Nintendo: Difference between revisions

In 2013, Nintendo placed advertisements on let's play videos where their games were played, taking 100% of all revenue made by said adverts.<ref>{{Cite web |last=Plunkett |first=Luke |date=15 May 2013 |title=Nintendo Forcing Ads On Some YouTube "Let's Play" Videos |url=https://kotaku.com/nintendo-forcing-ads-on-some-youtube-lets-play-video-507092383 |url-status=live |archive-url=https://web.archive.org/web/20130607222601/https://kotaku.com/nintendo-forcing-ads-on-some-youtube-lets-play-video-507092383 |archive-date=7 Jun 2013 |access-date=22 Mar 2025 |website=Kotaku}}</ref> In 2015, Nintendo started a YouTube partnership program, which required the removal of all non-Nintendo related videos on the channel, creators being given 60% of revenue per video or 70% of the channel's gross revenue. The program only allowed games on a internal Nintendo-made whitelist which infamously lacked multiple large/popular releases of the time.<ref>{{Cite web |last=Orland |first=Kyle |date=29 Jan 2015 |title=Nintendo to share up to 70 percent of ad revenue with game YouTubers |url=https://arstechnica.com/gaming/2015/01/nintendo-to-share-up-to-70-percent-of-ad-revenue-with-game-youtubers/ |url-status=live |archive-url=https://web.archive.org/web/20150208085014/https://arstechnica.com/gaming/2015/01/nintendo-to-share-up-to-70-percent-of-ad-revenue-with-game-youtubers/ |archive-date=8 Feb 2015 |access-date=22 Mar 2025 |website=ArsTechnica}}</ref> In 2017, Nintendo announced that live streaming wasn't allowed for creators in their Creator Program.<ref>{{Cite web |last=Orland |first=Kyle |date=2 Oct 2017 |title=Nintendo no longer welcoming YouTube livestreams of its games |url=https://arstechnica.com/gaming/2017/10/nintendo-cuts-off-ad-program-for-youtube-livestreamers/ |url-status=live |archive-url=https://web.archive.org/web/20171004040443/https://arstechnica.com/gaming/2017/10/nintendo-cuts-off-ad-program-for-youtube-livestreamers/ |archive-date=4 Oct 2017 |access-date=22 Mar 2025 |website=ArsTechnica}}</ref> It ended in 2018<ref>{{Cite web |last=Orland |first=Kyle |date=29 Nov 2018 |title=Nintendo ends controversial YouTube revenue-sharing program |url=https://arstechnica.com/gaming/2018/11/nintendo-loosens-content-restrictions-ends-revenue-splitting-for-video-makers/ |url-status=live |archive-url=https://web.archive.org/web/20181130073206/https://arstechnica.com/gaming/2018/11/nintendo-loosens-content-restrictions-ends-revenue-splitting-for-video-makers/ |archive-date=30 Nov 2018 |access-date=22 Mar 2025 |website=ArsTechnica}}</ref>, with Nintendo stating they “encourage you to create videos that include your creative input and commentary” and that “Videos and images that contain mere copies of Nintendo Game Content without creative input or commentary are not permitted.”<ref>{{Cite web |first= |date=2 Sep 2024 |title=Nintendo Game Content Guidelines for Online Video & Image Sharing Platforms |url=https://www.nintendo.co.jp/networkservice_guideline/en/index.html?n |url-status=live |archive-url=https://web.archive.org/web/20250322224418/https://www.nintendo.co.jp/networkservice_guideline/en/index.html?n |archive-date=22 Mar 2025 |access-date=22 Mar 2025 |website=Nintendo}}</ref>