Google: Difference between revisions

{{CompanyCargo

|Founded=1998

|Industry=Technology

|Logo=Google.webp

|ParentCompany=Alphabet Inc.

|Type=Subsidiary

|Website=https://www.google.com/

Google's search engine remains its most well-known service, but the company has significantly diversified its offerings. Key products include the [[Android]] operating system, the [[Google Chrome]] web browser, [https://wikipedia.org/wiki/Google_Drive Google Drive] for cloud storage, [https://wikipedia.org/wiki/Google_Maps Google Maps], [[YouTube]], and [[wikipedia:Google_Play|Google Play]].<ref>{{Cite web |title=Helpful products, built with you in mind |url=https://about.google/intl/ALL_us/products/ |url-status=live |access-date=5 Apr 2025 |website=[[Google]]}}</ref>{{Citation needed}} Additionally, the company provides digital advertising services through Google Ads, generating the majority of its revenue.<ref>{{Cite web |date=4 Feb 2025 |title=Alphabet Announces Fourth Quarter and Fiscal Year 2024 Results |url=https://abc.xyz/assets/a3/91/6d1950c148fa84c7d699abe05284/2024q4-alphabet-earnings-release.pdf |url-status=live |access-date=5 Apr 2025}}</ref> In recent years, Google has also developed hardware products such as the Pixel smartphone and Nest smart home devices.

Google has faced ongoing scrutiny related to data privacy, competition, and its dominant position in the market, such concerns have stretched as far back as 2012.<ref>{{Cite web |last=Cohen |first=Adam |date=5 Mar 2012 |title=Will We Ever Get Strong Internet Privacy Rules? |url=https://ideas.time.com/2012/03/05/will-we-ever-get-strong-internet-privacy-rules/ |url-status=live |access-date=5 Apr 2025 |website=Time}}</ref><ref>{{Cite web |date=6 Sep 2023 |title=REPORT: Google at 25: From “Don’t Be Evil” To ¯\_(ツ)_/¯ |url=https://techoversight.org/2023/09/06/google-at-25/ |url-status=live |access-date=5 Apr 2025 |website=The Tech Oversight Project}}</ref> The company has been the subject of various legal and regulatory challenges, particularly concerning antitrust issues, the use of personal data, and its impact on consumer choice.{{Citation needed}} The US government is currently engaged in an antitrust lawsuit against Google, with a decision expected early 2025.<ref>{{Cite web |date=25 Nov 2024 |title=Closing Arguments, November 25: Once, Twice, Three Times a Monopolist |url=https://www.usvgoogleads.com/trial-updates/closing-arguments-november-25-once-twice-three-times-a-monopolist |url-status=live |access-date=5 Apr 2025 |website=US v Google}}</ref> {{UpdateNeeded|date={{subst:August}} {{subst:2025}}|reason=We need updates on this situation.}}

In December 2024, Google announced to organisations that use its advertising products, that from 16 February 2025, it will no longer prohibit them from employing [[wikipedia:Fingerprint_(computing)|fingerprinting]] techniques.<ref>{{Cite web |last=Almond |first=Stephen |date=19 Dec 2024 |title=Our response to Google’s policy change on fingerprinting |url=https://ico.org.uk/about-the-ico/media-centre/news-and-blogs/2024/12/our-response-to-google-s-policy-change-on-fingerprinting/ |url-status=live |access-date=5 Apr 2025 |website=ico.}}</ref>

In January 2023, Google announced the shutdown of its cloud gaming service, Stadia, which was launched in November 2019.<ref>{{Cite web |title=RIP Google Stadia: the latest news on the discontinued cloud gaming service |url=https://www.theverge.com/23380140/google-stadia-ending-shutdown-latest-news-gaming-tech |url-status=live |access-date=5 Apr 2025 |website=The Verge}}</ref> Stadia required users to purchase games individually, unlike other gaming platforms that offer subscription-based access. Upon the service's closure, Google promised to refund consumers for their purchases, including both games and hardware. The refunds for games and software were issued automatically.<ref>{{Cite web |last=Ravenscraft |first=Erin |date=10 Nov 2022 |title=Stadia Is Dying. Here’s What’s in Your Refund and How to Get It |url=https://www.wired.com/story/how-to-get-your-google-stadia-refund/ |url-status=live |access-date=5 Apr 2025 |website=Wired}}</ref>

===Target API level requirements for Google Play apps===

Google's policy of requiring apps for Android to target recent API levels to appear in the Play Store<ref>{{Cite web |date=31 Aug 2024 |title=Policy Center |url=https://support.google.com/googleplay/android-developer/answer/11926878?hl=en |access-date=May 9, 2025 |website=Play Console Help}}</ref> creates a continuous cycle of maintenance and redevelopment that can be especially burdensome for smaller developers, indie creators, and consumers.

 

 

 

While Google argues this approach improves the Android ecosystem's security and functionality, it does place a significant burden on developers and can lead to the premature "death" of otherwise functional applications.

===Ban on third-party tech support ads===

===Rodriguez v. Google LLC (5/21/21 - Present)===

Google's Web & App Activity setting had the ability to be paused. Reportedly, despite this setting being paused by consumers, Google would continue to collect consumer data regardless of consent.<ref>{{Cite web |title=Rodriguez v. Google LLC |url=https://www.googlewebappactivitylawsuit.com/Home/FAQ#faq1 |url-status=live |access-date=5 Apr 2025}}</ref> This case is currently ongoing and has yet to receive a judgment.<ref>[https://www.googlewebappactivitylawsuit.com/Home/Documents Important Documents]</ref>

Google takes a 30% share of all revenue made through all sales made on the Play Store, which is a comparable figure to other digital storefronts such as the [[Apple App Store]] and [[Steam]].<ref>{{Cite web |last=Marks |first=Tom |date=7 Oct 2019 |title=Report: Steam's 30% Cut Is Actually the Industry Standard |url=https://www.ign.com/articles/2019/10/07/report-steams-30-cut-is-actually-the-industry-standard |url-status=live |website=ign.com}}</ref> On 13th August 2020, [[Epic Games]] CEO Tim Sweeney updated both iOS and Android versions of ''Fortnite'' to redirect users to Epic Games' storefront to purchase in-game currency ("V-Bucks") alongside the respective first-party storefront, with incentives including cheaper prices if buying from Epic Games directly. This violated the Terms of Service of both Apple and Google's storefronts, and ''Fortnite'' was removed from both app stores the same day.

Epic Games would use this motion to file federal lawsuits against both Google and Apple, citing that these practices meant that the companies were engaging in anti-competitive behaviour. Google lost in the lawsuit, but attempted to appeal the decision, in which they lost again.<ref>{{Cite news |last=Hollister |first=Sean |date=31 July 2025 |title=Epic just won its Google lawsuit again, and Android may never be the same |url=https://www.theverge.com/news/716856/epic-v-google-win-in-appeals-court |access-date=21 August 2025 |work=The Verge}}</ref>