Futurehome Smarthub Mandatory Subscription Fee: Difference between revisions

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Removed the reference to HAN sensor, as the hardware can be integrated with other smart home systems, such as Home Assistant since it is just a Zigbee device.
 
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[[File:Futurehome Smarthub.jpg|thumb|Futurehome’s Smarthub (left) and example compatible devices]]
[[File:Futurehome Smarthub.jpg|thumb|Futurehome’s Smarthub (left) and example compatible devices]]
'''Futurehome Smarthub'''<ref>https://www.futurehome.io/en_no/</ref> is a Norwegian smart-home gateway '''originally sold as a one-time purchase.''' The hub lets users pair Zigbee-, Z-Wave-, and Futurehome-branded devices and control them locally or remotely through a free mobile app and cloud service; it also exposes local APIs for third-party integrations such as Home Assistant. '''After the company’s 2025 bankruptcy and relaunch, ''any'' continued use now requires an annual subscription of 1,188 NOK (≈ $117); households that decline are locked out of the app, automations, and the local API interface, leaving only manual, on-device control.'''<ref name=":0">https://support.futurehome.no/hc/en-no/articles/28158944965277-FAQ-Subscription (Archived 13.07.2025 https://archive.ph/UBjdJ)</ref>


==Background==
Futurehome ransomed customer devices after bankruptcy, forcing them to pay a subscription fee or face disabled core functionality.  
'''Futurehome AS''', founded in Stavanger, Norway, in 2013, sold the  '''Futurehome Smarthub''' - a central hub that connects and controls various IoT devices using standards like Zigbee and Z-Wave. The Smarthub and Futurehome’s own product line ''(thermostats, smart plugs, relays, sensors, etc<ref>https://www.futurehome.io/en_no/products</ref>)'' allow users to automate lighting, heating, EV charging, and other home functions via a mobile app and cloud platform.  


'''Prior to 2025, Futurehome operated on a one-time hardware purchase model''', with app and cloud services included at no extra cost. '''Users could remotely monitor and control their smart homes through the Futurehome app without any subscription fees'''.
In 2025, Futurehome's new owners announced that '''existing customers would now have to pay an annual subscription to continue using their previously purchased smart-home hubs'''. After a bankruptcy and relaunch, Futurehome imposed an annual fee of 1,188 NOK (around $117 USD) for access to its app and cloud services, locking users out unless they subscribed.<ref name=":0">{{Cite web |last= |date=2025-06-18 |title=FAQ Subscription - Futurehome |url=https://support.futurehome.no/hc/en-no/articles/28158944965277-FAQ-Subscription |url-status=live |archive-url=https://archive.ph/UBjdJ |archive-date=2025-07-13 |access-date=2025-07-14}}</ref><ref name=":13">{{Cite web |title=Krever abonnement av kundene - Elektro24-7 |trans-title=Requires Subscription from Customers |url=https://www.elektro247.no/krever-abonnement-av-kundene.6722352-567787.html |access-date=2025-07-14 |language=no}}</ref> 


Futurehome AS was declared bankrupt on May 20th, 2025. The platform & its services were purchased with 50/50 ownership by Sikom Connect & the old Futurehome owners. The business now operates under FHSD Connect AS.<ref>{{Cite web |title=End user – Futurehome |url=https://support.futurehome.no/hc/en-no/categories/200177446-End-user |access-date=2025-07-14 |website=support.futurehome.no}}</ref>
'''Customers who declined to pay lost access to the mobile app (even for local use)''', along with all automations and the hub's local API integrations, leaving only basic on-device (physical) control.
 
==Company info & Background==
'''Futurehome''' AS is a Norwegian smart-home technology company founded in 2013, known for the ''Futurehome Smarthub'', a central gateway device that connects and controls IoT devices. The Smarthub and Futurehome’s own product line ''(thermostats, smart plugs, relays, sensors, etc<ref>{{Cite web |title=Products - Futurehome |url=https://www.futurehome.io/en_no/products |access-date=2025-07-14}}</ref>)'' allow users to automate lighting, heating, EV charging, and other home functions via a mobile app and cloud platform.
 
The hub lets users pair Zigbee-, Z-Wave-, and Futurehome-branded devices and control them locally or remotely through a free mobile app and cloud service; it also exposes local APIs for third-party integrations such as Home Assistant.
 
The '''Futurehome Smarthub'''<ref name=":3">{{Cite web |title=Futurehome |url=https://www.futurehome.io/en_no/ |access-date=2025-07-14}}</ref> was '''originally sold as a one-time purchase.''' '''Prior to 2025, Futurehome operated on a one-time hardware purchase model''', with app and cloud services included at no extra cost.
 
Futurehome AS was declared bankrupt on May 20, 2025. The platform and its services were acquired in a 50/50 split by Sikom Connect AS and the former Futurehome owners. The business was relaunched under a new entity: '''FHSD Connect AS.'''<ref name=":0" />


==June 2025 Subscription Rollout==
==June 2025 Subscription Rollout==
'''On 20 May 2025''' Futurehome AS was declared bankrupt. Shortly after, the Futurehome platform and services were acquired by a new joint venture, '''50% held by the original owners and 50% by Sikom Connect AS''', a Norwegian IoT company, and operations resumed under a new entity, called '''FHSD Connect AS'''.<ref name=":0" /><ref name=":1">https://www.elektro247.no/krever-abonnement-av-kundene.6722352-567787.html</ref>
After the bankruptcy & relaunch, ''any'' continued use now requires an annual subscription of 1,188 NOK (≈ $117). Households that decline are locked out of the application, automations, and the local API interface, leaving only manual, on-device control.<ref name=":0" />


'''On 26 June 2025''' a mandatory subscription was activated in the app, with the existing households being granted a four-week free trial. After the trial, continued use of the hub requires '''1,188 NOK per year (≈ US $117)'''; non-subscribers are locked out of the app, automations, and local API.
Following the relaunch, FHSD Connect announced that a mandatory subscription would be required to continue using the Smarthub platform. The subscription requirement was activated on June 26 2025, and both existing and new households were given a four-week trial period before charges apply.<ref name=":0" />


Customers had until June 26, 2025 to activate this subscription. '''Failing to pay would lead to the following:'''<ref name=":02">{{Cite web |date=2025-07-13 |title=FAQ Subscription – Futurehome |url=https://support.futurehome.no/hc/en-no/articles/28158944965277-FAQ-Subscription |website=FAQ Subscription – Futurehome}}</ref>
Customers who do not activate the subscription within that trial window face the following restrictions:<ref name=":0" />


*Loss of application function: remote AND LAN app control disabled
*'''App access disabled:''' Users can't use the app remotely via cloud or on the local network.
*Local API/MQTT(mosquitobroker) interface is disabled after a short ''"grace period"'' is up
*'''Automations and modes frozen:''' All user-defined automations, preset modes ''(Home/Away/Night, etc.)'', shortcuts, and energy management features stop working.
*The '''app is locked''' and most paid features become unavailable.
*'''Local API and MQTT disabled:''' The hub's developer interfaces remain active only for a short grace period after the trial, then are gradually shut off without an active subscription.
*You lose access to controls, automations, modes, shortcuts, and energy services.
*'''Physical control only:''' Basic manual control of devices continues to work: the smart devices revert to ''"dumb"'' mode with no central coordination.
*Local devices still work manually, but without app control.
*'''Support limited:''' Access to customer support channels (chat and phone support) is reserved for paying subscribers.


This is enforced via a forced firmware update that disables functionality if a subscription is not paid for, according to a software engineer
These limitations were delivered via a firmware update to the hub's software, locking previously available features behind the paywall. One Futurehome software engineer, speaking on condition of anonymity, confirmed that the firmware was designed to enforce this lockout mechanism and compel users to subscribe. As of the changeover, the Futurehome system was reportedly installed in over '''38,000 Norwegian households''',<ref>{{Cite web |title=Futurehome Norge |trans-title=The updated figure of 38,000 is listed only on the Norwegian version of the site |url=https://www.futurehome.io/no/ |access-date=2025-07-13 |language=no}}</ref> all of which had to choose between paying the new fees or losing most "smart" functionality.


The hub is installed in over 38,000 households across Norway.<ref>https://www.futurehome.io/no/ (The updated figure of 38,000 is listed only on the Norwegian version of the site)</ref><gallery>
As part of the ownership transition, FHSD Connect also shut down the official Futurehome user forum, stating they were ''"consolidating support channels"'', further limiting access to help resources for users who don't subscribe.<ref>{{Cite web |title=Futurehome Forum |url=https://forum.futurehome.io |url-status=live |archive-url=https://web.archive.org/web/20250715103026/https://forum.futurehome.io/ |archive-date=2025-07-15 |access-date=2025-07-15}}</ref><gallery>
File:Futurehome Subscription App Info 1.PNG|Futurehome app home screen prompting the user to activate a subscription.
File:Futurehome Subscription App Info 1.PNG|Futurehome app home screen prompting the user to activate a subscription.
File:Futurehome Subscription App Info 2.PNG|Subscription-activation screen showing annual-payment terms; one link opens the subscription FAQ, the other opens a feedback form (https://us1.zonka.co/1pBYm3)
File:Futurehome Subscription App Info 2.PNG|Subscription-activation screen showing annual-payment terms; one link opens the subscription FAQ, the other opens a [https://us1.zonka.co/1pBYm3?language=en_US feedback form]
File:Futurehome subscription feedback form.jpg|Feedback form presented to users who decline the subscription (https://us1.zonka.co/1pBYm3)
File:Futurehome subscription feedback form.jpg|Feedback form presented to users who decline the subscription ([https://us1.zonka.co/1pBYm3?language=en_US link])
</gallery>
</gallery>


==Futurehome's reply==
==Futurehome's reply==
Øyvind Fries, CEO of FHSD, commenting on Tek.no, a Norwegian technology guide, justified the fee as necessary to “secure stable operation, fund product development, and provide high-quality support”, according to FAQ.<ref name=":022">https://support.futurehome.no/hc/en-no/articles/28158944965277-FAQ-Subscription (Archived 13.07.2025 https://archive.ph/UBjdJ)</ref><ref name=":12">https://www.elektro247.no/krever-abonnement-av-kundene.6722352-567787.html</ref><ref>https://www.tek.no/nyheter/nyhet/i/alMe04/rasende-kunder-opplever-smarthjem-utpressing</ref>
FHSD CEO Øyvind Fries justified the subscription model as necessary to ''“secure stable operation, fund product development, and provide high-quality support,”'' according to statements given to [[Tek.no]] and reiterated in the FAQ.<ref name=":0" /><ref name=":13" /><ref name=":1" /> Fries explained that the subscription was introduced to ensure the '''long-term viability''' of the platform after bankruptcy: without new revenue, they could not guarantee stable operation of the cloud servers or continued updates to the product.<ref name=":1">{{Cite web |title=Rasende kunder opplever smarthjem-utpressing |trans-title=Furious customers experience smart home blackmail |url=https://www.tek.no/nyheter/nyhet/i/alMe04/rasende-kunder-opplever-smarthjem-utpressing |access-date=2025-07-13 |website=Tek.no |language=no}}</ref>
 
He stated that the annual fee would help fund ongoing development of new features and maintain a high level of support for customers.<ref name=":0" /> The company also emailed users saying the change would ultimately provide ''"better functionality, more security, and higher value in the solution you already have invested in",'' positioning the subscription as an improvement for the user base.<ref name=":13" />


==Consumer response==
==Consumer response==
The response from Futurehome’s user base in Norway was overwhelmingly negative. Many customers expressed shock, anger, and a sense of betrayal at what they saw as a '''sudden “paywall” imposed on equipment they had purchased''' in good faith. On the Norway discussion forum Reddit (r/norge), a thread about Futurehome’s new policy quickly filled with outraged comments.<ref>https://www.reddit.com/r/norge/comments/1lek0p7/futurehome_tvinger_eksisterende_kunder_over_til/</ref><ref>https://www.reddit.com/r/norge/comments/1lek0p7/futurehome_tvinger_eksisterende_kunder_over_til/?tl=en (Translated by Reddit)</ref>
The reaction from Futurehome’s user base was negative. Norwegian customers described the move as a betrayal, given that the original sale included full functionality with no indication that a subscription would be introduced later.
 
On Reddit’s r/norge, there is an active discussion thread filled with outrage, legal concerns, and comparisons to ransomware tactics.<ref>{{Cite web |title=Futurehome tvinger eksisterende kunder over til et abonnement, hva nå? : r/norge |url=https://www.reddit.com/r/norge/comments/1lek0p7/futurehome_tvinger_eksisterende_kunder_over_til/ |access-date=2025-07-14}}</ref><ref name=":2" />
 
One user, muffinmeistro, wrote:<blockquote>''I can't understand how what they're trying to do here is legal. I'd like to hear what u/thomasiversen thinks.''
 
''They're removing functionality locally in a hub (computer) that I've paid for with an update.''<ref name=":2">{{Cite web |date=2025-06-18 |title=Futurehome is forcing existing customers to switch to a subscription, what now? : r/norge |url=https://www.reddit.com/r/norge/comments/1lek0p7/comment/myhs0sm/?tl=en |url-status= |access-date=2025-07-13}}</ref>
 
''(Translated from Norwegian)''</blockquote>Another user posted expressing concern for the pushing a subscription, as well as a poor user experince:<blockquote>''I want to spend my money somewhere else than paying over 1000 kroner a year for half-hearted functionality. What options do I have? I currently have lights and thermostats from Futurehome. Can these devices be used with Home Assistant?<ref>{{Cite web |last=MrGeniusL |date=2025-06-18 |title=Futurehome tvinger eksisterende kunder over til et abonnement, hva nå? |url=http://www.reddit.com/r/norge/comments/1lek0p7/futurehome_tvinger_eksisterende_kunder_over_til/ |access-date=2025-07-14 |website=r/norge |language=no}}</ref>''
 
''(Translated from Norwegian)''</blockquote>


 Norwegian consumers questioned the legality of what FHSD Connect AS did under EU consumer protection law. Muffinmeistro commented the following:<blockquote>''I can't understand how what they're trying to do here is legal. I'd like to hear what u/thomasiversen thinks.''
===Questionable legality===
This issue drew attention to consumer protection laws. Norway is not an EU member but is part of the European Economic Area (EEA), which means EU consumer-protection directives (such as those barring unfair commercial practices) are incorporated into Norwegian law. Observers noted that retroactively charging a subscription for a product that was sold under a no-fee premise might violate these rules, though as of mid-2025 it remained unclear if any official action would be taken. Some users discussed the possibility of legal recourse or a class-action lawsuit in response to Futurehome's move.


''They're removing functionality locally in a hub (computer) that I've paid for with an update.<ref>{{Cite web |date=2025-06-18 |title=Futurehome is forcing existing customers to switch to a subscription, what now? : r/norge |url=https://www.reddit.com/r/norge/comments/1lek0p7/comment/myhs0sm/?tl=en&utm_source=share&utm_medium=web3x&utm_name=web3xcss&utm_term=1&utm_content=share_button |url-status=dead |access-date=2025-07-13}}</ref>''</blockquote>
===Similarity to Wink===
In 2020, Wink suddenly introduced a $4.99 monthly fee for continued use of its previously free smart-home service, giving customers only a one-week ultimatum & warning that devices would stop working if they didn't pay.<ref>{{Cite web |title=Wink smart hub users get one week’s notice to pay up or lose access - Ars Technica |url=https://arstechnica.com/information-technology/2020/05/wink-smart-hub-users-get-one-weeks-notice-to-pay-up-or-lose-access/ |access-date=2025-07-13 |website=Wink smart hub users get one week’s notice to pay up or lose access - Ars Technica}}</ref> That move led to a class-action lawsuit alleging deceptive business practices, breach of warranty, and even ''"trespass to chattels"'' on the grounds that Wink's remote deactivation scheme unlawfully interfered with consumers' owned property.<ref>{{Cite web |title=Greenwald Davidson Radbil PLLC {{!}} Greenwald Davidson Radbil PLLC files amended class action complaint against Wink Labs, Inc. over new monthly charge |url=https://www.gdrlawfirm.com/Wink-class-action |url-status=dead |archive-url=https://web.archive.org/web/20230313203733/https://www.gdrlawfirm.com/Wink-class-action |archive-date=2023-03-13 |access-date=2025-07-13 |website=Greenwald Davidson Radbil PLLC {{!}} Greenwald Davidson Radbil PLLC files amended class action complaint against Wink Labs, Inc. over new monthly charge}}</ref>  
 
Futurehome's forced subscription draws parallels to the Wink case while demonstrating an industry pattern of undermining the '''right to own''' what one has bought. Critics argue that such practices erode consumers' sense of ownership, turning purchased devices into services that can be revoked or paywalled at any time. .


==Impact on Third-Party Integrations==
==Impact on Third-Party Integrations==
One particularly painful aspect for advanced users is that '''the subscription lockout also breaks any third-party integrations.''' Futurehome’s ecosystem wasn’t completely closed – prior to this change, enthusiasts could integrate the Smarthub with systems like '''Home Assistant''' (an open source smart home platform)<ref>https://github.com/runelangseid/hassio-futurehome2mqtt</ref> or use '''Homebridge''' to link with Apple’s HomeKit<ref>https://www.npmjs.com/package/homebridge-futurehome</ref>. These integrations typically relied on Futurehome’s '''local API or MQTT''' interface to communicate with the hub. Once Futurehome disables the local API/MQTT (after the grace period), such solutions '''will stop functioning'''. The hub won’t respond to local requests or publish updates, effectively '''cutting off Home Assistant, Homebridge, or any other external smart home controller''' from accessing the devices.
Beyond the immediate loss of app functionality, the subscription requirement '''disables all third-party integrations'''. Futurehome previously allowed integration with:


The only path for unhappy customers is to '''migrate to a completely different smart home system''', re-using the devices but abandoning the Futurehome hub. Fortunately, because Futurehome devices use standard protocols, many of them can be directly enrolled into other hubs or services.
*[[Home Assistant]] via a custom MQTT bridge<ref>{{Cite web |title=runelangseid/hassio-futurehome2mqtt |url=https://github.com/runelangseid/hassio-futurehome2mqtt |access-date=2025-07-14}}</ref>
*[[Homebridge]] via NPM plugin for Apple HomeKit<ref>{{Cite web |last= |first= |title=homebridge-futurehome - npm |url=https://www.npmjs.com/package/homebridge-futurehome |access-date=2025-07-14}}</ref> let Futurehome devices be controlled via Siri and the Apple Home app


Some hardware is harder to re-home. The Futurehome Charge EV-charger (connected via Wi-Fi and Bluetooth<ref>https://www.futurehome.io/en_no/shop/charge</ref>) relies on the Smarthub for smart-charging logic and may revert to basic, un-scheduled charging elsewhere. Likewise, the Futurehome HAN sensor (smart-meter reader) has no community driver listed on projects such as zigbee2mqtt.io<ref>https://www.zigbee2mqtt.io/supported-devices/#v=Futurehome</ref>, so its data may be inaccessible without the original hub.
These relied on the hub’s local API and MQTT server. Once disabled, no data is sent or received, breaking compatibility with these platforms. Once the subscription enforcement kicked in, the hub stopped publishing or accepting local MQTT messages and the API shut down, breaking compatibility.
 
While some users may migrate to other smart home ecosystems using open protocols like Zigbee2MQTT<ref>{{Cite web |title=Zigbee2MQTT Supported Devices – Futurehome |url=https://www.zigbee2mqtt.io/supported-devices/#v=Futurehome |access-date=2025-07-14}}</ref>, some Futurehome-branded devices (e.g., the HAN-Sensor and Futurehome Charge EV charger) may lose core features or become inaccessible due to lack of open community drivers.


==Inadequate subscription notice==
==Inadequate subscription notice==
The fact that the products utilize a subscription based model is not clearly communicated to a visitor to the main website. The homepage only makes mention of a subscription based model on the 2nd page, in very small print font. Screenshots have been taken below of the site with Brave browser maximized on a 4k display, with the only mention of a subscription on the homepage enclosed in red with the arrow going to it.
Futurehome does not prominently disclose the new subscription requirement in product listings or on its homepage, even as the change was rolled out. The company's official website and online store continued to list the Smarthub and related products with their one-time purchase price only, with no prominent notice about the required annual fee.  
 
The only mention of a subscription on the homepage was buried in fine print upon scrolling, and product pages ''(for devices like the HAN-Sensor or the Futurehome Mode Switch)'' contain no warning that the system requires ongoing payments.  
 
Similarly, the Futurehome app listings on the Apple App Store and Google Play made no reference to a subscription requirement, potentially misleading new customers into thinking the hub's functionality was included in the purchase price.  


<gallery mode="slideshow">
<gallery mode="slideshow">
File:Subscription.jpg|User must scroll to 2nd page of [https://www.futurehome.io/en_no/ site homepage] <ref>{{Cite web |title=Futurehome |url=https://www.futurehome.io/en_no/ |url-status=live |access-date=2025-07-13 |website=Futurehome}}</ref> and read very small text at the bottom to realize product is a subscription.
File:Subscription.jpg|The only mention of a subscription on [https://www.futurehome.io/en_no/ site homepage] is in fine print on the second scroll page.<ref name=":3" />
File:Homepage futurehome.jpg|No mention of subscription on [https://www.futurehome.io/en_no/ site homepage] <ref>{{Cite web |title=Futurehome |url=https://www.futurehome.io/en_no/ |url-status=live |access-date=2025-07-13 |website=Futurehome}}</ref> when you first land on the page.
File:Homepage futurehome.jpg|Landing view of homepage with no subscription mention.
</gallery>Further, the product pages only show the cost of the individual parts, without ever making mention of the subscription model. <gallery>
</gallery>
File:Applefree.jpg|Apple app store page for Futurehome app, makes no obvious mention that this will require subscription to work. <ref>{{Cite web |title=Futurehome on the App Store |url=https://apps.apple.com/tr/app/futurehome/id1470952171 |access-date=2025-07-13 |website=Futurehome on the App Store}}</ref>
 
File:Androidfree.jpg|Futurehome on Google Play store, makes no obvious mention that will require a subscription.<ref>{{Cite web |title=Futurehome - Apps on Google Play |url=https://play.google.com/store/apps/details?id=no.futurehome.futurehome_app&hl=en_US&gl=US&pli=1 |access-date=2025-07-13 |website=Futurehome - Apps on Google Play}}</ref>
Further, product and app store pages list only hardware prices, creating the false impression of a one-time purchase.
File:Hansensor.jpg|The product page for the hansensor makes no obvious mention that this works within an ecosystem that now forces subscriptions on the user. It only makes mention of hardware price, giving incomplete impression of cost of ownership. Hansensor product page on Futurehome.<ref>{{Cite web |title=HAN-Sensor - Futurehome |url=https://www.futurehome.io/en_no/shop/han-sensor |access-date=2025-07-13 |website=HAN-Sensor - Futurehome}}</ref>
 
File:Modusbryter nosub.jpg|modusbryter page on futurehome site. <ref>{{Cite web |title=Modusbryter (Black) - Futurehome |url=https://www.futurehome.io/en_no/shop/modeswitch-black#tab-description |access-date=2025-07-13 |website=Modusbryter (Black) - Futurehome}}</ref> It makes no obvious mention of the fact that this works within an ecosystem that now forces subscriptions on the user, only makes mention of hardware price, giving incomplete impression of cost of ownership.
<gallery>
File:Applefree.jpg|Apple App Store listing for Futurehome, no mention of required subscription.<ref>{{Cite web |title=Futurehome on the App Store |url=https://apps.apple.com/tr/app/futurehome/id1470952171 |access-date=2025-07-13}}</ref>
File:Androidfree.jpg|Google Play listing for Futurehome app, no mention of subscription.<ref>{{Cite web |title=Futurehome - Apps on Google Play |url=https://play.google.com/store/apps/details?id=no.futurehome.futurehome_app&hl=en_US&gl=US&pli=1 |access-date=2025-07-13}}</ref>
File:Modusbryter nosub.jpg|Modusbryter page omits any disclosure of subscription lock-in.<ref>{{Cite web |title=Modusbryter (Black) - Futurehome |url=https://www.futurehome.io/en_no/shop/modeswitch-black#tab-description |access-date=2025-07-13}}</ref>
</gallery>
</gallery>


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