ASUS charges for previously free bootloader unlocking tool: Difference between revisions

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{{Cleanup}}
{{IncidentCargo
{{IncidentCargo
|Company=ASUS
|Company=ASUS
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[[ASUS]] used to provide free bootloader unlocking capabilities for their Zenfone & Republic of Gamers (ROG) [[Android]] phones.<ref name=":0">{{Cite web |last=Brown |first=C. Scott |date=2024-04-05 |title=ASUS refunds Zenfone buyer for failing to provide bootloader unlock tools as promised |url=https://www.androidauthority.com/asus-bootloader-unlock-settlement-3431818/ |archive-url=http://web.archive.org/web/20251215020008/https://www.androidauthority.com/asus-bootloader-unlock-settlement-3431818/ |archive-date=2025-12-15 |website=Android Authority}}</ref> This feature was actively advertised & was part of the company's appeal to tech-savvy consumers.
[[ASUS]] used to provide free bootloader unlocking capabilities for their Zenfone & Republic of Gamers (ROG) [[Android]] phones.<ref name=":0">{{Cite web |last=Brown |first=C. Scott |date=2024-04-05 |title=ASUS refunds Zenfone buyer for failing to provide bootloader unlock tools as promised |url=https://www.androidauthority.com/asus-bootloader-unlock-settlement-3431818/ |archive-url=http://web.archive.org/web/20251215020008/https://www.androidauthority.com/asus-bootloader-unlock-settlement-3431818/ |archive-date=2025-12-15 |website=Android Authority}}</ref> This feature was actively advertised & was part of the company's appeal to tech-savvy consumers.


===Timeline of Events===
===Timeline of events===
*In May 2023, ASUS disabled their bootloader unlocking tools without warning<ref name=":0" />
*In May 2023, ASUS disabled their bootloader unlocking tools without warning<ref name=":0" />
*The company began removing posts about bootloader unlocking from their ZenTalk forums<ref name=":0" />
*The company began removing posts about bootloader unlocking from their ZenTalk forums<ref name=":0" />
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This led to at least one successful legal challenge. In March 2024, a UK customer took ASUS to small claims court over this and got a full refund for both the device & the court fees, totaling £770 (~$973). This case potentially sets a precedent for other consumers affected by the policy change.<ref name=":0" />
This led to at least one successful legal challenge. In March 2024, a UK customer took ASUS to small claims court over this and got a full refund for both the device & the court fees, totaling £770 (~$973). This case potentially sets a precedent for other consumers affected by the policy change.<ref name=":0" />


===Consumer Response===
===Consumer response===
The response from the consumer community has been notably negative, with documented concerns about:
The response from the consumer community has been notably negative, with documented concerns about:
*The high cost of the unlocking service (€185 excluding VAT)<ref>https://xdaforums.com/t/asus-says-they-will-unlock-my-bootloader-for-money.4685488/post-89720356 ([https://web.archive.org/web/20260223031547/https://xdaforums.com/t/asus-says-they-will-unlock-my-bootloader-for-money.4685488/#post-89720356 Archived])</ref>
*The high cost of the unlocking service (€185 excluding VAT)<ref>https://xdaforums.com/t/asus-says-they-will-unlock-my-bootloader-for-money.4685488/post-89720356 ([https://web.archive.org/web/20260223031547/https://xdaforums.com/t/asus-says-they-will-unlock-my-bootloader-for-money.4685488/#post-89720356 Archived])</ref>
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==References==
==References==
<references />
{{Reflist}}


[[Category:Modern consumer exploitation]]
[[Category:Modern consumer exploitation]]
[[Category:Asus]]
[[Category:ASUS]]
[[Category:Software control]]
[[Category:Software control]]
[[Category:Right to repair]]
[[Category:Right to repair]]