Greenwashing - Revision history

Neige: Company links

2026-04-18T19:14:07Z

Company links

← Older revision		Revision as of 19:14, 18 April 2026
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	— former Green Party MP, United Kingdom, Caroline Lucas<ref name=":1" />		— former Green Party MP, United Kingdom, Caroline Lucas<ref name=":1" />

	== History of the Term ==		==History of the Term==
	While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>{{Cite web \|first=Jim \|last=Motavalli \|title=A History of Greenwashing: How Dirty Towels Impacted the Green Movement \|url=https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|website=AOL \|date=12 Feb 2011 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20240822081337/https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|archive-date=22 Aug 2024}}</ref> the practice has been traced back to the 1950s with the "keep America beautiful" campaign that places the burden of reducing and recycling litter onto the consumer and shifts the focus away from corporate responsibility.<ref name=":0">{{Cite web \|title=Business-Managed Environment — Front Groups — Keep America Beautiful \|url=https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|website=herinst.org \|date=2009 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20120225224843/https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|archive-date=25 Feb 2012}}</ref>		While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>{{Cite web \|first=Jim \|last=Motavalli \|title=A History of Greenwashing: How Dirty Towels Impacted the Green Movement \|url=https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|website=AOL \|date=12 Feb 2011 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20240822081337/https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|archive-date=22 Aug 2024}}</ref> the practice has been traced back to the 1950s with the "keep America beautiful" campaign that places the burden of reducing and recycling litter onto the consumer and shifts the focus away from corporate responsibility.<ref name=":0">{{Cite web \|title=Business-Managed Environment — Front Groups — Keep America Beautiful \|url=https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|website=herinst.org \|date=2009 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20120225224843/https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|archive-date=25 Feb 2012}}</ref>

	==Notable examples==		==Notable examples==
	*BP-post-Gulf oil spill advertisements<ref name=":1">{{Cite web \|first=Ria \|last=Kakkad \|title=Is BP’s latest campaign nothing more than 'sophisticated greenwashing'? \|url=https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ \|website=Sustainability / Beat \|date=15 Sep 2023 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20231208053401/https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ \|archive-date=8 Dec 2023}}</ref>		*[[BP]]-post-Gulf oil spill advertisements<ref name=":1">{{Cite web \|first=Ria \|last=Kakkad \|title=Is BP’s latest campaign nothing more than 'sophisticated greenwashing'? \|url=https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ \|website=Sustainability / Beat \|date=15 Sep 2023 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20231208053401/https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ \|archive-date=8 Dec 2023}}</ref>
	*~~Beverage companies~~ - continuation of the "keep America beautiful" movement<ref name=":0" />		*[[The Coca-Cola Company]] - continuation of the "keep America beautiful" movement<ref name=":0" />
	*Volkswagen - emissions scandal<ref>{{Cite web \|first=Jeff \|last=Plungis \|title=Volkswagen emissions scandal: Forty years of greenwashing - the well-travelled road taken by VW \|url=https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|website=The Independent		*[[Volkswagen]] - emissions scandal<ref>{{Cite web \|first=Jeff \|last=Plungis \|title=Volkswagen emissions scandal: Forty years of greenwashing - the well-travelled road taken by VW \|url=https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|website=The Independent
	\|date=25 Sep 2015 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20250405063138/https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|archive-date=5 Apr 2025}}</ref>		\|date=25 Sep 2015 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20250405063138/https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|archive-date=5 Apr 2025}}</ref>
	*Shell - misleading advertisements implying that Shell was more green than was actually the case<ref>{{Cite news \|last=Meredith \|first=Sam \|date=7 Jun 2023 \|title=Oil giant Shell’s UK ad campaign banned for being ‘likely to mislead’ consumers \|url=https://www.cnbc.com/2023/06/07/oil-shells-uk-ad-campaign-banned-for-misleading-consumers.html \|url-status=live \|archive-url=https://web.archive.org/web/20230618174208/https://www.cnbc.com/2023/06/07/oil-shells-uk-ad-campaign-banned-for-misleading-consumers.html \|archive-date=18 Jun 2023 \|access-date=21 Jul 2025}}</ref>		*[[Shell]] - misleading advertisements implying that Shell was more green than was actually the case<ref>{{Cite news \|last=Meredith \|first=Sam \|date=7 Jun 2023 \|title=Oil giant Shell’s UK ad campaign banned for being ‘likely to mislead’ consumers \|url=https://www.cnbc.com/2023/06/07/oil-shells-uk-ad-campaign-banned-for-misleading-consumers.html \|url-status=live \|archive-url=https://web.archive.org/web/20230618174208/https://www.cnbc.com/2023/06/07/oil-shells-uk-ad-campaign-banned-for-misleading-consumers.html \|archive-date=18 Jun 2023 \|access-date=21 Jul 2025}}</ref>

	==References==		==References==

2A00:23C8:2384:101:B34:3E7B:6AF4:18CF: formatting

2025-11-09T11:56:31Z

formatting

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	'''{{Wplink\|Greenwashing}}''' is a form of advertising or marketing that deceptively uses social and environmental public relations (PR) in order to persuade the public, investors, and consumers that a company's products, goals, or policies are environmentally-friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers. <blockquote>~~“Their~~ [Shell's] glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP, United Kingdom, Caroline Lucas<ref name=":1" /~~></blockquote~~>		'''{{Wplink\|Greenwashing}}''' is a form of advertising or marketing that deceptively uses social and environmental public relations (PR) in order to persuade the public, investors, and consumers that a company's products, goals, or policies are environmentally-friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers.
			<blockquote>Their [Shell's] glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.</blockquote>
			— former Green Party MP, United Kingdom, Caroline Lucas<ref name=":1" />

	== History of the Term ==		== History of the Term ==

WizardPlumber: Added more info to the main definition; context to the quote; Added a section on the history of the term.

2025-08-16T05:26:28Z

Added more info to the main definition; context to the quote; Added a section on the history of the term.

← Older revision		Revision as of 05:26, 16 August 2025
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	'''{{Wplink\|Greenwashing}}''' is a form of advertising or marketing that deceptively uses social and environmental public relations (PR) in order to persuade the public that a company's products, goals, or policies are environmentally-friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers. While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>{{Cite web \|first=Jim \|last=Motavalli \|title=A History of Greenwashing: How Dirty Towels Impacted the Green Movement \|url=https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|website=AOL \|date=12 Feb 2011 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20240822081337/https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|archive-date=22 Aug 2024}}</ref> the practice has been traced back to the 1950s with the "keep America beautiful" campaign that places the burden of reducing and recycling litter onto the consumer and shifts the focus away from corporate responsibility.<ref name=":0">{{Cite web \|title=Business-Managed Environment — Front Groups — Keep America Beautiful \|url=https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|website=herinst.org \|date=2009 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20120225224843/https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|archive-date=25 Feb 2012}}</ref><blockquote>“Their glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP, United Kingdom, Caroline Lucas<ref name=":1" /></blockquote>		'''{{Wplink\|Greenwashing}}''' is a form of advertising or marketing that deceptively uses social and environmental public relations (PR) in order to persuade the public, investors, and consumers that a company's products, goals, or policies are environmentally-friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers. <blockquote>“Their [Shell's] glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP, United Kingdom, Caroline Lucas<ref name=":1" /></blockquote>

			== History of the Term ==
			While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>{{Cite web \|first=Jim \|last=Motavalli \|title=A History of Greenwashing: How Dirty Towels Impacted the Green Movement \|url=https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|website=AOL \|date=12 Feb 2011 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20240822081337/https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|archive-date=22 Aug 2024}}</ref> the practice has been traced back to the 1950s with the "keep America beautiful" campaign that places the burden of reducing and recycling litter onto the consumer and shifts the focus away from corporate responsibility.<ref name=":0">{{Cite web \|title=Business-Managed Environment — Front Groups — Keep America Beautiful \|url=https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|website=herinst.org \|date=2009 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20120225224843/https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|archive-date=25 Feb 2012}}</ref>

	==Notable examples==		==Notable examples==

WizardPlumber: Add context to where Caroline Lucas is a member of parliament, the UK. Updated wording in Notable examples to be more grammatically precise.

2025-08-16T05:10:40Z

Add context to where Caroline Lucas is a member of parliament, the UK. Updated wording in Notable examples to be more grammatically precise.

← Older revision		Revision as of 05:10, 16 August 2025
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	'''{{Wplink\|Greenwashing}}''' is a form of advertising or marketing that deceptively uses social and environmental public relations (PR) in order to persuade the public that a company's products, goals, or policies are environmentally-friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers. While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>{{Cite web \|first=Jim \|last=Motavalli \|title=A History of Greenwashing: How Dirty Towels Impacted the Green Movement \|url=https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|website=AOL \|date=12 Feb 2011 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20240822081337/https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|archive-date=22 Aug 2024}}</ref> the practice has been traced back to the 1950s with the "keep America beautiful" campaign that places the burden of reducing and recycling litter onto the consumer and shifts the focus away from corporate responsibility.<ref name=":0">{{Cite web \|title=Business-Managed Environment — Front Groups — Keep America Beautiful \|url=https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|website=herinst.org \|date=2009 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20120225224843/https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|archive-date=25 Feb 2012}}</ref><blockquote>“Their glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP Caroline Lucas<ref name=":1" /></blockquote>		'''{{Wplink\|Greenwashing}}''' is a form of advertising or marketing that deceptively uses social and environmental public relations (PR) in order to persuade the public that a company's products, goals, or policies are environmentally-friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers. While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>{{Cite web \|first=Jim \|last=Motavalli \|title=A History of Greenwashing: How Dirty Towels Impacted the Green Movement \|url=https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|website=AOL \|date=12 Feb 2011 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20240822081337/https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|archive-date=22 Aug 2024}}</ref> the practice has been traced back to the 1950s with the "keep America beautiful" campaign that places the burden of reducing and recycling litter onto the consumer and shifts the focus away from corporate responsibility.<ref name=":0">{{Cite web \|title=Business-Managed Environment — Front Groups — Keep America Beautiful \|url=https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|website=herinst.org \|date=2009 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20120225224843/https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|archive-date=25 Feb 2012}}</ref><blockquote>“Their glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP, United Kingdom, Caroline Lucas<ref name=":1" /></blockquote>

	==Notable examples==		==Notable examples==
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	*Volkswagen - emissions scandal<ref>{{Cite web \|first=Jeff \|last=Plungis \|title=Volkswagen emissions scandal: Forty years of greenwashing - the well-travelled road taken by VW \|url=https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|website=The Independent		*Volkswagen - emissions scandal<ref>{{Cite web \|first=Jeff \|last=Plungis \|title=Volkswagen emissions scandal: Forty years of greenwashing - the well-travelled road taken by VW \|url=https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|website=The Independent
	\|date=25 Sep 2015 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20250405063138/https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|archive-date=5 Apr 2025}}</ref>		\|date=25 Sep 2015 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20250405063138/https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|archive-date=5 Apr 2025}}</ref>
	*Shell - misleading advertisements implying that Shell is more green than ~~what it~~ actually is<ref>{{Cite news \|last=Meredith \|first=Sam \|date=7 Jun 2023 \|title=Oil giant Shell’s UK ad campaign banned for being ‘likely to mislead’ consumers \|url=https://www.cnbc.com/2023/06/07/oil-shells-uk-ad-campaign-banned-for-misleading-consumers.html \|url-status=live \|archive-url=https://web.archive.org/web/20230618174208/https://www.cnbc.com/2023/06/07/oil-shells-uk-ad-campaign-banned-for-misleading-consumers.html \|archive-date=18 Jun 2023 \|access-date=21 Jul 2025}}</ref>		*Shell - misleading advertisements implying that Shell was more green than was actually the case<ref>{{Cite news \|last=Meredith \|first=Sam \|date=7 Jun 2023 \|title=Oil giant Shell’s UK ad campaign banned for being ‘likely to mislead’ consumers \|url=https://www.cnbc.com/2023/06/07/oil-shells-uk-ad-campaign-banned-for-misleading-consumers.html \|url-status=live \|archive-url=https://web.archive.org/web/20230618174208/https://www.cnbc.com/2023/06/07/oil-shells-uk-ad-campaign-banned-for-misleading-consumers.html \|archive-date=18 Jun 2023 \|access-date=21 Jul 2025}}</ref>

	==References==		==References==

Emayeah: added Shell as an example

2025-07-21T10:24:55Z

added Shell as an example

← Older revision		Revision as of 10:24, 21 July 2025
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	*Volkswagen - emissions scandal<ref>{{Cite web \|first=Jeff \|last=Plungis \|title=Volkswagen emissions scandal: Forty years of greenwashing - the well-travelled road taken by VW \|url=https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|website=The Independent		*Volkswagen - emissions scandal<ref>{{Cite web \|first=Jeff \|last=Plungis \|title=Volkswagen emissions scandal: Forty years of greenwashing - the well-travelled road taken by VW \|url=https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|website=The Independent
	\|date=25 Sep 2015 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20250405063138/https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|archive-date=5 Apr 2025}}</ref>		\|date=25 Sep 2015 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20250405063138/https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|archive-date=5 Apr 2025}}</ref>
			*Shell - misleading advertisements implying that Shell is more green than what it actually is<ref>{{Cite news \|last=Meredith \|first=Sam \|date=7 Jun 2023 \|title=Oil giant Shell’s UK ad campaign banned for being ‘likely to mislead’ consumers \|url=https://www.cnbc.com/2023/06/07/oil-shells-uk-ad-campaign-banned-for-misleading-consumers.html \|url-status=live \|archive-url=https://web.archive.org/web/20230618174208/https://www.cnbc.com/2023/06/07/oil-shells-uk-ad-campaign-banned-for-misleading-consumers.html \|archive-date=18 Jun 2023 \|access-date=21 Jul 2025}}</ref>

	==References==		==References==

Sojourna: clean-up

2025-07-14T02:38:04Z

clean-up

← Older revision		Revision as of 02:38, 14 July 2025
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	~~[[wikipedia:Greenwashing~~\|Greenwashing]] is a form of advertising or marketing that deceptively uses social and environmental PR in order to persuade the public that a company's products, goals, or policies are environmentally friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers. While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>[https://www.aol.com/2011/02/12/the-history-of-greenwashing-how-dirty-towels-impacted-the-green/~~?guccounter=2 A History~~ of ~~Greenwashing: How Dirty Towels Impacted~~ the ~~Green Movement]~~ - ~~AOL~~</ref> the practice has been traced back to the ~~1950's~~ with the "keep America beautiful" campaign ~~which puts~~ the burden of reducing and recycling litter on the consumer and shifts the focus away from corporate responsibility.<ref name=":0">[https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html ~~Front Groups~~ - ~~Keep America Beautiful]~~ - ~~Business~~-~~Managed Environment~~ </ref>		'''{{Wplink\|Greenwashing}}''' is a form of advertising or marketing that deceptively uses social and environmental public relations (PR) in order to persuade the public that a company's products, goals, or policies are environmentally-friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers. While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>{{Cite web \|first=Jim \|last=Motavalli \|title=A History of Greenwashing: How Dirty Towels Impacted the Green Movement \|url=https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|website=AOL \|date=12 Feb 2011 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20240822081337/https://www.aol.com/2011-02-12-the-history-of-greenwashing-how-dirty-towels-impacted-the-green.html \|archive-date=22 Aug 2024}}</ref> the practice has been traced back to the 1950s with the "keep America beautiful" campaign that places the burden of reducing and recycling litter onto the consumer and shifts the focus away from corporate responsibility.<ref name=":0">{{Cite web \|title=Business-Managed Environment — Front Groups — Keep America Beautiful \|url=https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|website=herinst.org \|date=2009 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20120225224843/https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html \|archive-date=25 Feb 2012}}</ref><blockquote>“Their glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP Caroline Lucas<ref name=":1" /></blockquote>

	<blockquote>“Their glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” ~~—~~ former Green Party MP Caroline Lucas<ref name=":1" /></blockquote>

	==Notable examples==		==Notable examples==
			*BP-post-Gulf oil spill advertisements<ref name=":1">{{Cite web \|first=Ria \|last=Kakkad \|title=Is BP’s latest campaign nothing more than 'sophisticated greenwashing'? \|url=https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ \|website=Sustainability / Beat \|date=15 Sep 2023 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20231208053401/https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ \|archive-date=8 Dec 2023}}</ref>
	*BP-post-Gulf oil spill advertisements<ref name=":1">[https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ ~~Is BP’s latest campaign nothing more than 'sophisticated greenwashing'?] -~~ Sustainability / Beat</ref>
	*Beverage companies - continuation of the "keep America beautiful" movement<ref name=":0" />		*Beverage companies - continuation of the "keep America beautiful" movement<ref name=":0" />
	*Volkswagen - emissions scandal<ref>[https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html ~~Volkswagen~~ emissions scandal~~: Forty~~ years of greenwashing - the ~~well~~-~~travelled~~ road taken by ~~VW]~~ \| ~~The Independent~~</ref>		*Volkswagen - emissions scandal<ref>{{Cite web \|first=Jeff \|last=Plungis \|title=Volkswagen emissions scandal: Forty years of greenwashing - the well-travelled road taken by VW \|url=https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|website=The Independent
			\|date=25 Sep 2015 \|access-date=13 Jul 2025 \|url-status=live \|archive-url=https://web.archive.org/web/20250405063138/https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html \|archive-date=5 Apr 2025}}</ref>

	==References==		==References==
	~~<references />~~		{{Reflist}}

	[[Category:Common terms]]		[[Category:Common terms]]

NDN: continuing edit, unknown why system detects swearing in second bullet point

2025-02-04T06:28:08Z

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	[[wikipedia:Greenwashing\|Greenwashing]] is a form of advertising or marketing that deceptively uses social and environmental PR in order to persuade the public that a company's products, goals, or policies are environmentally friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers. While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>[https://www.aol.com/2011/02/12/the-history-of-greenwashing-how-dirty-towels-impacted-the-green/?guccounter=2 A History of Greenwashing: How Dirty Towels Impacted the Green Movement] - AOL</ref> the practice has been traced back to the 1950's with the "keep America beautiful" campaign which puts the burden of reducing and recycling litter on the consumer and shifts the focus away from corporate responsibility.<ref name=":0">[https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html Front Groups - Keep America Beautiful] - Business-Managed Environment - </ref>		[[wikipedia:Greenwashing\|Greenwashing]] is a form of advertising or marketing that deceptively uses social and environmental PR in order to persuade the public that a company's products, goals, or policies are environmentally friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers. While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>[https://www.aol.com/2011/02/12/the-history-of-greenwashing-how-dirty-towels-impacted-the-green/?guccounter=2 A History of Greenwashing: How Dirty Towels Impacted the Green Movement] - AOL</ref> the practice has been traced back to the 1950's with the "keep America beautiful" campaign which puts the burden of reducing and recycling litter on the consumer and shifts the focus away from corporate responsibility.<ref name=":0">[https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html Front Groups - Keep America Beautiful] - Business-Managed Environment </ref>

	<blockquote>“Their glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP Caroline Lucas<ref name=":1" /></blockquote>		<blockquote>“Their glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP Caroline Lucas<ref name=":1" /></blockquote>
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	*BP-post-Gulf oil spill advertisements<ref name=":1">[https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ Is BP’s latest campaign nothing more than 'sophisticated greenwashing'?] - Sustainability / Beat</ref>		*BP-post-Gulf oil spill advertisements<ref name=":1">[https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ Is BP’s latest campaign nothing more than 'sophisticated greenwashing'?] - Sustainability / Beat</ref>
			*Beverage companies - continuation of the "keep America beautiful" movement<ref name=":0" />
	*Volkswagen - emissions scandal<ref>[https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html Volkswagen emissions scandal: Forty years of greenwashing - the well-travelled road taken by VW] \| The Independent</ref>		*Volkswagen - emissions scandal<ref>[https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html Volkswagen emissions scandal: Forty years of greenwashing - the well-travelled road taken by VW] \| The Independent</ref>

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	*BP-post-Gulf oil spill advertisements<ref name=":1">[https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ Is BP’s latest campaign nothing more than 'sophisticated greenwashing'?] - Sustainability / Beat</ref>		*BP-post-Gulf oil spill advertisements<ref name=":1">[https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ Is BP’s latest campaign nothing more than 'sophisticated greenwashing'?] - Sustainability / Beat</ref>

			*Volkswagen - emissions scandal<ref>[https://www.the-independent.com/news/business/analysis-and-features/volkswagen-emissions-scandal-forty-years-of-greenwashing-the-welltravelled-road-taken-by-vw-10516209.html Volkswagen emissions scandal: Forty years of greenwashing - the well-travelled road taken by VW] \| The Independent</ref>

			==References==
			<references />
			[[Category:Common terms]]

NDN: continuing edit

2025-02-04T06:21:16Z

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	<blockquote>“Their glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP Caroline Lucas<ref name=":1" /></blockquote>		<blockquote>“Their glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP Caroline Lucas<ref name=":1" /></blockquote>

			==Notable examples==

			*BP-post-Gulf oil spill advertisements<ref name=":1">[https://www.sustainability-beat.co.uk/2023/09/15/bp-greenwashing/ Is BP’s latest campaign nothing more than 'sophisticated greenwashing'?] - Sustainability / Beat</ref>

NDN: rewrote and expanded, error preventing save: abuse filter log: nuclear shoap - no swearing

2025-02-04T06:19:09Z

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← Older revision		Revision as of 06:19, 4 February 2025
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	~~'''~~[[wikipedia:Greenwashing\|Greenwashing]]~~'''~~ is a form of advertising or marketing that deceptively uses social and environmental PR in order to persuade the public that a company's products, goals, or policies are environmentally friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers.		[[wikipedia:Greenwashing\|Greenwashing]] is a form of advertising or marketing that deceptively uses social and environmental PR in order to persuade the public that a company's products, goals, or policies are environmentally friendly. Companies that intentionally adopt greenwashing strategies often do so to distance themselves from their environmental lapses or those of their suppliers. While the term itself was coined in a 1986 essay about the hotel industry's "save the towel" movement,<ref>[https://www.aol.com/2011/02/12/the-history-of-greenwashing-how-dirty-towels-impacted-the-green/?guccounter=2 A History of Greenwashing: How Dirty Towels Impacted the Green Movement] - AOL</ref> the practice has been traced back to the 1950's with the "keep America beautiful" campaign which puts the burden of reducing and recycling litter on the consumer and shifts the focus away from corporate responsibility.<ref name=":0">[https://www.herinst.org/BusinessManagedDemocracy/environment/fronts/KAB.html Front Groups - Keep America Beautiful] - Business-Managed Environment - </ref>

	~~[[Category~~:~~Common terms]]~~		<blockquote>“Their glitzy advertisements can no longer conceal their climate criminal behaviour – polluting the planet, raking in record profits, and sanitising their own image to continue the climate-wrecking cycle.” — former Green Party MP Caroline Lucas<ref name=":1" /></blockquote>