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A [[wikipedia:HTTP_cookie|web cookie]], is a small chunk(s) of data served(shared) to the client(browser) that can be used for a variety of purposes. One of the most common being a website login identifier that serves a session cookie that is able to be sent back to the server to prevent needing to authenticate numerous times. The web cookie, has a bunch of other common names such as "[[wikipedia:HTTP|HTTP]] cookie" (when set via that protocol), "browser cookie" (more general, can be set via [[JavaScript]])<ref>{{Cite web |date=2025-11-30 |title=Document: cookie property |url=https://developer.mozilla.org/en-US/docs/Web/API/Document/cookie |url-status=live |archive-url=https://web.archive.org/web/20260310000519/https://developer.mozilla.org/en-US/docs/Web/API/Document/cookie |archive-date=2026-03-10 |access-date=2026-03-15 |website=Mozilla Developer Network}}</ref>, and "cookie". For the sake of simplicity this article will be using the term "cookie" to represent all types of cookies.
A [[wikipedia:HTTP_cookie|web cookie]], is a small chunk(s) of data served(shared) to the client(browser) that can be used for a variety of purposes. One of the most common being a website login identifier that serves a session cookie that is able to be sent back to the server to prevent needing to authenticate numerous times. The web cookie, has a bunch of other common names such as "[[wikipedia:HTTP|HTTP]] cookie" (when set via that protocol), "browser cookie" (more general, can be set via [[JavaScript]])<ref>{{Cite web |date=2025-11-30 |title=Document: cookie property |url=https://developer.mozilla.org/en-US/docs/Web/API/Document/cookie |url-status=live |archive-url=https://web.archive.org/web/20260310000519/https://developer.mozilla.org/en-US/docs/Web/API/Document/cookie |archive-date=2026-03-10 |access-date=2026-03-15 |website=Mozilla Developer Network}}</ref>, and "cookie". For the sake of simplicity this article will be using the term "cookie" to represent all types of cookies.


==How it works==
==How it works==
When a user(person) visits a website, you may be first prompted with user preferences such as what data can be used with the site. That information is likely stored by your browser agent as a cookie so that information or popup will not show again. Cookies are often a good practice, as it offers clients a better experience when navigating their site when visiting. Of course there are a bunch of other cookies that do exist, but for now we will focus on a few categories that these cookies fall under
When a user (person) visits a website, you may be first prompted with user preferences such as what data can be used with the site. That information is likely stored by your browser agent as a cookie so that information or popup will not show again. Cookies are often a good practice, as it offers clients a better experience when navigating their site when visiting. Of course there are a bunch of other cookies that do exist, but for now we will focus on a few categories that these cookies fall under
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|3rd Party Cookie
|3rd Party Cookie
|These cookies can be used when companies have different registered domains or transferring the user, to prevent annoying information duplication, or joint partner domains that may be working with a third-party vendor. However these cookies are more often than not used as tracking indicators about user behavior and what other sites they visit.
|These cookies can be used when companies have different registered domains or transferring the user, to prevent annoying information duplication, or joint partner domains that may be working with a third-party vendor. However these cookies are more often than not used as tracking indicators about user behavior and what other sites they visit.
|Considering the risk is it worth having third-party cookies that silently track you? Many companies and brokers are ramping up their usage of tracking users with this metric along with [[Device fingerprint|browser fingerprinting]] to serve you [[Personalized Ads|targeted ads]] based on what pages you look at or search for
|Considering the risk is it worth having third-party cookies that silently track you? Many companies and brokers are ramping up their usage of tracking users with this metric along with [[Device fingerprint|browser fingerprinting]] to serve you [[Personalized ads|targeted ads]] based on what pages you look at or search for
|-
|-
|Authentication Cookie
|Authentication Cookie
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====Targeted advertising====
====Targeted advertising====
{{Main| Personalized Ads}}
{{Main| Personalized ads}}


====Value based pricing====
====Value based pricing====