Snapchat: Difference between revisions - Consumer_Action

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====Privacy====

Unopened "one-on-one" snaps are deleted from servers after 31 days of being sent.<ref>{{Cite web|url=https://help.snapchat.com/hc/en-us/articles/7012328490644-Can-I-request-a-copy-of-a-Snap|title=Can I request a copy of a Snap?|work=Snapchat Support|access-date=2025-04-21|archive-url=https://web.archive.org/web/20250421224300/https://help.snapchat.com/hc/en-us/articles/7012328490644-Can-I-request-a-copy-of-a-Snap|archive-date=2025-04-21|url-status=live}}</ref>

Messages or snaps between two users can be set to delete after 24 hours, 7 days, or never.<ref name="snapsupport">{{Cite web|url=https://help.snapchat.com/hc/en-us/articles/7012334940948-When-does-Snapchat-delete-Snaps-and-Chats|title=When does Snapchat delete Snaps and Chats?|work=Snapchat Support|access-date=2025-05-02|archive-url=https://web.archive.org/web/20250424222812/https://help.snapchat.com/hc/en-us/articles/7012334940948-When-does-Snapchat-delete-Snaps-and-Chats|archive-date=2025-04-24|url-status=live}}</ref> Unopened "one-on-one" snaps are deleted from servers after 31 days of being sent.<ref>{{Cite web|url=https://help.snapchat.com/hc/en-us/articles/7012328490644-Can-I-request-a-copy-of-a-Snap|title=Can I request a copy of a Snap?|work=Snapchat Support|access-date=2025-04-21|archive-url=https://web.archive.org/web/20250421224300/https://help.snapchat.com/hc/en-us/articles/7012328490644-Can-I-request-a-copy-of-a-Snap|archive-date=2025-04-21|url-status=live}}</ref> Images or videos posted as stories expire after 24 hours, but public "My Stories" can be kept on servers for up to 30 days to help "personalize your experience on Snapchat".<ref name="snapsupport" />

====Business model====

Snapchat makes most of their revenue from advertisements, with ads making up $1.37 billion of Q3 2024 revenue.<ref name="invest">{{Cite web|url=https://www.investopedia.com/articles/investing/061915/how-snapchat-makes-money.asp|title=How Snapchat Makes Money|first=Matthew|last=Johnston|date=2024-12-05|work=Investopedia|access-date=2025-05-02|archive-url=https://web.archive.org/web/20250404093313/https://www.investopedia.com/articles/investing/061915/how-snapchat-makes-money.asp|archive-date=2025-04-04|url-status=live}}</ref>

In 2022, Snapchat introduced a subscription service called "Snapchat+" for $4 a month or $40 a year.<ref>{{Cite web|url=https://www.pocket-lint.com/snapchat-plus-price-features-subscription/|title=Is Snapchat+ worth it? What you need to know before subscribing|first1=Elyse|last1=Betters|first2=Jesse|last2=Lennox|date=2024-06-26|work=Pocket Lint|access-date=2025-04-21|archive-url=https://web.archive.org/web/20250126100742/https://www.pocket-lint.com/snapchat-plus-price-features-subscription/|archive-date=2025-01-26|url-status=live}}</ref> In February 2025, a "platinum" tier was introduced for $14.99 a month.<ref>{{Cite web|url=https://www.subscriptioninsider.com/article-type/news/snapchat-introduces-ad-free-platinum-tier-will-subscribers-pay-the-price|title=Snapchat Introduces Ad-Free Platinum Tier—Will Subscribers Pay the Price?|first=Kathleen|last=Sexton|date=2025-02-03|work=Subscription Insider|access-date=2025-04-21|archive-url=https://web.archive.org/web/20250407170731/https://www.subscriptioninsider.com/article-type/news/snapchat-introduces-ad-free-platinum-tier-will-subscribers-pay-the-price|archive-date=2025-04-07|url-status=live}}</ref>

====Market control====

As of April 2024, Snapchat has roughly 800 million monthly users.<ref>{{Cite web|url=https://whatsthebigdata.com/social-media-statistics/|title=Global Social Media Statistics 2024 by Age, Platform, Country|date=2024-05-17|work=What's the Big Data|access-date=2025-04-23|author=GilPress|archive-url=https://web.archive.org/web/20250131160909/https://whatsthebigdata.com/social-media-statistics/|archive-date=2025-01-31|url-status=live}}</ref> In March 2025, Snapchat was reported on having an active user index of 27.7, being behind Messenger, TikTok, Facebook, Instagram, WhatsApp, and YouTube.<ref>{{Cite web|url=https://datareportal.com/social-media-users|title=Global social media Statistics|work=DataReportal|access-date=2025-04-23|archive-url=https://web.archive.org/web/20250422052738/https://datareportal.com/social-media-users|archive-date=2025-04-22|url-status=live}}</ref>

As of April 2024, Snapchat has roughly 800 million monthly users.<ref>{{Cite web|url=https://whatsthebigdata.com/social-media-statistics/|title=Global Social Media Statistics 2024 by Age, Platform, Country|date=2024-05-17|work=What's the Big Data|access-date=2025-04-23|author=GilPress|archive-url=https://web.archive.org/web/20250131160909/https://whatsthebigdata.com/social-media-statistics/|archive-date=2025-01-31|url-status=live}}</ref> In December 2024, 60% of Snapchat's revenue came from North America and 18% from Europe.<ref name="invest" /> In March 2025, Snapchat was reported on having an active user index of 27.7, being behind Messenger, TikTok, Facebook, Instagram, WhatsApp, and YouTube.<ref>{{Cite web|url=https://datareportal.com/social-media-users|title=Global social media Statistics|work=DataReportal|access-date=2025-04-23|archive-url=https://web.archive.org/web/20250422052738/https://datareportal.com/social-media-users|archive-date=2025-04-22|url-status=live}}</ref>

==Incidents==

@@ Line 15: / Line 15: @@
 ====Privacy====
-Unopened "one-on-one" snaps are deleted from servers after 31 days of being sent.<ref>{{Cite web|url=https://help.snapchat.com/hc/en-us/articles/7012328490644-Can-I-request-a-copy-of-a-Snap|title=Can I request a copy of a Snap?|work=Snapchat Support|access-date=2025-04-21|archive-url=https://web.archive.org/web/20250421224300/https://help.snapchat.com/hc/en-us/articles/7012328490644-Can-I-request-a-copy-of-a-Snap|archive-date=2025-04-21|url-status=live}}</ref>
+Messages or snaps between two users can be set to delete after 24 hours, 7 days, or never.<ref name="snapsupport">{{Cite web|url=https://help.snapchat.com/hc/en-us/articles/7012334940948-When-does-Snapchat-delete-Snaps-and-Chats|title=When does Snapchat delete Snaps and Chats?|work=Snapchat Support|access-date=2025-05-02|archive-url=https://web.archive.org/web/20250424222812/https://help.snapchat.com/hc/en-us/articles/7012334940948-When-does-Snapchat-delete-Snaps-and-Chats|archive-date=2025-04-24|url-status=live}}</ref> Unopened "one-on-one" snaps are deleted from servers after 31 days of being sent.<ref>{{Cite web|url=https://help.snapchat.com/hc/en-us/articles/7012328490644-Can-I-request-a-copy-of-a-Snap|title=Can I request a copy of a Snap?|work=Snapchat Support|access-date=2025-04-21|archive-url=https://web.archive.org/web/20250421224300/https://help.snapchat.com/hc/en-us/articles/7012328490644-Can-I-request-a-copy-of-a-Snap|archive-date=2025-04-21|url-status=live}}</ref> Images or videos posted as stories expire after 24 hours, but public "My Stories" can be kept on servers for up to 30 days to help "personalize your experience on Snapchat".<ref name="snapsupport" />
 ====Business model====
+Snapchat makes most of their revenue from advertisements, with ads making up $1.37 billion of Q3 2024 revenue.<ref name="invest">{{Cite web|url=https://www.investopedia.com/articles/investing/061915/how-snapchat-makes-money.asp|title=How Snapchat Makes Money|first=Matthew|last=Johnston|date=2024-12-05|work=Investopedia|access-date=2025-05-02|archive-url=https://web.archive.org/web/20250404093313/https://www.investopedia.com/articles/investing/061915/how-snapchat-makes-money.asp|archive-date=2025-04-04|url-status=live}}</ref>
 In 2022, Snapchat introduced a subscription service called "Snapchat+" for $4 a month or $40 a year.<ref>{{Cite web|url=https://www.pocket-lint.com/snapchat-plus-price-features-subscription/|title=Is Snapchat+ worth it? What you need to know before subscribing|first1=Elyse|last1=Betters|first2=Jesse|last2=Lennox|date=2024-06-26|work=Pocket Lint|access-date=2025-04-21|archive-url=https://web.archive.org/web/20250126100742/https://www.pocket-lint.com/snapchat-plus-price-features-subscription/|archive-date=2025-01-26|url-status=live}}</ref> In February 2025, a "platinum" tier was introduced for $14.99 a month.<ref>{{Cite web|url=https://www.subscriptioninsider.com/article-type/news/snapchat-introduces-ad-free-platinum-tier-will-subscribers-pay-the-price|title=Snapchat Introduces Ad-Free Platinum Tier—Will Subscribers Pay the Price?|first=Kathleen|last=Sexton|date=2025-02-03|work=Subscription Insider|access-date=2025-04-21|archive-url=https://web.archive.org/web/20250407170731/https://www.subscriptioninsider.com/article-type/news/snapchat-introduces-ad-free-platinum-tier-will-subscribers-pay-the-price|archive-date=2025-04-07|url-status=live}}</ref>
 ====Market control====
-As of April 2024, Snapchat has roughly 800 million monthly users.<ref>{{Cite web|url=https://whatsthebigdata.com/social-media-statistics/|title=Global Social Media Statistics 2024 by Age, Platform, Country|date=2024-05-17|work=What's the Big Data|access-date=2025-04-23|author=GilPress|archive-url=https://web.archive.org/web/20250131160909/https://whatsthebigdata.com/social-media-statistics/|archive-date=2025-01-31|url-status=live}}</ref> In March 2025, Snapchat was reported on having an active user index of 27.7, being behind Messenger, TikTok, Facebook, Instagram, WhatsApp, and YouTube.<ref>{{Cite web|url=https://datareportal.com/social-media-users|title=Global social media Statistics|work=DataReportal|access-date=2025-04-23|archive-url=https://web.archive.org/web/20250422052738/https://datareportal.com/social-media-users|archive-date=2025-04-22|url-status=live}}</ref>
+As of April 2024, Snapchat has roughly 800 million monthly users.<ref>{{Cite web|url=https://whatsthebigdata.com/social-media-statistics/|title=Global Social Media Statistics 2024 by Age, Platform, Country|date=2024-05-17|work=What's the Big Data|access-date=2025-04-23|author=GilPress|archive-url=https://web.archive.org/web/20250131160909/https://whatsthebigdata.com/social-media-statistics/|archive-date=2025-01-31|url-status=live}}</ref> In December 2024, 60% of Snapchat's revenue came from North America and 18% from Europe.<ref name="invest" /> In March 2025, Snapchat was reported on having an active user index of 27.7, being behind Messenger, TikTok, Facebook, Instagram, WhatsApp, and YouTube.<ref>{{Cite web|url=https://datareportal.com/social-media-users|title=Global social media Statistics|work=DataReportal|access-date=2025-04-23|archive-url=https://web.archive.org/web/20250422052738/https://datareportal.com/social-media-users|archive-date=2025-04-22|url-status=live}}</ref>
 ==Incidents==