www.techopse.com/valve-submits-to-visa-and-mastercards-moral-crusade-escalating-censorship-of-problematic-games-on-steam/ |access-date=Jul 19, 2025 |work=Techopse}}</ref><ref name=":1">{{Cite news |last=Bonk |first=Lawrence |date=Jul 16, 2025 |title=Steam now bans games that violate the 'rules and standards' of payment processors and banks |url=https://www.engadget.com/gaming/steam-now-bans-games-that-violate-the-rules-and-standards-of-payment-processors-and-banks-164222173.html |access-date=Jul 19, 2025 |work=Engadget}}</ref> Consumers have shown considerable criticism despite the nature of the content removed from the platform due to the vagueness of these rules leaving a window open for expanded censorship.

==Background==
===Steam's content policies===
Prior to 2025, Steam maintained a permissive stance towards adult content, following their 2018 policy change that allowed "everything" except illegal content or "obvious trolling."<ref>{{Cite news |title=Steam rules updated to prohibit content that violates rules set forth by payment processors and banks |url=https://automaton-media.com/en/news/steam-rules-updated-to-prohibit-content-that-violates-rules-set-forth-by-payment-processors-and-banks/ |access-date=Jul 19, 2025 |work=AUTOMATON WEST}}</ref> This policy allowed a diverse range of adult-oriented games on the platform, including visual novels, dating simulators, & games with mature themes.

===Payment processor precedents===
The gaming industry observed similar payment processor interventions in other digital platforms. In December 2020, Mastercard & VISA suspended services to Pornhub following allegations of illegal content, resulting in the removal of over 10 million videos from the platform.<ref>{{Cite news |date=Dec 14, 2020 |title=Mastercard, Visa and Discover cut ties with Pornhub following allegations of child abuse |url=https://www.cnn.com/2020/12/14/business/mastercard-visa-discover-pornhub/index.html |access-date=Jul 20, 2025 |work=CNN Business}}</ref><ref>{{Cite news |date=Dec 10, 2020 |title=Mastercard severs ties with Pornhub, citing illegal content |url=https://www.washingtonpost.com/business/2020/12/10/pornhub-mastercard-ban-mindgeek/ |access-date=Jul 20, 2025 |work=The Washington Post}}</ref>

==Unfair content policy creation==

At an unknown time within 2025, the Rules and Guidelines for developers on [[Steam]]<ref name=":0" /> was updated by [[Valve]] due to pressures from payment vendors to delist content published with excessively mature content,<ref name=":1" /> however due to the vagueness of the following new rule within the policy:

<blockquote>15. Content that may violate the rules and standards set forth by Steam's payment processors and related card networks and banks, or internet network providers. In particular, certain kinds of adult only content.</blockquote>

Has brought concern from consumers and the press, as this enables payment processors, banks, and even ISPs to delist content based on what they solely deem to be unsuitable, which may extend beyond sexually explicit content.

===Timeline of events===
====July 11, 2025: Collective Shout campaign====
The Australian advocacy group [[Collective Shout]], which also defended the film "Cuties" that used underage girls<ref>{{Cite web |title=Collective Shout, Censorship, and Consequences: A Closer Look {{!}} by Just a guy honestly... Kan {{!}} Jul, 2025 {{!}} Medium |url=https://medium.com/@kanquests/collective-shout-censorship-and-consequences-a-closer-look-9a5fdf1dcec4}}</ref><ref>{{Cite web |title=Collective Shout defended the "child exploitation" film Cuties (harmless fiction) . But they lied and attacked DETROIT BECOME HUMAN (harmless fiction). {{!}} by VolkColopatrion {{!}} Jul, 2025 {{!}} Medium |url=https://medium.com/@volkcolopatrion4/collective-shout-defended-the-child-exploitation-film-cuties-72195004572a}}</ref> published an open letter to payment processors titled '''"Open letter to payment processors profiting from rape, incest + child abuse games on Steam."'''<ref name=":3">{{Cite web |date=Jul 11, 2025 |title=Open letter to payment processors profiting from rape, incest + child abuse games on Steam |url=https://www.collectiveshout.org/open-letter-to-payment-processors |access-date=Jul 19, 2025 |website=Collective Shout}}</ref> The letter was addressed to the CEOs of PayPal, Mastercard, & Visa, demanding they ''"immediately cease processing payments on Steam and itch.io."''<ref name=":4">{{Cite news |date=Jul 17, 2025 |title=Australian anti-porn group claims responsibility for Steam's new censorship rules in victory against 'porn sick brain rotted pedo gamer fetishists', and things only get weirder from there |url=https://www.pcgamer.com/gaming-industry/australian-anti-porn-group-claims-responsibility-for-steams-new-censorship-rules-in-victory-against-porn-sick-brain-rotted-pedo-gamer-fetishists-and-things-only-get-weirder-from-there/ |access-date=Jul 19, 2025 |work=PC Gamer}}</ref>

====July 12, 2025: PayPal blocks Steam in most countries====
Starting on July 12, many Steam users from other countries took to Reddit to ask why PayPal had stopped functioning. The error message on the Steam checkout webpage when failing to use PayPal reads "We are temporarily unable to process transactions with this payment method at this time. We apologize for the inconvenience."<ref>{{Cite web |title=paypal temporarily disabled since?|url=https://www.reddit.com/r/Steam/comments/1lxtux9/paypal_temporarily_disabled_since/|access-date=Aug 16, 2025}}</ref>

====July 15-16, 2025: Rule implementation====
Steam updated its developer guidelines to include Rule 15.<ref name=":1" /> SteamDB tracking indicated that over 100 games were removed from the platform within 16 hours of the policy change.<ref name=":2">{{Cite news |last=Hamilton |first=Phillip |date=Jul 18, 2025 |title=Steam Payment Processor Update / Collective Shout Controversy |url=https://knowyourmeme.com/memes/events/steam-payment-processor-update-collective-shout-controversy |access-date=Jul 19, 2025 |work=Know Your Meme}}</ref> The removed games primarily featured adult themes, with particular focus on titles containing incest narratives, sexual violence simulations, or slavery themes.<ref>{{Cite news |date=Jul 16, 2025 |title=Steam takes down tons of porn games after new rule — here's what changed |url=https://www.windowscentral.com/gaming/steam-takes-down-tons-of-porn-games-cracks-down-on-certain-kinds-of-adult-only-content |access-date=Jul 19, 2025 |work=Windows Central}}</ref>

====July 17, 2025: Collective Shout claims victory====
Collective Shout published a follow-up article claiming credit for the policy change, titled "Win – New policy on Steam and rape + incest games removed."<ref>{{Cite web |title=Win – New policy on Steam and rape + incest games removed |url=https://www.collectiveshout.org/win-new-steam-policy-games-removed |access-date=Jul 19, 2025 |website=Collective Shout}}</ref> Co-founder Melinda Tankard Reist made statements that were characterized by gaming media as inflammatory.<ref name=":4" />

====August 1, 2025: Mastercard responds, Valve clarifies====
In an article by games journalist website Kotaku, Mastercard had responded by claiming "Mastercard has not evaluated any game or required restrictions of any activity on game creator sites and platforms, contrary to media reports and allegations", However, Vale responded within the same day clarifying "Mastercard did not communicate with Valve directly, despite our request to do so, Mastercard communicated with payment processors and their acquiring banks. Payment processors communicated this with Valve, and we replied by outlining Steam’s policy since 2018 of attempting to distribute games that are legal for distribution. Payment processors rejected this, and specifically cited Mastercard’s Rule 5.12.7 and risk to the Mastercard brand.", where MasterCard rule 5.12.7 states "A Merchant must not submit to its Acquirer, and a Customer must not submit to the Interchange System, any Transaction that is illegal, or in the sole discretion of the Corporation, may damage the goodwill of the Corporation or reflect negatively on the Marks."<ref>{{Cite news |title=Mastercard Denies Pressuring Steam To Censor ‘NSFW’ Games, Update: Valve Responds|url=https://kotaku.com/mastercard-denies-pressuring-steam-to-censor-nsfw-games-2000614393|access-date=Aug 16, 2025}}</ref>

====August 9, 2025: MasterCard warns gaming tournaments about negative sentiment====
The games journalist who had their articles removed from Vice's website later mentioned that a source had told them that MasterCard, as a major sponsor for "League of Legends" eSports tournaments, had warned Riot Games (game developer of popular eSports game "League of Legends") about negative comments related to the recent games censorship issue, with the implication of deleting related comments from the chatroom on the official livestreams, as well as on the livestreams of content creator partners who work directly with Riot Games.<ref>{{Cite web |title=Ana Valens, BlueSky|url=https://bsky.app/profile/acvalens.net/post/3lvw2ukqlb22h|access-date=Aug 16, 2025}}</ref>

====August 12, 2025: Valve Support update on PayPal payment issues====
Valve updated their checkout website with a support link when failing to checkout using PayPal that reads "In early July 2025, PayPal notified Valve that their acquiring bank for payment transactions in certain currencies was immediately terminating the processing of any transactions related to Steam. This affects Steam purchases using PayPal in currencies other than EUR, CAD, GBP, JPY, AUD and USD.". This affects most countries, especially Eastern Europe, South America, and Asia, who cannot use PayPal for payments on Steam.<ref>{{Cite web |title=Steam PayPal unavailable update|url=https://www.reddit.com/r/Steam/comments/1mnzovo/steam_paypal_unavailable_update|access-date=Aug 18, 2025}}</ref>

====August 14, 2025: Valve confirms PayPal issues are related to the Mastercard issue====
In an article by games journalist website RockPaperShotgun, Valve clarifies the withdrawal of support for Steam transactions by one of PayPal's acquiring banks "is regarding content on Steam, related to what we’ve previously commented on surrounding Mastercard. In this case, one of PayPal’s acquiring banks decided to stop processing any Steam transactions, which cut off PayPal on Steam for a number of currencies".<ref>{{Cite news |title=Valve explain why using PayPal for Steam purchases isn't currently an option in a whole bunch of countries|url=https://www.rockpapershotgun.com/valve-explain-why-using-paypal-for-steam-purchases-isnt-currently-an-option-in-a-whole-bunch-of-countries|access-date=Aug 16, 2025}}</ref>

Currently, the content being removed from the platform has included excessively sexual and mature topics,<ref name=":2" /> however, no significant game without this questionable content has been labeled as ''retired'' according to SteamDB currently.<ref>{{Cite web |title=SteamDB History |url=https://steamdb.info/history/events/ |access-date=Jul 19, 2025 |website=SteamDB}}</ref>

===Valve's response===
The gaming news website Gaming on Linux contacted Valve regarding the matter, with its press team responding with:<ref>{{Cite news |last=Dawe |first=Liam |date=16 Jul 2025 |title=Valve gets pressured by payment processors with a new rule for game devs and various adult games removed |url=https://www.gamingonlinux.com/2025/07/valve-gets-pressured-by-payment-processors-with-a-new-rule-for-game-devs-and-various-adult-games-removed/ |access-date=Jul 19, 2025 |work=Gaming on Linux}}</ref>

<blockquote>We were recently notified that certain games on Steam may violate the rules and standards set forth by our payment processors and their related card networks and banks. As a result, we are retiring those games from being sold on the Steam Store, because loss of payment methods would prevent customers from being able to purchase other titles and game content on Steam.

We are directly notifying developers of these games, and issuing app credits should they have another game they'd like to distribute on Steam in the future.</blockquote>

GamesRadar+ reported that Valve confirmed the removals were due to pressure from banks and card companies, with the company stating that losing payment methods would prevent customers from purchasing any content on the platform.<ref>{{Cite news |title=Valve confirms pressure from banks and card companies is to blame for the storefront axing adult Steam games |url=https://www.gamesradar.com/games/valve-confirms-pressure-from-banks-and-card-companies-is-to-blame-for-the-storefront-axing-adult-steam-games-loss-of-payment-methods-would-prevent-customers-from-being-able-to-purchase-other-titles/ |access-date=Jul 19, 2025 |work=GamesRadar+}}</ref>

==Impact on other platforms==
===Itch.io===
On July 19, 2025, the indie gaming platform itch.io announced it would be "deindexing" adult content due to payment processor scrutiny.<ref>{{Cite news |title=Itch.io is removing NSFW games to comply with payment processors' rules |url=https://www.engadget.com/gaming/pc/itchio-is-removing-nsfw-games-to-comply-with-payment-processors-rules-133045491.html |access-date=Jul 20, 2025 |work=Engadget}}</ref> The platform's founder, Leaf Corcoran, stated they were "actively reaching out to other payment processors" and acknowledged having "limited ability to push back" compared to larger platforms like Valve.<ref>{{Cite news |title=Itch.io is 'actively reaching out to other payment processors' after pressure from credit card companies to curtail NSFW content |url=https://www.pcgamer.com/gaming-industry/game-development/itch-io-is-actively-reaching-out-to-other-payment-processors-after-pressure-from-credit-card-companies-to-curtail-nsfw-content-and-that-compared-to-valve-it-has-limited-ability-to-push-back/ |access-date=Jul 20, 2025 |work=PC Gamer}}</ref>

Rascal News reported that itch.io had deindexed over 21,000 adult games, making them invisible in searches while technically remaining hosted.<ref>{{Cite news |title=Itch.io delists, bans games under pressure from payment processors and an Australian anti-porn group [Updated] |url=https://www.rascal.news/itch-io-delists-bans-games-under-pressure-from-payment-processors-and-an-australian-anti-porn-group/ |access-date=Jul 20, 2025 |work=Rascal News}}</ref> The platform later announced that free adult content would be re-indexed with improved content warnings.<ref>{{Cite web |title=Update on NSFW content |url=https://itch.io/updates/update-on-nsfw-content |access-date=Jul 20, 2025 |website=itch.io}}</ref>

The deindexing of itch.io games has significantly affected the Queer and Furry communities who hosted a lot of popular Visual Novel (Interactive Story) games on that website, some of which did not contain any erotica but were labelled as NSFW just because of containing story themes about queer people. Because of this, a large amount of users from BlueSky have organised a few campaigns against payment companies, including the creation of certain posters and websites as a call to action. <ref>{{Cite web |title=Stop Payment Processors from censorship! #SaveSpeech|url=https://stop-paypros.neocities.org/|access-date=Aug 16, 2025}}</ref> <ref>{{Cite web |title=Protect Queer Creators and Sex Workers - Tell Payment Processors to STOP|url=https://yellat.money/|access-date=Aug 16, 2025}}</ref>

==Consumer response==

Consumer response is currently split, while many recognize that the content that has been taken down so far contains questionable topics,<ref>{{Cite web |last=u/HelloitsWojan |date=Jul 16, 2025 |title=Steam has added a new rule disallowing games that violate the rules and standards set forth by payment processors and card networks, or internet network providers. At the same time, many incest themed games were removed from the store. |url=https://www.reddit.com/r/Steam/comments/1m17v49/steam_has_added_a_new_rule_disallowing_games_that/ |access-date=Jul 19, 2025 |website=[[Reddit]]}}</ref> a majority both notice and dread the flaws of allowing third-parties to control what content would be allowed to be sold on [[Steam]].<ref>{{Cite web |last=OhNoItsAlexx |date=Jul 18, 2025 |title=The Steam Censorship Situation Is INSANE |url=https://www.youtube.com/watch?v=Fqqw53LTf7A |access-date=Jul 19, 2025 |website=[[YouTube]]}}</ref><ref>{{Cite web |last=SomeOrdinaryGamers |date=Jul 18, 2025 |title=Steam's Payment Processor Censorship Controversy... |url=https://www.youtube.com/watch?v=DEflTJjtn5w |access-date=Jul 19, 2025 |website=[[YouTube]]}}</ref> A [[Reddit]] post written by u/TeaLycan shared their concerns about how the new rule can be abused to unfairly delist content via nondescript rules on the platform.<ref>{{Cite web |last=u/TeaLycan |date=Jul 16, 2025 |title=Concerned about Payment Processors policing Steam |url=https://www.reddit.com/r/Steam/comments/1m167jz/concerned_about_payment_processors_policing_steam/ |access-date=Jul 19, 2025 |website=[[Reddit]]}}</ref>

===Petitions and organized campaigns===
A Change.org petition titled "Tell MasterCard, Visa & Activist Groups: Stop Controlling What We Can Watch, Read, or Play" gained over 200,000 signatures.<ref>{{Cite web |title=Tell MasterCard, Visa & Activist Groups: Stop Controlling What We Can Watch, Read, or Play |url=https://www.change.org/p/tell-mastercard-visa-activist-groups-stop-controlling-what-we-can-watch-read-or-play |access-date=Jul 20, 2025 |website=Change.org}}</ref> Game Rant reported that the petition was "blowing up" as Steam users rallied against the censorship.<ref>{{Cite news |title=New Steam Petition is Blowing Up |url=https://gamerant.com/steam-anti-censorship-petition-adult-games-popular/ |access-date=Jul 20, 2025 |work=Game Rant}}</ref>

TheGamer reported that Steam users were coordinating campaigns to contact Visa directly about the game removals.<ref>{{Cite news |title=Steam Users Are Banding Together To Contact Visa Over Removal Of Adult Games |url=https://www.thegamer.com/steam-gaming-industry-visa-payment-processors-adult-games-banned/ |access-date=Jul 20, 2025 |work=TheGamer}}</ref> TweakTown later reported that Visa had responded to the backlash, though the company's statement did not directly address the Steam situation.<ref>{{Cite news |title=Visa responds to backlash over its moral policing of video games on Steam |url=https://www.tweaktown.com/news/106699/visa-responds-to-backlash-over-its-moral-policing-of-video-games-on-steam/index.html |access-date=Jul 20, 2025 |work=TweakTown}}</ref>

Due to itch.io games removal significantly affecting queer people, users cereza.zome and meltingcomet.com from BlueSky created websites full of activism information and sources.<ref>{{Cite web |title=Stop Payment Processors from censorship! #SaveSpeech|url=https://stop-paypros.neocities.org/|access-date=Aug 16, 2025}}</ref> <ref>{{Cite web |title=Protect Queer Creators and Sex Workers - Tell Payment Processors to STOP|url=https://yellat.money/|access-date=Aug 16, 2025}}</ref>

===Community discussions===
Steam Community forums saw extensive discussion about the payment processor influence, with users expressing concern about the precedent being set.<ref>{{Cite web |title=Visa and Mastercard delisting games :: Steam Discussions |url=https://steamcommunity.com/discussions/forum/0/601910081412467067/ |access-date=Jul 20, 2025 |website=Steam Community}}</ref> PC Gamer characterized the new rule as putting "the kibosh on 'certain kinds of adult only content' that make Visa and Mastercard sad."<ref>{{Cite news |title=Steam's got a new rule that puts the kibosh on 'certain kinds of adult only content' that make Visa and Mastercard sad |url=https://www.pcgamer.com/software/platforms/steam-introduces-new-rule-prohibiting-certain-kinds-of-adult-content-that-might-make-visa-or-mastercard-unhappy-financial-deplatforming-in-action/ |access-date=Jul 20, 2025 |work=PC Gamer}}</ref>

Consumers have linked this incident<ref name=":2" /> to an open letter written by the lobbyist group ''Collective Shout'',<ref name=":3" /> especially since the delisted content matched closely to the content decried by the aforementioned letter.

It has also raised questions about the dominance of traditional payment providers and users have been suggesting various open and privacy friendly alternatives to established systems that would not allow for such influence to be exercised on the kinds of goods being sold and could even allow for anonymity when purchasing digital goods.<ref>{{Cite web |title= You could use GNU Taler which simply digitalizes cash transactions even providing the buyer anonymity. That is just using existing currencies like the Euro. So that would work on whole EU scale. |url=https://www.reddit.com/r/linux_gaming/comments/1m18fj4/comment/n3ffcmh/|author=u/TheJackiMonster|work=Reddit|date=2025-07-16|access-date=2025-08-04}}</ref>

==Industry and media response==
===Game developers===
The International Game Developers Association (IGDA) issued a statement expressing concern about the removals, stating that they were "materially harmful to game developers" and that games featuring "consensual adult content, including queer, kink-positive, or romantic narratives, are easily targeted under vague or overly cautious enforcement."<ref>{{Cite news |title=Game industry fires back as certain adult games continue to be delisted from Steam and Itch.io |url=https://www.gamesradar.com/games/game-industry-fires-back-as-certain-adult-games-continue-to-be-delisted-from-steam-and-itch-io-financial-institutions-are-now-influencing-which-stories-can-be-told-and-sold-in-games/ |access-date=Jul 20, 2025 |work=GamesRadar+}}</ref>

NoobFeed reported that multiple developers were caught off-guard by the sudden removals, with many learning about their games' delisting through community reports rather than direct notification from Valve.<ref>{{Cite news |title=Steam Under Fire After Game Removals Spark Payment Processor Controversy |url=https://www.noobfeed.com/news/steam-game-removal-payment-processor-controversy |access-date=Jul 20, 2025 |work=NoobFeed}}</ref>

===Gaming media coverage===
Kotaku published an article titled "The War Over Credit Cards Censoring Games Is Just Getting Started,".<ref>{{Cite news |title=The War Over Credit Cards Censoring Games Is Just Getting Started |url=https://kotaku.com/steam-itch-io-sex-game-nsfw-censor-visa-mastercard-1851787281 |access-date=Jul 20, 2025 |work=Kotaku}}</ref>

VICE reported on user anger toward Valve for "Banning Adult-Only Games off Its Platform."<ref>{{Cite news |title=Steam Users Are Mad at Valve for Banning Adult-Only Games off Its Platform |url=https://www.vice.com/en/article/steam-users-are-mad-at-valve-for-banning-adult-only-games-off-its-platform/ |access-date=Jul 20, 2025 |work=VICE}}</ref>

NotebookCheck reported that journalists investigating the censorship had resigned from their positions, though specific details were not provided.<ref>{{Cite news |title=After payment processors prompt removal of Steam games, journalists investigating the censorship resign |url=https://www.notebookcheck.net/After-payment-processors-prompt-removal-of-Steam-games-journalists-investigating-the-censorship-resign.1063259.0.html |access-date=Jul 20, 2025 |work=NotebookCheck}}</ref>

==Alternative payment methods==
===Cryptocurrency options===
Following the controversy, services offering Steam gift cards for cryptocurrency got more attention. PayRam reported a 300% increase in gaming-related cryptocurrency transactions.<ref>{{Cite web |title=STEAM'S SHOCK RULE 15: How Payment Giants Seized Control & Your 2025 Survival Guide |url=https://payram.com/blog/steams-shock-rule-15-how-payment-giants-seized-control-your-2025-survival-guide |access-date=Jul 20, 2025 |website=PayRam}}</ref> Multiple services including Bitrefill, Coinsbee, and CryptoRefills offer Steam gift cards you can buy with different cryptocurrencies.<ref>{{Cite web |title=Buy Steam Gift Card with Bitcoin, USDT, ETH or Crypto |url=https://www.bitrefill.com/us/en/gift-cards/steam-usa/ |access-date=Jul 20, 2025 |website=Bitrefill}}</ref><ref>{{Cite web |title=Buy Steam gift card with Crypto |url=https://www.cryptorefills.com/en/steam-bitcoin |access-date=Jul 20, 2025 |website=CryptoRefills}}</ref>

Steam previously accepted Bitcoin directly from 2016 to 2017 but discontinued the service citing high fees and volatility.<ref>{{Cite web |title=Steam is no longer supporting Bitcoin |url=https://steamcommunity.com/games/593110/announcements/detail/1464096684955433613 |access-date=Jul 20, 2025 |website=Steam Community}}</ref>

==Scary precedents set==
===Financial censorship concerns===
The Electronic Frontier Foundation has characterized payment processor restrictions as creating ''"choke points to accomplish widespread censorship."''<ref>{{Cite web |title=Financial Censorship |url=https://www.eff.org/issues/financial-censorship |access-date=Jul 20, 2025 |website=Electronic Frontier Foundation}}</ref> The Foundation for Individual Rights and Expression (FIRE) issued a statement on free speech and online payment processors, noting concerns about the expanding influence of financial intermediaries on digital content.<ref>{{Cite web |title=FIRE Statement on Free Speech and Online Payment Processors |url=https://www.thefire.org/research-learn/fire-statement-free-speech-and-online-payment-processors |access-date=Jul 20, 2025 |website=The Foundation for Individual Rights and Expression}}</ref>

Aftermath published an article titled ''"Controversial Opinion, But Faceless Payment Processors Probably Shouldn't Be Able To Run The Whole World From The Shadows,"'' bringing up concerns about unaccountable [[financial censorship]].<ref>{{Cite news |title=Controversial Opinion, But Faceless Payment Processors Probably Shouldn't Be Able To Run The Whole World From The Shadows |url=https://aftermath.site/aftermath-hours-podcast-steam-itch-porn-payment-processors |access-date=Jul 20, 2025 |work=Aftermath}}</ref>

===International responses===
CBC Radio reported on the situation as "How an anti-porn lobby on payment processors censored thousands of video games."<ref>{{Cite news |title=How an anti-porn lobby on payment processors censored thousands of video games |url=https://www.cbc.ca/radio/day6/steam-itch-takedowns-credit-cards-1.7597563 |access-date=Jul 20, 2025 |work=CBC Radio}}</ref>

Japanese gaming news outlet GIGAZINE reported that "'Gamer Outrage' became a trending topic on Japan's X (formerly Twitter)" following the removals and Collective Shout's statements.<ref>{{Cite news |title=After Steam removed a large number of adult games, an anti-pornography group declared a 'victory against pedophile gamers' |url=https://gigazine.net/gsc_news/en/20250722-steam-introduced-confusing-new-rules-adult-content/ |access-date=Jul 20, 2025 |work=GIGAZINE}}</ref>

==See also==

*[[Collective Shout]]

==References==
{{reflist}}
[[Category:Valve Corporation]]
[[Category:Incidents]]

Valve allows ISPs and payment processors to censor content on Steam

2025-08-17T19:06:21Z

Heenicks: removed a few of my own biases, clarifying content and fixing a few errors from my earlier edit

{{OngoingEvent}}{{Incomplete}}

At an unknown date in 2025, [[Valve]] updated its Rules and Guidelines for developers on [[Steam]].<ref name=":0">{{Cite web |title=Steamworks Documentation - Onboarding |url=https://partner.steamgames.com/doc/gettingstarted/onboarding |url-status=live |archive-url=https://web.archive.org/web/20250719092925/https://partner.steamgames.com/doc/gettingstarted/onboarding |archive-date=Jul 19, 2025 |access-date=Jul 19, 2025 |website=Steamworks Documentation}}</ref> Within these rules, they granted [[wikt:Internet_service_provider|internet service providers]] (ISPs) and banks/transaction providers the power to delist games from their platform.<ref>{{Cite news |last=techopse |date=Jul 18, 2025 |title=Valve Submits to VISA and MasterCard's Moral Crusade, Escalating Censorship of "Problematic" Games on Steam |url=https://www.techopse.com/valve-submits-to-visa-and-mastercards-moral-crusade-escalating-censorship-of-problematic-games-on-steam/ |access-date=Jul 19, 2025 |work=Techopse}}</ref><ref name=":1">{{Cite news |last=Bonk |first=Lawrence |date=Jul 16, 2025 |title=Steam now bans games that violate the 'rules and standards' of payment processors and banks |url=https://www.engadget.com/gaming/steam-now-bans-games-that-violate-the-rules-and-standards-of-payment-processors-and-banks-164222173.html |access-date=Jul 19, 2025 |work=Engadget}}</ref> Consumers have shown considerable criticism despite the nature of the content removed from the platform due to the vagueness of these rules leaving a window open for expanded censorship.

==Background==
===Steam's content policies===
Prior to 2025, Steam maintained a permissive stance towards adult content, following their 2018 policy change that allowed "everything" except illegal content or "obvious trolling."<ref>{{Cite news |title=Steam rules updated to prohibit content that violates rules set forth by payment processors and banks |url=https://automaton-media.com/en/news/steam-rules-updated-to-prohibit-content-that-violates-rules-set-forth-by-payment-processors-and-banks/ |access-date=Jul 19, 2025 |work=AUTOMATON WEST}}</ref> This policy allowed a diverse range of adult-oriented games on the platform, including visual novels, dating simulators, & games with mature themes.

===Payment processor precedents===
The gaming industry observed similar payment processor interventions in other digital platforms. In December 2020, Mastercard & VISA suspended services to Pornhub following allegations of illegal content, resulting in the removal of over 10 million videos from the platform.<ref>{{Cite news |date=Dec 14, 2020 |title=Mastercard, Visa and Discover cut ties with Pornhub following allegations of child abuse |url=https://www.cnn.com/2020/12/14/business/mastercard-visa-discover-pornhub/index.html |access-date=Jul 20, 2025 |work=CNN Business}}</ref><ref>{{Cite news |date=Dec 10, 2020 |title=Mastercard severs ties with Pornhub, citing illegal content |url=https://www.washingtonpost.com/business/2020/12/10/pornhub-mastercard-ban-mindgeek/ |access-date=Jul 20, 2025 |work=The Washington Post}}</ref>

==Unfair content policy creation==

At an unknown time within 2025, the Rules and Guidelines for developers on [[Steam]]<ref name=":0" /> was updated by [[Valve]] due to pressures from payment vendors to delist content published with excessively mature content,<ref name=":1" /> however due to the vagueness of the following new rule within the policy:

<blockquote>15. Content that may violate the rules and standards set forth by Steam's payment processors and related card networks and banks, or internet network providers. In particular, certain kinds of adult only content.</blockquote>

Has brought concern from consumers and the press, as this enables payment processors, banks, and even ISPs to delist content based on what they solely deem to be unsuitable, which may extend beyond sexually explicit content.

===Timeline of events===
====July 11, 2025: Collective Shout campaign====
The Australian advocacy group [[Collective Shout]], which also defended the film "Cuties" that used underage girls<ref>{{Cite web |title=Collective Shout, Censorship, and Consequences: A Closer Look {{!}} by Just a guy honestly... Kan {{!}} Jul, 2025 {{!}} Medium |url=https://medium.com/@kanquests/collective-shout-censorship-and-consequences-a-closer-look-9a5fdf1dcec4}}</ref><ref>{{Cite web |title=Collective Shout defended the "child exploitation" film Cuties (harmless fiction) . But they lied and attacked DETROIT BECOME HUMAN (harmless fiction). {{!}} by VolkColopatrion {{!}} Jul, 2025 {{!}} Medium |url=https://medium.com/@volkcolopatrion4/collective-shout-defended-the-child-exploitation-film-cuties-72195004572a}}</ref> published an open letter to payment processors titled '''"Open letter to payment processors profiting from rape, incest + child abuse games on Steam."'''<ref name=":3">{{Cite web |date=Jul 11, 2025 |title=Open letter to payment processors profiting from rape, incest + child abuse games on Steam |url=https://www.collectiveshout.org/open-letter-to-payment-processors |access-date=Jul 19, 2025 |website=Collective Shout}}</ref> The letter was addressed to the CEOs of PayPal, Mastercard, & Visa, demanding they ''"immediately cease processing payments on Steam and itch.io."''<ref name=":4">{{Cite news |date=Jul 17, 2025 |title=Australian anti-porn group claims responsibility for Steam's new censorship rules in victory against 'porn sick brain rotted pedo gamer fetishists', and things only get weirder from there |url=https://www.pcgamer.com/gaming-industry/australian-anti-porn-group-claims-responsibility-for-steams-new-censorship-rules-in-victory-against-porn-sick-brain-rotted-pedo-gamer-fetishists-and-things-only-get-weirder-from-there/ |access-date=Jul 19, 2025 |work=PC Gamer}}</ref>

====July 12, 2025: PayPal blocks Steam in most countries====
Starting on July 12, many Steam users from other countries took to Reddit to ask why PayPal had stopped functioning. The error message on the Steam checkout webpage when failing to use PayPal reads "We are temporarily unable to process transactions with this payment method at this time. We apologize for the inconvenience."<ref>{{Cite web |title=paypal temporarily disabled since?|url=https://www.reddit.com/r/Steam/comments/1lxtux9/paypal_temporarily_disabled_since/|access-date=Aug 16, 2025}}</ref>

====July 15-16, 2025: Rule implementation====
Steam updated its developer guidelines to include Rule 15.<ref name=":1" /> SteamDB tracking indicated that over 100 games were removed from the platform within 16 hours of the policy change.<ref name=":2">{{Cite news |last=Hamilton |first=Phillip |date=Jul 18, 2025 |title=Steam Payment Processor Update / Collective Shout Controversy |url=https://knowyourmeme.com/memes/events/steam-payment-processor-update-collective-shout-controversy |access-date=Jul 19, 2025 |work=Know Your Meme}}</ref> The removed games primarily featured adult themes, with particular focus on titles containing incest narratives, sexual violence simulations, or slavery themes.<ref>{{Cite news |date=Jul 16, 2025 |title=Steam takes down tons of porn games after new rule — here's what changed |url=https://www.windowscentral.com/gaming/steam-takes-down-tons-of-porn-games-cracks-down-on-certain-kinds-of-adult-only-content |access-date=Jul 19, 2025 |work=Windows Central}}</ref>

====July 17, 2025: Collective Shout claims victory====
Collective Shout published a follow-up article claiming credit for the policy change, titled "Win – New policy on Steam and rape + incest games removed."<ref>{{Cite web |title=Win – New policy on Steam and rape + incest games removed |url=https://www.collectiveshout.org/win-new-steam-policy-games-removed |access-date=Jul 19, 2025 |website=Collective Shout}}</ref> Co-founder Melinda Tankard Reist made statements that were characterized by gaming media as inflammatory.<ref name=":4" />

====August 1, 2025: Mastercard responds, Valve clarifies====
In an article by games journalist website Kotaku, Mastercard had responded by claiming "Mastercard has not evaluated any game or required restrictions of any activity on game creator sites and platforms, contrary to media reports and allegations", However, Vale responded within the same day clarifying "Mastercard did not communicate with Valve directly, despite our request to do so, Mastercard communicated with payment processors and their acquiring banks. Payment processors communicated this with Valve, and we replied by outlining Steam’s policy since 2018 of attempting to distribute games that are legal for distribution. Payment processors rejected this, and specifically cited Mastercard’s Rule 5.12.7 and risk to the Mastercard brand.", where MasterCard rule 5.12.7 states "A Merchant must not submit to its Acquirer, and a Customer must not submit to the Interchange System, any Transaction that is illegal, or in the sole discretion of the Corporation, may damage the goodwill of the Corporation or reflect negatively on the Marks."<ref>{{Cite news |title=Mastercard Denies Pressuring Steam To Censor ‘NSFW’ Games, Update: Valve Responds|url=https://kotaku.com/mastercard-denies-pressuring-steam-to-censor-nsfw-games-2000614393|access-date=Aug 16, 2025}}</ref>

====August 9, 2025: MasterCard warns gaming tournaments about negative sentiment====
The games journalist who had their articles removed from Vice's website later mentioned that a source had told them that MasterCard, as a major sponsor for "League of Legends" eSports tournaments, had warned Riot Games (game developer of popular eSports game "League of Legends") about negative comments related to the recent games censorship issue, with the implication of deleting related comments from the chatroom on the official livestreams, as well as on the livestreams of content creator partners who work directly with Riot Games.<ref>{{Cite web |title=Ana Valens, BlueSky|url=https://bsky.app/profile/acvalens.net/post/3lvw2ukqlb22h|access-date=Aug 16, 2025}}</ref>

====August 12, 2025: Valve Support update on PayPal payment issues====
Valve updated their checkout website with a support link when failing to checkout using PayPal that reads "In early July 2025, PayPal notified Valve that their acquiring bank for payment transactions in certain currencies was immediately terminating the processing of any transactions related to Steam. This affects Steam purchases using PayPal in currencies other than EUR, CAD, GBP, JPY, AUD and USD.". This affects most countries, especially Eastern Europe, South America, and Asia, who cannot use PayPal for payments on Steam.<ref>{{Cite web |title=Steam PayPal unavailable update|url=hhttps://www.reddit.com/r/Steam/comments/1mnzovo/steam_paypal_unavailable_update/|access-date=Aug 18, 2025}}</ref>

====August 14, 2025: Valve confirms PayPal issues are related to the Mastercard issue====
In an article by games journalist website RockPaperShotgun, Valve clarifies the withdrawal of support for Steam transactions by one of PayPal's acquiring banks "is regarding content on Steam, related to what we’ve previously commented on surrounding Mastercard. In this case, one of PayPal’s acquiring banks decided to stop processing any Steam transactions, which cut off PayPal on Steam for a number of currencies".<ref>{{Cite news |title=Valve explain why using PayPal for Steam purchases isn't currently an option in a whole bunch of countries|url=https://www.rockpapershotgun.com/valve-explain-why-using-paypal-for-steam-purchases-isnt-currently-an-option-in-a-whole-bunch-of-countries|access-date=Aug 16, 2025}}</ref>

Currently, the content being removed from the platform has included excessively sexual and mature topics,<ref name=":2" /> however, no significant game without this questionable content has been labeled as ''retired'' according to SteamDB currently.<ref>{{Cite web |title=SteamDB History |url=https://steamdb.info/history/events/ |access-date=Jul 19, 2025 |website=SteamDB}}</ref>

===Valve's response===
The gaming news website Gaming on Linux contacted Valve regarding the matter, with its press team responding with:<ref>{{Cite news |last=Dawe |first=Liam |date=16 Jul 2025 |title=Valve gets pressured by payment processors with a new rule for game devs and various adult games removed |url=https://www.gamingonlinux.com/2025/07/valve-gets-pressured-by-payment-processors-with-a-new-rule-for-game-devs-and-various-adult-games-removed/ |access-date=Jul 19, 2025 |work=Gaming on Linux}}</ref>

<blockquote>We were recently notified that certain games on Steam may violate the rules and standards set forth by our payment processors and their related card networks and banks. As a result, we are retiring those games from being sold on the Steam Store, because loss of payment methods would prevent customers from being able to purchase other titles and game content on Steam.

We are directly notifying developers of these games, and issuing app credits should they have another game they'd like to distribute on Steam in the future.</blockquote>

GamesRadar+ reported that Valve confirmed the removals were due to pressure from banks and card companies, with the company stating that losing payment methods would prevent customers from purchasing any content on the platform.<ref>{{Cite news |title=Valve confirms pressure from banks and card companies is to blame for the storefront axing adult Steam games |url=https://www.gamesradar.com/games/valve-confirms-pressure-from-banks-and-card-companies-is-to-blame-for-the-storefront-axing-adult-steam-games-loss-of-payment-methods-would-prevent-customers-from-being-able-to-purchase-other-titles/ |access-date=Jul 19, 2025 |work=GamesRadar+}}</ref>

==Impact on other platforms==
===Itch.io===
On July 19, 2025, the indie gaming platform itch.io announced it would be "deindexing" adult content due to payment processor scrutiny.<ref>{{Cite news |title=Itch.io is removing NSFW games to comply with payment processors' rules |url=https://www.engadget.com/gaming/pc/itchio-is-removing-nsfw-games-to-comply-with-payment-processors-rules-133045491.html |access-date=Jul 20, 2025 |work=Engadget}}</ref> The platform's founder, Leaf Corcoran, stated they were "actively reaching out to other payment processors" and acknowledged having "limited ability to push back" compared to larger platforms like Valve.<ref>{{Cite news |title=Itch.io is 'actively reaching out to other payment processors' after pressure from credit card companies to curtail NSFW content |url=https://www.pcgamer.com/gaming-industry/game-development/itch-io-is-actively-reaching-out-to-other-payment-processors-after-pressure-from-credit-card-companies-to-curtail-nsfw-content-and-that-compared-to-valve-it-has-limited-ability-to-push-back/ |access-date=Jul 20, 2025 |work=PC Gamer}}</ref>

Rascal News reported that itch.io had deindexed over 21,000 adult games, making them invisible in searches while technically remaining hosted.<ref>{{Cite news |title=Itch.io delists, bans games under pressure from payment processors and an Australian anti-porn group [Updated] |url=https://www.rascal.news/itch-io-delists-bans-games-under-pressure-from-payment-processors-and-an-australian-anti-porn-group/ |access-date=Jul 20, 2025 |work=Rascal News}}</ref> The platform later announced that free adult content would be re-indexed with improved content warnings.<ref>{{Cite web |title=Update on NSFW content |url=https://itch.io/updates/update-on-nsfw-content |access-date=Jul 20, 2025 |website=itch.io}}</ref>

The deindexing of itch.io games has significantly affected the Queer and Furry communities who hosted a lot of popular Visual Novel (Interactive Story) games on that website, some of which did not contain any erotica but were labelled as NSFW just because of containing story themes about queer people. Because of this, a large amount of users from BlueSky have organised a few campaigns against payment companies, including the creation of certain posters and websites as a call to action. <ref>{{Cite web |title=Stop Payment Processors from censorship! #SaveSpeech|url=https://stop-paypros.neocities.org/|access-date=Aug 16, 2025}}</ref> <ref>{{Cite web |title=Protect Queer Creators and Sex Workers - Tell Payment Processors to STOP|url=https://yellat.money/|access-date=Aug 16, 2025}}</ref>

==Consumer response==

Consumer response is currently split, while many recognize that the content that has been taken down so far contains questionable topics,<ref>{{Cite web |last=u/HelloitsWojan |date=Jul 16, 2025 |title=Steam has added a new rule disallowing games that violate the rules and standards set forth by payment processors and card networks, or internet network providers. At the same time, many incest themed games were removed from the store. |url=https://www.reddit.com/r/Steam/comments/1m17v49/steam_has_added_a_new_rule_disallowing_games_that/ |access-date=Jul 19, 2025 |website=[[Reddit]]}}</ref> a majority both notice and dread the flaws of allowing third-parties to control what content would be allowed to be sold on [[Steam]].<ref>{{Cite web |last=OhNoItsAlexx |date=Jul 18, 2025 |title=The Steam Censorship Situation Is INSANE |url=https://www.youtube.com/watch?v=Fqqw53LTf7A |access-date=Jul 19, 2025 |website=[[YouTube]]}}</ref><ref>{{Cite web |last=SomeOrdinaryGamers |date=Jul 18, 2025 |title=Steam's Payment Processor Censorship Controversy... |url=https://www.youtube.com/watch?v=DEflTJjtn5w |access-date=Jul 19, 2025 |website=[[YouTube]]}}</ref> A [[Reddit]] post written by u/TeaLycan shared their concerns about how the new rule can be abused to unfairly delist content via nondescript rules on the platform.<ref>{{Cite web |last=u/TeaLycan |date=Jul 16, 2025 |title=Concerned about Payment Processors policing Steam |url=https://www.reddit.com/r/Steam/comments/1m167jz/concerned_about_payment_processors_policing_steam/ |access-date=Jul 19, 2025 |website=[[Reddit]]}}</ref>

===Petitions and organized campaigns===
A Change.org petition titled "Tell MasterCard, Visa & Activist Groups: Stop Controlling What We Can Watch, Read, or Play" gained over 200,000 signatures.<ref>{{Cite web |title=Tell MasterCard, Visa & Activist Groups: Stop Controlling What We Can Watch, Read, or Play |url=https://www.change.org/p/tell-mastercard-visa-activist-groups-stop-controlling-what-we-can-watch-read-or-play |access-date=Jul 20, 2025 |website=Change.org}}</ref> Game Rant reported that the petition was "blowing up" as Steam users rallied against the censorship.<ref>{{Cite news |title=New Steam Petition is Blowing Up |url=https://gamerant.com/steam-anti-censorship-petition-adult-games-popular/ |access-date=Jul 20, 2025 |work=Game Rant}}</ref>

TheGamer reported that Steam users were coordinating campaigns to contact Visa directly about the game removals.<ref>{{Cite news |title=Steam Users Are Banding Together To Contact Visa Over Removal Of Adult Games |url=https://www.thegamer.com/steam-gaming-industry-visa-payment-processors-adult-games-banned/ |access-date=Jul 20, 2025 |work=TheGamer}}</ref> TweakTown later reported that Visa had responded to the backlash, though the company's statement did not directly address the Steam situation.<ref>{{Cite news |title=Visa responds to backlash over its moral policing of video games on Steam |url=https://www.tweaktown.com/news/106699/visa-responds-to-backlash-over-its-moral-policing-of-video-games-on-steam/index.html |access-date=Jul 20, 2025 |work=TweakTown}}</ref>

Due to itch.io games removal significantly affecting queer people, users cereza.zome and meltingcomet.com from BlueSky created websites full of activism information and sources.<ref>{{Cite web |title=Stop Payment Processors from censorship! #SaveSpeech|url=https://stop-paypros.neocities.org/|access-date=Aug 16, 2025}}</ref> <ref>{{Cite web |title=Protect Queer Creators and Sex Workers - Tell Payment Processors to STOP|url=https://yellat.money/|access-date=Aug 16, 2025}}</ref>

===Community discussions===
Steam Community forums saw extensive discussion about the payment processor influence, with users expressing concern about the precedent being set.<ref>{{Cite web |title=Visa and Mastercard delisting games :: Steam Discussions |url=https://steamcommunity.com/discussions/forum/0/601910081412467067/ |access-date=Jul 20, 2025 |website=Steam Community}}</ref> PC Gamer characterized the new rule as putting "the kibosh on 'certain kinds of adult only content' that make Visa and Mastercard sad."<ref>{{Cite news |title=Steam's got a new rule that puts the kibosh on 'certain kinds of adult only content' that make Visa and Mastercard sad |url=https://www.pcgamer.com/software/platforms/steam-introduces-new-rule-prohibiting-certain-kinds-of-adult-content-that-might-make-visa-or-mastercard-unhappy-financial-deplatforming-in-action/ |access-date=Jul 20, 2025 |work=PC Gamer}}</ref>

Consumers have linked this incident<ref name=":2" /> to an open letter written by the lobbyist group ''Collective Shout'',<ref name=":3" /> especially since the delisted content matched closely to the content decried by the aforementioned letter.

It has also raised questions about the dominance of traditional payment providers and users have been suggesting various open and privacy friendly alternatives to established systems that would not allow for such influence to be exercised on the kinds of goods being sold and could even allow for anonymity when purchasing digital goods.<ref>{{Cite web |title= You could use GNU Taler which simply digitalizes cash transactions even providing the buyer anonymity. That is just using existing currencies like the Euro. So that would work on whole EU scale. |url=https://www.reddit.com/r/linux_gaming/comments/1m18fj4/comment/n3ffcmh/|author=u/TheJackiMonster|work=Reddit|date=2025-07-16|access-date=2025-08-04}}</ref>

==Industry and media response==
===Game developers===
The International Game Developers Association (IGDA) issued a statement expressing concern about the removals, stating that they were "materially harmful to game developers" and that games featuring "consensual adult content, including queer, kink-positive, or romantic narratives, are easily targeted under vague or overly cautious enforcement."<ref>{{Cite news |title=Game industry fires back as certain adult games continue to be delisted from Steam and Itch.io |url=https://www.gamesradar.com/games/game-industry-fires-back-as-certain-adult-games-continue-to-be-delisted-from-steam-and-itch-io-financial-institutions-are-now-influencing-which-stories-can-be-told-and-sold-in-games/ |access-date=Jul 20, 2025 |work=GamesRadar+}}</ref>

NoobFeed reported that multiple developers were caught off-guard by the sudden removals, with many learning about their games' delisting through community reports rather than direct notification from Valve.<ref>{{Cite news |title=Steam Under Fire After Game Removals Spark Payment Processor Controversy |url=https://www.noobfeed.com/news/steam-game-removal-payment-processor-controversy |access-date=Jul 20, 2025 |work=NoobFeed}}</ref>

===Gaming media coverage===
Kotaku published an article titled "The War Over Credit Cards Censoring Games Is Just Getting Started,".<ref>{{Cite news |title=The War Over Credit Cards Censoring Games Is Just Getting Started |url=https://kotaku.com/steam-itch-io-sex-game-nsfw-censor-visa-mastercard-1851787281 |access-date=Jul 20, 2025 |work=Kotaku}}</ref>

VICE reported on user anger toward Valve for "Banning Adult-Only Games off Its Platform."<ref>{{Cite news |title=Steam Users Are Mad at Valve for Banning Adult-Only Games off Its Platform |url=https://www.vice.com/en/article/steam-users-are-mad-at-valve-for-banning-adult-only-games-off-its-platform/ |access-date=Jul 20, 2025 |work=VICE}}</ref>

NotebookCheck reported that journalists investigating the censorship had resigned from their positions, though specific details were not provided.<ref>{{Cite news |title=After payment processors prompt removal of Steam games, journalists investigating the censorship resign |url=https://www.notebookcheck.net/After-payment-processors-prompt-removal-of-Steam-games-journalists-investigating-the-censorship-resign.1063259.0.html |access-date=Jul 20, 2025 |work=NotebookCheck}}</ref>

==Alternative payment methods==
===Cryptocurrency options===
Following the controversy, services offering Steam gift cards for cryptocurrency got more attention. PayRam reported a 300% increase in gaming-related cryptocurrency transactions.<ref>{{Cite web |title=STEAM'S SHOCK RULE 15: How Payment Giants Seized Control & Your 2025 Survival Guide |url=https://payram.com/blog/steams-shock-rule-15-how-payment-giants-seized-control-your-2025-survival-guide |access-date=Jul 20, 2025 |website=PayRam}}</ref> Multiple services including Bitrefill, Coinsbee, and CryptoRefills offer Steam gift cards you can buy with different cryptocurrencies.<ref>{{Cite web |title=Buy Steam Gift Card with Bitcoin, USDT, ETH or Crypto |url=https://www.bitrefill.com/us/en/gift-cards/steam-usa/ |access-date=Jul 20, 2025 |website=Bitrefill}}</ref><ref>{{Cite web |title=Buy Steam gift card with Crypto |url=https://www.cryptorefills.com/en/steam-bitcoin |access-date=Jul 20, 2025 |website=CryptoRefills}}</ref>

Steam previously accepted Bitcoin directly from 2016 to 2017 but discontinued the service citing high fees and volatility.<ref>{{Cite web |title=Steam is no longer supporting Bitcoin |url=https://steamcommunity.com/games/593110/announcements/detail/1464096684955433613 |access-date=Jul 20, 2025 |website=Steam Community}}</ref>

==Scary precedents set==
===Financial censorship concerns===
The Electronic Frontier Foundation has characterized payment processor restrictions as creating ''"choke points to accomplish widespread censorship."''<ref>{{Cite web |title=Financial Censorship |url=https://www.eff.org/issues/financial-censorship |access-date=Jul 20, 2025 |website=Electronic Frontier Foundation}}</ref> The Foundation for Individual Rights and Expression (FIRE) issued a statement on free speech and online payment processors, noting concerns about the expanding influence of financial intermediaries on digital content.<ref>{{Cite web |title=FIRE Statement on Free Speech and Online Payment Processors |url=https://www.thefire.org/research-learn/fire-statement-free-speech-and-online-payment-processors |access-date=Jul 20, 2025 |website=The Foundation for Individual Rights and Expression}}</ref>

Aftermath published an article titled ''"Controversial Opinion, But Faceless Payment Processors Probably Shouldn't Be Able To Run The Whole World From The Shadows,"'' bringing up concerns about unaccountable [[financial censorship]].<ref>{{Cite news |title=Controversial Opinion, But Faceless Payment Processors Probably Shouldn't Be Able To Run The Whole World From The Shadows |url=https://aftermath.site/aftermath-hours-podcast-steam-itch-porn-payment-processors |access-date=Jul 20, 2025 |work=Aftermath}}</ref>

===International responses===
CBC Radio reported on the situation as "How an anti-porn lobby on payment processors censored thousands of video games."<ref>{{Cite news |title=How an anti-porn lobby on payment processors censored thousands of video games |url=https://www.cbc.ca/radio/day6/steam-itch-takedowns-credit-cards-1.7597563 |access-date=Jul 20, 2025 |work=CBC Radio}}</ref>

Japanese gaming news outlet GIGAZINE reported that "'Gamer Outrage' became a trending topic on Japan's X (formerly Twitter)" following the removals and Collective Shout's statements.<ref>{{Cite news |title=After Steam removed a large number of adult games, an anti-pornography group declared a 'victory against pedophile gamers' |url=https://gigazine.net/gsc_news/en/20250722-steam-introduced-confusing-new-rules-adult-content/ |access-date=Jul 20, 2025 |work=GIGAZINE}}</ref>

==See also==

*[[Collective Shout]]

==References==
{{reflist}}
[[Category:Valve Corporation]]
[[Category:Incidents]]

Valve allows ISPs and payment processors to censor content on Steam

2025-08-16T13:18:29Z

Heenicks: added a lot of missing information, including the PayPal issue, and eSports comments censorship, and added a mention as to how queer people have been affected and what they are doing to try and fix the issue.

{{OngoingEvent}}{{Incomplete}}

At an unknown date in 2025, [[Valve]] updated its Rules and Guidelines for developers on [[Steam]].<ref name=":0">{{Cite web |title=Steamworks Documentation - Onboarding |url=https://partner.steamgames.com/doc/gettingstarted/onboarding |url-status=live |archive-url=https://web.archive.org/web/20250719092925/https://partner.steamgames.com/doc/gettingstarted/onboarding |archive-date=Jul 19, 2025 |access-date=Jul 19, 2025 |website=Steamworks Documentation}}</ref> Within these rules, they granted [[wikt:Internet_service_provider|internet service providers]] (ISPs) and banks/transaction providers the power to delist games from their platform.<ref>{{Cite news |last=techopse |date=Jul 18, 2025 |title=Valve Submits to VISA and MasterCard's Moral Crusade, Escalating Censorship of "Problematic" Games on Steam |url=https://www.techopse.com/valve-submits-to-visa-and-mastercards-moral-crusade-escalating-censorship-of-problematic-games-on-steam/ |access-date=Jul 19, 2025 |work=Techopse}}</ref><ref name=":1">{{Cite news |last=Bonk |first=Lawrence |date=Jul 16, 2025 |title=Steam now bans games that violate the 'rules and standards' of payment processors and banks |url=https://www.engadget.com/gaming/steam-now-bans-games-that-violate-the-rules-and-standards-of-payment-processors-and-banks-164222173.html |access-date=Jul 19, 2025 |work=Engadget}}</ref> Consumers have shown considerable criticism despite the nature of the content removed from the platform due to the vagueness of these rules leaving a window open for expanded censorship.

==Background==
===Steam's content policies===
Prior to 2025, Steam maintained a permissive stance towards adult content, following their 2018 policy change that allowed "everything" except illegal content or "obvious trolling."<ref>{{Cite news |title=Steam rules updated to prohibit content that violates rules set forth by payment processors and banks |url=https://automaton-media.com/en/news/steam-rules-updated-to-prohibit-content-that-violates-rules-set-forth-by-payment-processors-and-banks/ |access-date=Jul 19, 2025 |work=AUTOMATON WEST}}</ref> This policy allowed a diverse range of adult-oriented games on the platform, including visual novels, dating simulators, & games with mature themes.

===Payment processor precedents===
The gaming industry observed similar payment processor interventions in other digital platforms. In December 2020, Mastercard & VISA suspended services to Pornhub following allegations of illegal content, resulting in the removal of over 10 million videos from the platform.<ref>{{Cite news |date=Dec 14, 2020 |title=Mastercard, Visa and Discover cut ties with Pornhub following allegations of child abuse |url=https://www.cnn.com/2020/12/14/business/mastercard-visa-discover-pornhub/index.html |access-date=Jul 20, 2025 |work=CNN Business}}</ref><ref>{{Cite news |date=Dec 10, 2020 |title=Mastercard severs ties with Pornhub, citing illegal content |url=https://www.washingtonpost.com/business/2020/12/10/pornhub-mastercard-ban-mindgeek/ |access-date=Jul 20, 2025 |work=The Washington Post}}</ref>

==Unfair content policy creation==

At an unknown time within 2025, the Rules and Guidelines for developers on [[Steam]]<ref name=":0" /> was updated by [[Valve]] due to pressures from payment vendors to delist content published with excessively mature content,<ref name=":1" /> however due to the vagueness of the following new rule within the policy:

<blockquote>15. Content that may violate the rules and standards set forth by Steam's payment processors and related card networks and banks, or internet network providers. In particular, certain kinds of adult only content.</blockquote>

Has brought concern from consumers and the press, as this enables payment processors, banks, and even ISPs to delist content based on what they solely deem to be unsuitable, which may extend beyond sexually explicit content.

===Timeline of events===
====July 11, 2025: Collective Shout campaign====
The Australian advocacy group [[Collective Shout]], which also defended the film "Cuties" that used underage girls<ref>{{Cite web |title=Collective Shout, Censorship, and Consequences: A Closer Look {{!}} by Just a guy honestly... Kan {{!}} Jul, 2025 {{!}} Medium |url=https://medium.com/@kanquests/collective-shout-censorship-and-consequences-a-closer-look-9a5fdf1dcec4}}</ref><ref>{{Cite web |title=Collective Shout defended the "child exploitation" film Cuties (harmless fiction) . But they lied and attacked DETROIT BECOME HUMAN (harmless fiction). {{!}} by VolkColopatrion {{!}} Jul, 2025 {{!}} Medium |url=https://medium.com/@volkcolopatrion4/collective-shout-defended-the-child-exploitation-film-cuties-72195004572a}}</ref> published an open letter to payment processors titled '''"Open letter to payment processors profiting from rape, incest + child abuse games on Steam."'''<ref name=":3">{{Cite web |date=Jul 11, 2025 |title=Open letter to payment processors profiting from rape, incest + child abuse games on Steam |url=https://www.collectiveshout.org/open-letter-to-payment-processors |access-date=Jul 19, 2025 |website=Collective Shout}}</ref> The letter was addressed to the CEOs of PayPal, Mastercard, & Visa, demanding they ''"immediately cease processing payments on Steam and itch.io."''<ref name=":4">{{Cite news |date=Jul 17, 2025 |title=Australian anti-porn group claims responsibility for Steam's new censorship rules in victory against 'porn sick brain rotted pedo gamer fetishists', and things only get weirder from there |url=https://www.pcgamer.com/gaming-industry/australian-anti-porn-group-claims-responsibility-for-steams-new-censorship-rules-in-victory-against-porn-sick-brain-rotted-pedo-gamer-fetishists-and-things-only-get-weirder-from-there/ |access-date=Jul 19, 2025 |work=PC Gamer}}</ref>

====July 12, 2025: PayPal blocks Steam in most countries====
Starting on July 12, many Steam users from other countries took to Reddit to ask why PayPal had stopped functioning.<ref>{{Cite web |title=paypal temporarily disabled since?|url=https://www.reddit.com/r/Steam/comments/1lxtux9/paypal_temporarily_disabled_since/|access-date=Aug 16, 2025}}</ref>

====July 15-16, 2025: Rule implementation====
Steam updated its developer guidelines to include Rule 15.<ref name=":1" /> SteamDB tracking indicated that over 100 games were removed from the platform within 16 hours of the policy change.<ref name=":2">{{Cite news |last=Hamilton |first=Phillip |date=Jul 18, 2025 |title=Steam Payment Processor Update / Collective Shout Controversy |url=https://knowyourmeme.com/memes/events/steam-payment-processor-update-collective-shout-controversy |access-date=Jul 19, 2025 |work=Know Your Meme}}</ref> The removed games primarily featured adult themes, with particular focus on titles containing incest narratives, sexual violence simulations, or slavery themes.<ref>{{Cite news |date=Jul 16, 2025 |title=Steam takes down tons of porn games after new rule — here's what changed |url=https://www.windowscentral.com/gaming/steam-takes-down-tons-of-porn-games-cracks-down-on-certain-kinds-of-adult-only-content |access-date=Jul 19, 2025 |work=Windows Central}}</ref>

====July 17, 2025: Collective Shout claims victory====
Collective Shout published a follow-up article claiming credit for the policy change, titled "Win – New policy on Steam and rape + incest games removed."<ref>{{Cite web |title=Win – New policy on Steam and rape + incest games removed |url=https://www.collectiveshout.org/win-new-steam-policy-games-removed |access-date=Jul 19, 2025 |website=Collective Shout}}</ref> Co-founder Melinda Tankard Reist made statements that were characterized by gaming media as inflammatory.<ref name=":4" />

====August 1, 2025: Mastercard responds, Valve clarifies====
In an article by games journalist website Kotaku, Mastercard had responded by claiming "Mastercard has not evaluated any game or required restrictions of any activity on game creator sites and platforms, contrary to media reports and allegations", However, Vale responded within the same day clarifying "“Mastercard did not communicate with Valve directly, despite our request to do so, Mastercard communicated with payment processors and their acquiring banks. Payment processors communicated this with Valve, and we replied by outlining Steam’s policy since 2018 of attempting to distribute games that are legal for distribution. Payment processors rejected this, and specifically cited Mastercard’s Rule 5.12.7 and risk to the Mastercard brand.", where MasterCard rule 5.12.7 states "A Merchant must not submit to its Acquirer, and a Customer must not submit to the Interchange System, any Transaction that is illegal, or in the sole discretion of the Corporation, may damage the goodwill of the Corporation or reflect negatively on the Marks."<ref>{{Cite news |title=Mastercard Denies Pressuring Steam To Censor ‘NSFW’ Games, Update: Valve Responds|url=https://kotaku.com/mastercard-denies-pressuring-steam-to-censor-nsfw-games-2000614393|access-date=Aug 16, 2025}}</ref>

====August 9, 2025: MasterCard censors public chatrooms====
The games journalist who had their articles removed from Vice's website later mentioned that a source had told them that MasterCard, as a major sponsor for "League of Legends" eSports tournaments, had required Riot Games (game developer of League of Legends) to censor any negative comments about this issue on the official livestreams, as well as on the livestreams of content creators who work directly with Riot Games <ref>{{Cite web |title=Ana Valens, BlueSky|url=https://bsky.app/profile/acvalens.net/post/3lvw2ukqlb22h|access-date=Aug 16, 2025}}</ref>

====August 14, 2025: Valve confirms PayPal issues are related to the Mastercard issue====
In an article by games journalist website RockPaperShotgun, Valve clarifies "In early July 2025, PayPal notified Valve that their acquiring bank for payment transactions in certain currencies was immediately terminating the processing of any transactions related to Steam," Valve wrote. "This affects Steam purchases using PayPal in currencies other than EUR, CAD, GBP, JPY, AUD and USD.". This affects most countries, especially Eastern Europe, South America, and Asia, who cannot use PayPal for payments on Steam since July 12th.<ref>{{Cite news |title=Valve explain why using PayPal for Steam purchases isn't currently an option in a whole bunch of countries|url=https://www.rockpapershotgun.com/valve-explain-why-using-paypal-for-steam-purchases-isnt-currently-an-option-in-a-whole-bunch-of-countries|access-date=Aug 16, 2025}}</ref>

Currently, the content being removed from the platform has included excessively sexual and mature topics,<ref name=":2" /> however, no significant game without this questionable content has been labeled as ''retired'' according to SteamDB currently.<ref>{{Cite web |title=SteamDB History |url=https://steamdb.info/history/events/ |access-date=Jul 19, 2025 |website=SteamDB}}</ref>

===Valve's response===
The gaming news website Gaming on Linux contacted Valve regarding the matter, with its press team responding with:<ref>{{Cite news |last=Dawe |first=Liam |date=16 Jul 2025 |title=Valve gets pressured by payment processors with a new rule for game devs and various adult games removed |url=https://www.gamingonlinux.com/2025/07/valve-gets-pressured-by-payment-processors-with-a-new-rule-for-game-devs-and-various-adult-games-removed/ |access-date=Jul 19, 2025 |work=Gaming on Linux}}</ref>

<blockquote>We were recently notified that certain games on Steam may violate the rules and standards set forth by our payment processors and their related card networks and banks. As a result, we are retiring those games from being sold on the Steam Store, because loss of payment methods would prevent customers from being able to purchase other titles and game content on Steam.

We are directly notifying developers of these games, and issuing app credits should they have another game they'd like to distribute on Steam in the future.</blockquote>

GamesRadar+ reported that Valve confirmed the removals were due to pressure from banks and card companies, with the company stating that losing payment methods would prevent customers from purchasing any content on the platform.<ref>{{Cite news |title=Valve confirms pressure from banks and card companies is to blame for the storefront axing adult Steam games |url=https://www.gamesradar.com/games/valve-confirms-pressure-from-banks-and-card-companies-is-to-blame-for-the-storefront-axing-adult-steam-games-loss-of-payment-methods-would-prevent-customers-from-being-able-to-purchase-other-titles/ |access-date=Jul 19, 2025 |work=GamesRadar+}}</ref>

==Impact on other platforms==
===Itch.io===
On July 19, 2025, the indie gaming platform itch.io announced it would be "deindexing" adult content due to payment processor scrutiny.<ref>{{Cite news |title=Itch.io is removing NSFW games to comply with payment processors' rules |url=https://www.engadget.com/gaming/pc/itchio-is-removing-nsfw-games-to-comply-with-payment-processors-rules-133045491.html |access-date=Jul 20, 2025 |work=Engadget}}</ref> The platform's founder, Leaf Corcoran, stated they were "actively reaching out to other payment processors" and acknowledged having "limited ability to push back" compared to larger platforms like Valve.<ref>{{Cite news |title=Itch.io is 'actively reaching out to other payment processors' after pressure from credit card companies to curtail NSFW content |url=https://www.pcgamer.com/gaming-industry/game-development/itch-io-is-actively-reaching-out-to-other-payment-processors-after-pressure-from-credit-card-companies-to-curtail-nsfw-content-and-that-compared-to-valve-it-has-limited-ability-to-push-back/ |access-date=Jul 20, 2025 |work=PC Gamer}}</ref>

Rascal News reported that itch.io had deindexed over 21,000 adult games, making them invisible in searches while technically remaining hosted.<ref>{{Cite news |title=Itch.io delists, bans games under pressure from payment processors and an Australian anti-porn group [Updated] |url=https://www.rascal.news/itch-io-delists-bans-games-under-pressure-from-payment-processors-and-an-australian-anti-porn-group/ |access-date=Jul 20, 2025 |work=Rascal News}}</ref> The platform later announced that free adult content would be re-indexed with improved content warnings.<ref>{{Cite web |title=Update on NSFW content |url=https://itch.io/updates/update-on-nsfw-content |access-date=Jul 20, 2025 |website=itch.io}}</ref>

The deindexing of itch.io games has significantly affected the Queer and Furry communities who hosted a lot of popular Visual Novel (Interactive Story) games on that website, some of which did not contain any erotica but were labelled as NSFW just because of containing story themes about queer people. Because of this, a large amount of users from BlueSky have organised a few campaigns against payment companies, including the creation of certain posters and websites as a call to action. <ref>{{Cite web |title=Stop Payment Processors from censorship! #SaveSpeech|url=https://stop-paypros.neocities.org/|access-date=Aug 16, 2025}}</ref> <ref>{{Cite web |title=Protect Queer Creators and Sex Workers - Tell Payment Processors to STOP|url=https://yellat.money/|access-date=Aug 16, 2025}}</ref>

==Consumer response==

Consumer response is currently split, while many recognize that the content that has been taken down so far contains questionable topics,<ref>{{Cite web |last=u/HelloitsWojan |date=Jul 16, 2025 |title=Steam has added a new rule disallowing games that violate the rules and standards set forth by payment processors and card networks, or internet network providers. At the same time, many incest themed games were removed from the store. |url=https://www.reddit.com/r/Steam/comments/1m17v49/steam_has_added_a_new_rule_disallowing_games_that/ |access-date=Jul 19, 2025 |website=[[Reddit]]}}</ref> a majority both notice and dread the flaws of allowing third-parties to control what content would be allowed to be sold on [[Steam]].<ref>{{Cite web |last=OhNoItsAlexx |date=Jul 18, 2025 |title=The Steam Censorship Situation Is INSANE |url=https://www.youtube.com/watch?v=Fqqw53LTf7A |access-date=Jul 19, 2025 |website=[[YouTube]]}}</ref><ref>{{Cite web |last=SomeOrdinaryGamers |date=Jul 18, 2025 |title=Steam's Payment Processor Censorship Controversy... |url=https://www.youtube.com/watch?v=DEflTJjtn5w |access-date=Jul 19, 2025 |website=[[YouTube]]}}</ref> A [[Reddit]] post written by u/TeaLycan shared their concerns about how the new rule can be abused to unfairly delist content via nondescript rules on the platform.<ref>{{Cite web |last=u/TeaLycan |date=Jul 16, 2025 |title=Concerned about Payment Processors policing Steam |url=https://www.reddit.com/r/Steam/comments/1m167jz/concerned_about_payment_processors_policing_steam/ |access-date=Jul 19, 2025 |website=[[Reddit]]}}</ref>

===Petitions and organized campaigns===
A Change.org petition titled "Tell MasterCard, Visa & Activist Groups: Stop Controlling What We Can Watch, Read, or Play" gained over 200,000 signatures.<ref>{{Cite web |title=Tell MasterCard, Visa & Activist Groups: Stop Controlling What We Can Watch, Read, or Play |url=https://www.change.org/p/tell-mastercard-visa-activist-groups-stop-controlling-what-we-can-watch-read-or-play |access-date=Jul 20, 2025 |website=Change.org}}</ref> Game Rant reported that the petition was "blowing up" as Steam users rallied against the censorship.<ref>{{Cite news |title=New Steam Petition is Blowing Up |url=https://gamerant.com/steam-anti-censorship-petition-adult-games-popular/ |access-date=Jul 20, 2025 |work=Game Rant}}</ref>

TheGamer reported that Steam users were coordinating campaigns to contact Visa directly about the game removals.<ref>{{Cite news |title=Steam Users Are Banding Together To Contact Visa Over Removal Of Adult Games |url=https://www.thegamer.com/steam-gaming-industry-visa-payment-processors-adult-games-banned/ |access-date=Jul 20, 2025 |work=TheGamer}}</ref> TweakTown later reported that Visa had responded to the backlash, though the company's statement did not directly address the Steam situation.<ref>{{Cite news |title=Visa responds to backlash over its moral policing of video games on Steam |url=https://www.tweaktown.com/news/106699/visa-responds-to-backlash-over-its-moral-policing-of-video-games-on-steam/index.html |access-date=Jul 20, 2025 |work=TweakTown}}</ref>

Due to itch.io games removal significantly affecting queer people, users cereza.zome and meltingcomet.com from BlueSky created websites full of activism information and sources.<ref>{{Cite web |title=Stop Payment Processors from censorship! #SaveSpeech|url=https://stop-paypros.neocities.org/|access-date=Aug 16, 2025}}</ref> <ref>{{Cite web |title=Protect Queer Creators and Sex Workers - Tell Payment Processors to STOP|url=https://yellat.money/|access-date=Aug 16, 2025}}</ref>

===Community discussions===
Steam Community forums saw extensive discussion about the payment processor influence, with users expressing concern about the precedent being set.<ref>{{Cite web |title=Visa and Mastercard delisting games :: Steam Discussions |url=https://steamcommunity.com/discussions/forum/0/601910081412467067/ |access-date=Jul 20, 2025 |website=Steam Community}}</ref> PC Gamer characterized the new rule as putting "the kibosh on 'certain kinds of adult only content' that make Visa and Mastercard sad."<ref>{{Cite news |title=Steam's got a new rule that puts the kibosh on 'certain kinds of adult only content' that make Visa and Mastercard sad |url=https://www.pcgamer.com/software/platforms/steam-introduces-new-rule-prohibiting-certain-kinds-of-adult-content-that-might-make-visa-or-mastercard-unhappy-financial-deplatforming-in-action/ |access-date=Jul 20, 2025 |work=PC Gamer}}</ref>

Consumers have linked this incident<ref name=":2" /> to an open letter written by the lobbyist group ''Collective Shout'',<ref name=":3" /> especially since the delisted content matched closely to the content decried by the aforementioned letter.

It has also raised questions about the dominance of traditional payment providers and users have been suggesting various open and privacy friendly alternatives to established systems that would not allow for such influence to be exercised on the kinds of goods being sold and could even allow for anonymity when purchasing digital goods.<ref>{{Cite web |title= You could use GNU Taler which simply digitalizes cash transactions even providing the buyer anonymity. That is just using existing currencies like the Euro. So that would work on whole EU scale. |url=https://www.reddit.com/r/linux_gaming/comments/1m18fj4/comment/n3ffcmh/|author=u/TheJackiMonster|work=Reddit|date=2025-07-16|access-date=2025-08-04}}</ref>

==Industry and media response==
===Game developers===
The International Game Developers Association (IGDA) issued a statement expressing concern about the removals, stating that they were "materially harmful to game developers" and that games featuring "consensual adult content, including queer, kink-positive, or romantic narratives, are easily targeted under vague or overly cautious enforcement."<ref>{{Cite news |title=Game industry fires back as certain adult games continue to be delisted from Steam and Itch.io |url=https://www.gamesradar.com/games/game-industry-fires-back-as-certain-adult-games-continue-to-be-delisted-from-steam-and-itch-io-financial-institutions-are-now-influencing-which-stories-can-be-told-and-sold-in-games/ |access-date=Jul 20, 2025 |work=GamesRadar+}}</ref>

NoobFeed reported that multiple developers were caught off-guard by the sudden removals, with many learning about their games' delisting through community reports rather than direct notification from Valve.<ref>{{Cite news |title=Steam Under Fire After Game Removals Spark Payment Processor Controversy |url=https://www.noobfeed.com/news/steam-game-removal-payment-processor-controversy |access-date=Jul 20, 2025 |work=NoobFeed}}</ref>

===Gaming media coverage===
Kotaku published an article titled "The War Over Credit Cards Censoring Games Is Just Getting Started,".<ref>{{Cite news |title=The War Over Credit Cards Censoring Games Is Just Getting Started |url=https://kotaku.com/steam-itch-io-sex-game-nsfw-censor-visa-mastercard-1851787281 |access-date=Jul 20, 2025 |work=Kotaku}}</ref>

VICE reported on user anger toward Valve for "Banning Adult-Only Games off Its Platform."<ref>{{Cite news |title=Steam Users Are Mad at Valve for Banning Adult-Only Games off Its Platform |url=https://www.vice.com/en/article/steam-users-are-mad-at-valve-for-banning-adult-only-games-off-its-platform/ |access-date=Jul 20, 2025 |work=VICE}}</ref>

NotebookCheck reported that journalists investigating the censorship had resigned from their positions, though specific details were not provided.<ref>{{Cite news |title=After payment processors prompt removal of Steam games, journalists investigating the censorship resign |url=https://www.notebookcheck.net/After-payment-processors-prompt-removal-of-Steam-games-journalists-investigating-the-censorship-resign.1063259.0.html |access-date=Jul 20, 2025 |work=NotebookCheck}}</ref>

==Alternative payment methods==
===Cryptocurrency options===
Following the controversy, services offering Steam gift cards for cryptocurrency got more attention. PayRam reported a 300% increase in gaming-related cryptocurrency transactions.<ref>{{Cite web |title=STEAM'S SHOCK RULE 15: How Payment Giants Seized Control & Your 2025 Survival Guide |url=https://payram.com/blog/steams-shock-rule-15-how-payment-giants-seized-control-your-2025-survival-guide |access-date=Jul 20, 2025 |website=PayRam}}</ref> Multiple services including Bitrefill, Coinsbee, and CryptoRefills offer Steam gift cards you can buy with different cryptocurrencies.<ref>{{Cite web |title=Buy Steam Gift Card with Bitcoin, USDT, ETH or Crypto |url=https://www.bitrefill.com/us/en/gift-cards/steam-usa/ |access-date=Jul 20, 2025 |website=Bitrefill}}</ref><ref>{{Cite web |title=Buy Steam gift card with Crypto |url=https://www.cryptorefills.com/en/steam-bitcoin |access-date=Jul 20, 2025 |website=CryptoRefills}}</ref>

Steam previously accepted Bitcoin directly from 2016 to 2017 but discontinued the service citing high fees and volatility.<ref>{{Cite web |title=Steam is no longer supporting Bitcoin |url=https://steamcommunity.com/games/593110/announcements/detail/1464096684955433613 |access-date=Jul 20, 2025 |website=Steam Community}}</ref>

==Scary precedents set==
===Financial censorship concerns===
The Electronic Frontier Foundation has characterized payment processor restrictions as creating ''"choke points to accomplish widespread censorship."''<ref>{{Cite web |title=Financial Censorship |url=https://www.eff.org/issues/financial-censorship |access-date=Jul 20, 2025 |website=Electronic Frontier Foundation}}</ref> The Foundation for Individual Rights and Expression (FIRE) issued a statement on free speech and online payment processors, noting concerns about the expanding influence of financial intermediaries on digital content.<ref>{{Cite web |title=FIRE Statement on Free Speech and Online Payment Processors |url=https://www.thefire.org/research-learn/fire-statement-free-speech-and-online-payment-processors |access-date=Jul 20, 2025 |website=The Foundation for Individual Rights and Expression}}</ref>

Aftermath published an article titled ''"Controversial Opinion, But Faceless Payment Processors Probably Shouldn't Be Able To Run The Whole World From The Shadows,"'' bringing up concerns about unaccountable [[financial censorship]].<ref>{{Cite news |title=Controversial Opinion, But Faceless Payment Processors Probably Shouldn't Be Able To Run The Whole World From The Shadows |url=https://aftermath.site/aftermath-hours-podcast-steam-itch-porn-payment-processors |access-date=Jul 20, 2025 |work=Aftermath}}</ref>

===International responses===
CBC Radio reported on the situation as "How an anti-porn lobby on payment processors censored thousands of video games."<ref>{{Cite news |title=How an anti-porn lobby on payment processors censored thousands of video games |url=https://www.cbc.ca/radio/day6/steam-itch-takedowns-credit-cards-1.7597563 |access-date=Jul 20, 2025 |work=CBC Radio}}</ref>

Japanese gaming news outlet GIGAZINE reported that "'Gamer Outrage' became a trending topic on Japan's X (formerly Twitter)" following the removals and Collective Shout's statements.<ref>{{Cite news |title=After Steam removed a large number of adult games, an anti-pornography group declared a 'victory against pedophile gamers' |url=https://gigazine.net/gsc_news/en/20250722-steam-introduced-confusing-new-rules-adult-content/ |access-date=Jul 20, 2025 |work=GIGAZINE}}</ref>

==See also==

*[[Collective Shout]]

==References==
{{reflist}}
[[Category:Valve Corporation]]
[[Category:Incidents]]

Collective Shout

2025-08-16T11:07:09Z

Heenicks: added information about the Vice article removal

{{ToneWarning}}
{{InfoboxCompany
| Name = Collective Shout
| Type = Private
| Founded = 2009
| Industry = Lobbying, Activism
| Official Website = https://www.collectiveshout.org/
| Logo = Collective-shout-logo.png
}}

Collective Shout is an Australian activist group founded in 2009. It identifies itself as "''A grassroots movement challenging the objectification of women and sexualisation of girls in media, advertising and popular culture''".<ref>{{Cite news |title=Collective Shout |url=https://www.collectiveshout.org/faq |archive-url=http://web.archive.org/web/20250720102043/https://www.collectiveshout.org/faq |archive-date=2025-07-20 |access-date=2025-08-07 |work=Collective Shout}}</ref>

The activist group became prominent in 2025 after their campaign against payment processors to cause [[Steam]] and [[Itch.io]] to delist hundreds of games, claiming that the games sexualise women.<ref>{{cite web|first=Josh|last=Taylor|url=https://www.theguardian.com/world/2025/jul/29/mastercard-visa-backlash-adult-games-removed-online-stores-steam-itchio-ntwnfb|title=Mastercard and Visa face backlash after hundreds of adult games removed from online stores Steam and Itch.io|website=The Guardian|date=2025-07-28}}</ref> This action also affected countries outside of Australia.

Collective Shout has been widely criticized across social media for what many see as a push towards censorship and their usage of questionable methods.

==Incidents==

===Protest against ''Grand Theft Auto V''===

In 2014, the group protested the game ''Grand Theft Auto V'', stating that the game encouraged players to murder women for entertainment.<ref name="RPSCS" /> The game was later banned from two Australian department stores that year.<ref>{{cite web|url=https://www.bbc.com/news/technology-30328314|title='Sexually violent' GTA 5 banned from Australian stores|website=BBC|date=2014-12-04}}</ref>

===Pressure campaign against payment processors===
''Main article: [[Valve allows ISPs and payment processors to censor content on Steam|Valve complying with ISPs and payment processors]]''

In July 2025, Collective Shout launched a public campaign "demanding credit card companies and PayPal block payments" for games on Steam and Itch.io.<ref name=":02">{{Cite news |last=Bita |first=Natasha |date=15 July 2025 |title=Child safety group finds 500 online 'games' role-playing rape and incest |url=https://www.theaustralian.com.au/education/child-safety-group-finds-500-online-games-roleplaying-rape-and-incest/news-story/b30c59f85ff22934844269cb3beff538 |url-status=live |archive-url=https://archive.ph/koDk8 |archive-date=18 July 2025 |access-date=18 July 2025 |work=The Australian}}</ref><ref name="RPSCS">{{Cite news |last=Evans-Thirlwell |first=Edwin |date=22 July 2025 |title=Anti-porn group who tried to ban GTA 5 claim credit for Steam's sex game crackdown |url=https://www.rockpapershotgun.com/anti-porn-group-who-tried-to-ban-gta-5-claim-credit-for-steams-sex-game-crackdown |access-date=23 July 2025 |work=Rock Paper Shotgun}}</ref>

Itch.io responded by de-indexing NSFW content on July 24.<ref>{{cite web|url=https://itch.io/updates/update-on-nsfw-content|title=Update on NSFW content|website=Itch.io|date=2025-07-24}}</ref> Itch.io re-indexed free NSFW content on July 31.<ref>{{cite web|url=https://itch.io/t/5149036/reindexing-adult-nsfw-content|title=Reindexing adult NSFW content|website=Itch.io|date=2025-07-31}}</ref>

The group claims to have lobbied payment processors after sending 3,000 emails to Steam and receiving no response.<ref>{{Cite web |title=Steam at Collective Shout |url=https://www.collectiveshout.org/tags/steam |archive-url=http://web.archive.org/web/20250720103220/https://www.collectiveshout.org/tags/steam |archive-date=2025-07-20 |access-date=2025-08-07 |website=Collective Shout}}</ref><ref name="CBCCards">{{Cite news |last=Ore |first=Jonathan |date=31 July 2025 |title=How an anti-porn lobby on payment processors censored thousands of video games |url=https://www.cbc.ca/radio/day6/steam-itch-takedowns-credit-cards-1.7597563 |access-date=1 August 2025 |work=[[Canadian Broadcasting Corporation|CBC]]}}</ref>

Alongside NSFW content, the group also expressed desire to remove content such as 'Detroit: Become Human' and 'Mouthwashing' from gaming platforms, mainly for their depicted 'violence against women' alone.{{Citation needed}}

The owner of a journalist website Vice allegedly instructed certain articles related to Collective Shout to be removed from their website, due to "controversial subject matter". The Author of the articles and several of her co-workers resigned soon afterwards in protest. <ref>{{cite web|url=https://www.notebookcheck.net/After-payment-processors-prompt-removal-of-Steam-games-journalists-investigating-the-censorship-resign.1063259.0.html|title=After payment processors prompt removal of Steam games, journalists investigating the censorship resign|website=notebookcheck.net|date=2025-08-16}}</ref>

===Critic petitions takedown===
The group has also taken down various petitions critiquing their actions, claiming them to be defamatory.{{Citation needed}}

===Defense of questionable child acting===
Despite this, they defended the Netflix movie 'Cuties'. claiming it "Empowered children"<ref>{{Cite web |title=Over the last week many supporters... - Melinda Tankard Reist {{!}} Facebook |url=https://www.facebook.com/100044384471209/posts/10158710725359791/ |website=Facebook |publication-date=2020-08-23}}</ref>.

==See also==

*[[Steam]]

==References==
<references />

[[Category:Organizations]]
[[Category:Pro-consumer articles]]

Collective Shout

2025-08-16T10:57:35Z

Heenicks: clarified an ambigous statement to specify that GTA V was still purchaseable from Australia's version of GameStop and second hand stores as well as digitally

{{ToneWarning}}
{{InfoboxCompany
| Name = Collective Shout
| Type = Private
| Founded = 2009
| Industry = Lobbying, Activism
| Official Website = https://www.collectiveshout.org/
| Logo = Collective-shout-logo.png
}}

Collective Shout is an Australian activist group founded in 2009. It identifies itself as "''A grassroots movement challenging the objectification of women and sexualisation of girls in media, advertising and popular culture''".<ref>{{Cite news |title=Collective Shout |url=https://www.collectiveshout.org/faq |archive-url=http://web.archive.org/web/20250720102043/https://www.collectiveshout.org/faq |archive-date=2025-07-20 |access-date=2025-08-07 |work=Collective Shout}}</ref>

The activist group became prominent in 2025 after their campaign against payment processors to cause [[Steam]] and [[Itch.io]] to delist hundreds of games, claiming that the games sexualise women.<ref>{{cite web|first=Josh|last=Taylor|url=https://www.theguardian.com/world/2025/jul/29/mastercard-visa-backlash-adult-games-removed-online-stores-steam-itchio-ntwnfb|title=Mastercard and Visa face backlash after hundreds of adult games removed from online stores Steam and Itch.io|website=The Guardian|date=2025-07-28}}</ref> This action also affected countries outside of Australia.

Collective Shout has been widely criticized across social media for what many see as a push towards censorship and their usage of questionable methods.

==Incidents==

===Protest against ''Grand Theft Auto V''===

In 2014, the group protested the game ''Grand Theft Auto V'', stating that the game encouraged players to murder women for entertainment.<ref name="RPSCS" /> The game was later banned from two Australian department stores that year.<ref>{{cite web|url=https://www.bbc.com/news/technology-30328314|title='Sexually violent' GTA 5 banned from Australian stores|website=BBC|date=2014-12-04}}</ref>

===Pressure campaign against payment processors===
''Main article: [[Valve allows ISPs and payment processors to censor content on Steam|Valve complying with ISPs and payment processors]]''

In July 2025, Collective Shout launched a public campaign "demanding credit card companies and PayPal block payments" for games on Steam and Itch.io.<ref name=":02">{{Cite news |last=Bita |first=Natasha |date=15 July 2025 |title=Child safety group finds 500 online 'games' role-playing rape and incest |url=https://www.theaustralian.com.au/education/child-safety-group-finds-500-online-games-roleplaying-rape-and-incest/news-story/b30c59f85ff22934844269cb3beff538 |url-status=live |archive-url=https://archive.ph/koDk8 |archive-date=18 July 2025 |access-date=18 July 2025 |work=The Australian}}</ref><ref name="RPSCS">{{Cite news |last=Evans-Thirlwell |first=Edwin |date=22 July 2025 |title=Anti-porn group who tried to ban GTA 5 claim credit for Steam's sex game crackdown |url=https://www.rockpapershotgun.com/anti-porn-group-who-tried-to-ban-gta-5-claim-credit-for-steams-sex-game-crackdown |access-date=23 July 2025 |work=Rock Paper Shotgun}}</ref>

Itch.io responded by de-indexing NSFW content on July 24.<ref>{{cite web|url=https://itch.io/updates/update-on-nsfw-content|title=Update on NSFW content|website=Itch.io|date=2025-07-24}}</ref> Itch.io re-indexed free NSFW content on July 31.<ref>{{cite web|url=https://itch.io/t/5149036/reindexing-adult-nsfw-content|title=Reindexing adult NSFW content|website=Itch.io|date=2025-07-31}}</ref>

The group claims to have lobbied payment processors after sending 3,000 emails to Steam and receiving no response.<ref>{{Cite web |title=Steam at Collective Shout |url=https://www.collectiveshout.org/tags/steam |archive-url=http://web.archive.org/web/20250720103220/https://www.collectiveshout.org/tags/steam |archive-date=2025-07-20 |access-date=2025-08-07 |website=Collective Shout}}</ref><ref name="CBCCards">{{Cite news |last=Ore |first=Jonathan |date=31 July 2025 |title=How an anti-porn lobby on payment processors censored thousands of video games |url=https://www.cbc.ca/radio/day6/steam-itch-takedowns-credit-cards-1.7597563 |access-date=1 August 2025 |work=[[Canadian Broadcasting Corporation|CBC]]}}</ref>

Alongside NSFW content, the group also expressed desire to remove content such as 'Detroit: Become Human' and 'Mouthwashing' from gaming platforms, mainly for their depicted 'violence against women' alone.{{Citation needed}}

===Critic petitions takedown===
The group has also taken down various petitions critiquing their actions, claiming them to be defamatory.{{Citation needed}}

===Defense of questionable child acting===
Despite this, they defended the Netflix movie 'Cuties'. claiming it "Empowered children"<ref>{{Cite web |title=Over the last week many supporters... - Melinda Tankard Reist {{!}} Facebook |url=https://www.facebook.com/100044384471209/posts/10158710725359791/ |website=Facebook |publication-date=2020-08-23}}</ref>.

==See also==

*[[Steam]]

==References==
<references />

[[Category:Organizations]]
[[Category:Pro-consumer articles]]