Whoop: Difference between revisions

|Logo=Whoop Logo.webp

Contact Us. If you have any questions regarding the Services, please contact Membership Services via support.whoop.com or call 1-833-948-0566. Our mailing address is Whoop, Inc., One Kenmore Square #601 Boston, MA 02215.}}</ref> Its principal product is a health tracker that measures strain, recovery, and sleep.<ref>{{Cite web |last=Rovell |first=Darren |date=2017-03-06 |title=MLB approves device to measure biometrics of players |url=https://www.espn.com/mlb/story/_/id/18835843/mlb-approves-field-biometric-monitoring-device |url-status=live |access-date=2021-10-14 |website=ESPN}}</ref><ref>{{Cite web |last=Willgress |first=Lydia |date=2021-04-14 |title=We put Whoop's fitness tracker strap and membership experience to the test |url=https://www.independent.co.uk/extras/indybest/outdoor-activity/sports-equipment-accessories/whoop-strap-review-band-tracker-b1830575.html |url-status=dead |access-date=2021-10-14 |website=The Indepentdent}}</ref><ref>{{Cite web |last=Newcomb |first=Tim |date=2015-10-02 |title=Tech Talk: A wearable for elite athletes like LeBron James and Michael Phelps |url=https://www.si.com/edge/2015/10/02/tech-talk-wearable-fitness-tracker-whoop-lebron-james-michael-phelps |url-status=live |access-date=2021-10-14 |website=Sports Illustrated}}</ref><ref>{{Cite web |last=Martinelli |first=Michelle |date=2016-07-29 |title=Wearable apps help Olympic athletes train at their best |url=https://eu.usatoday.com/story/sports/olympics/rio-2016/2016/07/29/wearable-apps-whoop-olympic-athletes-train/87698488/ |url-status=live |access-date=2021-10-14 |website=USA Today}}</ref><ref>{{Cite web |last=Lindemann |first=Hannah |date=2021-03-31 |title=Whoop Strap im Test |url=https://www.runnersworld.de/laufuhren/whoop/ |url-status=live |access-date=2026-02-13 |website=Runner's World}}</ref><ref>{{Cite web |last=Hüber |first=Frank |date=2021-04-20 |title=Whoop Strap 3.0 im Test: Dauerdatenlieferant für Fitness, Schlaf und Erholung |url=https://www.computerbase.de/artikel/wearables/whoop-strap-3-0-fitness-test.76173/ |url-status=live |access-date=2026-02-13 |website=Computerbase}}</ref><ref>{{Cite web |last=Carlsen |first=Janina |date=Whoop 5.0 im Praxis-Test: Der aktuell teuerste Fitnesstracker |title=Whoop 5.0 im Praxis-Test: Der aktuell teuerste Fitnesstracker |url=https://www.computerbild.de/artikel/cb-Tests-Wearables-Whoop-5.0-Praxis-Test-Fitnesstracker-39679161.html |url-status=live |access-date=2026-02-13 |website=Computerbild}}</ref>

==Business model==

Whoop, Inc. sells a wearable wristband that requires a subscription in order to process the data it gathers from the user's body. <ref>{{Cite web |date=2026-02-13 |title=Memberships made for you |url=https://www.whoop.com/de/en/membership/ |url-status=live |access-date=2026-02-13 |website=Whoop}}</ref> Additionally, Whoop, Inc. sells wearable biceps bands and various other items like colorful straps.<ref>{{Cite web |date=2026-02-13 |title=4.0 Bands |url=https://shop.whoop.com/de/en/collections/band/ |url-status=live |access-date=2026-02-13 |website=Whoop}}</ref>

==Consumer impact summary==

The process to cancel a subscription can't be complete with a single "Cancel my Subscription" button.<ref>{{Cite web |first=noooor |date=2025-12-01 |title=How do I cancel a membership? |url=https://www.community.whoop.com/t/how-do-i-cancel-a-membership/12370 |url-status=live |archive-url=https://web.archive.org/web/20260213152531/https://www.community.whoop.com/t/how-do-i-cancel-a-membership/12370 |access-date=2026-02-13}}</ref><ref>{{Cite web |date=2026-10-06 |title=Canceling Your Membership |url=https://support.whoop.com/s/article/Canceling-Your-Membership?language=en_US |url-status=live |access-date=2026-02-13 |website=Whoop}}</ref> In Order to cancel one's subscription the user must complete a survey on why they want to cancel their subscription.

Furthermore, the "Cancel my Subscription" button is at the bottom of the "memberships" page. A big "PAUSE MEMBERSHIP" button is displayed above it. This button is stylized. Below it there is the "Cancel my Membership" text. This text is underscored and doesn't look like a button. To access this "Cancel my Membership" text one has to scroll down and then look specifically for this text.

Once the user clicks on the "Cancel my Membership" text they will be greeted by a huge red "Remain a member" button. Below this button is an underscored "Take survey to cancel" text. This almost looks like a "get back to the previous page" text.

File:Step 1 of the Whoop subscription cancellation process.png|Step 1 of the Whoop subscription cancellation process

File:Picture 1.png|Step 2 of the Whoop subscription cancellation process

File:Step 3 of the Whoop subscription cancelation process.png|Step 3 of the Whoop subscription cancellation process

Headline: "'''take a break and use your remaining months later" & "pausing your membership will allow you to:"'''

#'''Use the remaining 352 days of your membership later'''

#'''Save your existing data until you’re ready to come back'''

#'''Pause billing and data uploads, you can unpause at any time'''

This time instead of the "REMAIN A MEMBER" button there is a red "PAUSE MEMBERSHIP" button in all caps. Just below is a "NO THANKS, STILL CANCEL" text which isn't highlighted in any color. If you click the "NO THANKS, STIll CANCEL" text the user will see the following: "Cancelling your WHOOP membership disables the ability to upload new data to your strap." It will ask you the following question: "What’s the primary reason you decided to cancel your WHOOP membership?".

[[File:Step 4 of the Whoop subscription cancelation process.png|150px|alt=Step 4 of the Whoop subscription cancellation process|thumb|Step 4 of the Whoop subscription cancellation process]]

[[File:Step 5 of the Whoop subscription cancelation process.png|150px|alt=Step 5 of the Whoop subscription cancellation process|thumb|Step 5 of the Whoop subscription cancellation process]]

[[File:Step 6 of the Whoop subscription cancelation process.png|150px|alt=Step 6 of the Whoop subscription cancellation process|thumb|Step 6 of the Whoop subscription cancellation process]]

[[File:Step 7 & 8 of the Whoop subscription cancelation process.png|150px|alt=Step 7 & 8 of the Whoop subscription cancellation process|thumb|Step 7 & 8 of the Whoop subscription cancellation process]]

File:Step 11 of the Whoop subscription cancelation process.png|Step 11 of the Whoop subscription cancellation process

File:Step 12 of the Whoop subscription cancelation process.png|Step 12 of the Whoop subscription cancellation process

File:Screenshot of a successfull Whoop subscription cancelation process.png|Screenshot of a successful Whoop subscription cancellation process

File:Whoop Subscription Cancelation E-Mail.png|Whoop Subscription Cancellation E-Mail

Clicking on the "Other" button prompts you to put in a custom answer again. Then the user can click on "Next". On the next page the user is greeted by a red "CLAIM OFFER" headline and a red button that says "YES, CLAIM 10% OFF". Below that button is a non-highlighted "NO THANKS, STILL CANCEL" button. Once you click on that the new page says "CANCEL MEMBERSHIP". This took 11 clicks through various menus. The twelfth click will cancel the subscription and the user will be redirected to the membership page. However the website still showed the subscription as being active. I received a cancellation e-mail though. This is ambivalent and I'm not sure what Whoop is using to the determine the subscription status.