Opt-out - Revision history

Sojourna: Per talk page.

2026-03-30T20:52:01Z

Per talk page.

← Older revision		Revision as of 20:52, 30 March 2026
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	'''Opt-outs''' are a way for companies to make it harder for consumers to control their data. With opt-out, the consumer has to notice that they have a choice, understand the choice, and do some action to protect themselves from a potentially negative consequences. For comparison, '''opt-in''' provides better protection. It means that the consumer does not suffer the potentially negative consequence, unless they are specifically persuaded to take an action.		'''Opt-outs''' are a way for companies to make it harder for consumers to control their data. With opt-out, the consumer has to notice that they have a choice, understand the choice, and do some action to protect themselves from a potentially negative consequences. For comparison, '''opt-in''' provides better protection. It means that the consumer does not suffer the potentially negative consequence, unless they are specifically persuaded to take an action.

Drakeula: Opt in is more protective

2025-10-04T22:14:25Z

Opt in is more protective

← Older revision		Revision as of 22:14, 4 October 2025
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	{{Irrelevant}}		{{Irrelevant}}

	'''Opt-outs''' are a way for consumers to prevent companies from using their data in potentially negative ways, such as in analytics and targeted advertising. Laws such as [[General Data Protection Regulation\|GDPR]] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.		'''Opt-outs''' are a way for companies to make it harder for consumers to control their data. With opt-out, the consumer has to notice that they have a choice, understand the choice, and do some action to protect themselves from a potentially negative consequences. For comparison, '''opt-in''' provides better protection. It means that the consumer does not suffer the potentially negative consequence, unless they are specifically persuaded to take an action.

			Opt-outs are better than having no choice means that the company needs to make it clear that consumers to prevent companies from using their data in potentially negative ways, such as in analytics and targeted advertising. Laws such as [[General Data Protection Regulation\|GDPR]] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.

	==How it works==		==How it works==

Beanie Bo: Relevance notice. I'm not sure that we need an article for this. "Opt out" is a self-explanatory and it's meaning doesn't necessarily change in the context of consumer rights.

2025-09-24T02:47:00Z

Relevance notice. I'm not sure that we need an article for this. "Opt out" is a self-explanatory and it's meaning doesn't necessarily change in the context of consumer rights.

← Older revision		Revision as of 02:47, 24 September 2025
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	{{~~Incomplete\|Issue 1=missing section\|Issue 2=could use additional references~~}}		{{Irrelevant}}

	'''Opt-outs''' are a way for consumers to prevent companies from using their data in potentially negative ways, such as in analytics and targeted advertising. Laws such as [[General Data Protection Regulation\|GDPR]] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.		'''Opt-outs''' are a way for consumers to prevent companies from using their data in potentially negative ways, such as in analytics and targeted advertising. Laws such as [[General Data Protection Regulation\|GDPR]] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.

AnotherConsumerRightsPerson: Changed link to CRW article.

2025-08-31T15:14:03Z

Changed link to CRW article.

← Older revision		Revision as of 15:14, 31 August 2025
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	{{Incomplete\|Issue 1=missing section\|Issue 2=could use additional references}}		{{Incomplete\|Issue 1=missing section\|Issue 2=could use additional references}}

	'''Opt-outs''' are a way for consumers to prevent companies from using their data in potentially negative ways, such as in analytics and targeted advertising. Laws such as [~~https://gdpr-info.eu/~~ GDPR] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.		'''Opt-outs''' are a way for consumers to prevent companies from using their data in potentially negative ways, such as in analytics and targeted advertising. Laws such as [[General Data Protection Regulation\|GDPR]] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.

	==How it works==		==How it works==

Mr Pollo: Mr Pollo moved page Companies making opt-out option harder to Opt-out: Shorter name

2025-08-18T23:54:13Z

Mr Pollo moved page Companies making opt-out option harder to Opt-out: Shorter name

← Older revision		Revision as of 23:54, 18 August 2025
(No difference)

Mr Pollo: Moving section to simply "opt out" to comply with the "common terms" category

2025-08-18T23:53:46Z

Moving section to simply "opt out" to comply with the "common terms" category

← Older revision		Revision as of 23:53, 18 August 2025
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	{{Incomplete\|Issue 1=missing section\|Issue 2=could use additional references}}		{{Incomplete\|Issue 1=missing section\|Issue 2=could use additional references}}

	Laws such as [https://gdpr-info.eu/ GDPR] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.		'''Opt-outs''' are a way for consumers to prevent companies from using their data in potentially negative ways, such as in analytics and targeted advertising. Laws such as [https://gdpr-info.eu/ GDPR] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.

	==How it works==		==How it works==

JackFromWisconsin: incomplete

2025-08-18T13:25:14Z

incomplete

← Older revision		Revision as of 13:25, 18 August 2025
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			{{Incomplete\|Issue 1=missing section\|Issue 2=could use additional references}}

	Laws such as [https://gdpr-info.eu/ GDPR] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.		Laws such as [https://gdpr-info.eu/ GDPR] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.

JackFromWisconsin: JackFromWisconsin moved page Companies Making Opt-Out Option Harder to Companies making opt-out option harder: Misspelled title: Not in sentence case

2025-08-18T13:24:47Z

JackFromWisconsin moved page Companies Making Opt-Out Option Harder to Companies making opt-out option harder: Misspelled title: Not in sentence case

← Older revision		Revision as of 13:24, 18 August 2025
(No difference)

125.166.1.186: Unsure of source, deleted one source

2025-08-17T18:03:03Z

Unsure of source, deleted one source

← Older revision		Revision as of 18:03, 17 August 2025
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	Laws such as [https://gdpr-info.eu/ GDPR] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. There are also companies who do not respect the consumers' choice to opt-out and still provide targeted ads [https://innovation.consumerreports.org/Mixed-Signals-Many-Companies-May-Be-Ignoring-Opt-Out-Requests-Under-State-Privacy-Laws.pdf]. As well as other instances which will be mentioned in the examples.		Laws such as [https://gdpr-info.eu/ GDPR] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. As well as other instances which will be mentioned in the examples.

	==How it works==		==How it works==

180.248.24.248: Attempting to add citation, one done

2025-08-17T16:38:12Z

Attempting to add citation, one done

← Older revision		Revision as of 16:38, 17 August 2025
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	Laws such as [https://gdpr-info.eu/ GDPR] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out [https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/]. There are also companies who do not respect the consumers' choice to opt-out and still provide targeted ads [https://innovation.consumerreports.org/Mixed-Signals-Many-Companies-May-Be-Ignoring-Opt-Out-Requests-Under-State-Privacy-Laws.pdf]. As well as other instances which will be mentioned in the examples.		Laws such as [https://gdpr-info.eu/ GDPR] for Europeans, and [https://oag.ca.gov/privacy/ccpa CCPA] for California, have started to a law to let consumers take more control over their data. However, some companies have made it harder for consumers to opt-out their data, though federal US law has not been implemented yet. There has been reports of companies making their opt-out option hidden from search engines [https://github.com/the-markup/investigation-data-broker-opt-out-pages/blob/main/data/data-broker-opt-out-pages.csv], some say it is unintentional in their code though there still is a problem with consumers having to scroll across their website to finally opt out <ref>{{Cite web \|last=Lecher \|first=Colin \|last2=Apodaca \|first2=Tomas \|date=2025-08-12 \|title=You have a right to delete your data. Some companies are making it extra difficult \|url=https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|url-status=live \|archive-url=https://web.archive.org/web/20250817151106/https://calmatters.org/economy/technology/2025/08/companies-make-it-hard-to-delete-personal-data/ \|archive-date=2025-08-17 \|access-date=2025-08-17 \|website=Calmatters}}</ref>. There are also companies who do not respect the consumers' choice to opt-out and still provide targeted ads [https://innovation.consumerreports.org/Mixed-Signals-Many-Companies-May-Be-Ignoring-Opt-Out-Requests-Under-State-Privacy-Laws.pdf]. As well as other instances which will be mentioned in the examples.

	==How it works==		==How it works==
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	==Why it is a problem==		==Why it is a problem==

	=== Data Rights Being Violated ===		===Data Rights Being Violated===
	Consumers' right for their data to be opted out is part of many data protection laws. The instance of companies violating consumers' data would be in direct violation of these rights.		Consumers' right for their data to be opted out is part of many data protection laws. The instance of companies violating consumers' data would be in direct violation of these rights.

	==Examples==		==Examples==

	* Meta requiring consumers' to send an email to opt out of their AI-training data, for them to review the reason 'in accordance to relevant data protection law' [https://www.cnet.com/tech/services-and-software/how-to-opt-out-of-instagram-and-facebook-using-your-posts-for-ai/].		*Meta requiring consumers' to send an email to opt out of their AI-training data, for them to review the reason 'in accordance to relevant data protection law' [https://www.cnet.com/tech/services-and-software/how-to-opt-out-of-instagram-and-facebook-using-your-posts-for-ai/].
	* Google removing the option to opt-out from third-party vendors from buying their ad-slots, reason being it 'no longer provides publishers with useful privacy or brand safety functionality' [https://support.google.com/adsense/answer/16309527].		*Google removing the option to opt-out from third-party vendors from buying their ad-slots, reason being it 'no longer provides publishers with useful privacy or brand safety functionality' [https://support.google.com/adsense/answer/16309527].

	==References==		==References==