Persona: Difference between revisions
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|Industry=Software|Founded=October 2018|CompanyAlias=Persona Identities Inc.}} | |Industry=Software|Founded=October 2018|CompanyAlias=Persona Identities Inc.}} | ||
Persona is an Identity Verification company, founded in 2018 by Rick Song and Charles Yeh. It is funded by Founders Fund<ref>{{Cite web |title=Persona |url=https://foundersfund.com/company/persona/ |url-status=live |archive-url=https://web.archive.org/web/20260228040423/https://foundersfund.com/company/persona/ |archive-date=2026-02-28 |website=Founders Fund}}</ref> which is an adventure capitalist firm co-founded by Peter Theil.<ref>{{Cite web |title=Peter Thiel |url=https://foundersfund.com/team/peter-thiel/ |url-status= | Persona is an Identity Verification company, founded in 2018 by Rick Song and Charles Yeh. It is funded by Founders Fund<ref>{{Cite web |title=Persona |url=https://foundersfund.com/company/persona/ |url-status=live |archive-url=https://web.archive.org/web/20260228040423/https://foundersfund.com/company/persona/ |archive-date=2026-02-28 |website=Founders Fund}}</ref> which is an adventure capitalist firm co-founded by Peter Theil.<ref>{{Cite web |title=Peter Thiel |url=https://foundersfund.com/team/peter-thiel/ |url-status=usurped |archive-url=https://web.archive.org/web/20160528193728/http://foundersfund.com/team/peter-thiel/ |archive-date=2016-05-28 |website=Founders Fund}}</ref><ref>{{Cite web |last=Redacto |date=2026-02-16 |title=Discord Tested Age Verification Vendor Persona: What Users Should Know |url=https://redact.dev/blog/discord-persona-age-verification-experiment |url-status=live |archive-url=https://ghostarchive.org/archive/PAWXp |archive-date=2026-02-26 |website=redact.dev}}</ref> <!-- This is awkward, but archive.org says they don't host this anymore: https://web.archive.org/web/20260224122954/https://redact.dev/blog/discord-persona-age-verification-experiment ....so archive.today has been put as the archive URL --> | ||
From the 14th July 2025 they started working with [[Reddit]] to perform ID checks on its UK site, as part of the UK's Online Safety Act.<ref>{{Cite news |date=2025-07-14 |title=Reddit starts verifying ages of users in the UK |url=https://www.bbc.co.uk/news/articles/cj4ep1znk4zo |url-status=live |archive-url=https://web.archive.org/web/20260225142635/https://www.bbc.co.uk/news/articles/cj4ep1znk4zo |archive-date=2026-02-25 |access-date=2026-02-20 |work=BBC News}}</ref> | From the 14th July 2025 they started working with [[Reddit]] to perform ID checks on its UK site, as part of the UK's Online Safety Act.<ref>{{Cite news |date=2025-07-14 |title=Reddit starts verifying ages of users in the UK |url=https://www.bbc.co.uk/news/articles/cj4ep1znk4zo |url-status=live |archive-url=https://web.archive.org/web/20260225142635/https://www.bbc.co.uk/news/articles/cj4ep1znk4zo |archive-date=2026-02-25 |access-date=2026-02-20 |work=BBC News}}</ref> | ||
In February 2026 [[Discord]] announced they would be experimenting with Persona to perform ID checks worldwide.<ref>{{Cite web |last=Bubbles |date=2026-02-24 |title=How to Complete Age Assurance on Discord |url=https://support.discord.com/hc/en-us/articles/30326565624343-How-to-Complete-Age-Assurance-on-Discord |url-status= | In February 2026 [[Discord]] announced they would be experimenting with Persona to perform ID checks worldwide.<ref>{{Cite web |last=Bubbles |date=2026-02-24 |title=How to Complete Age Assurance on Discord |url=https://support.discord.com/hc/en-us/articles/30326565624343-How-to-Complete-Age-Assurance-on-Discord |url-status=usurped |archive-url=https://web.archive.org/web/20260212201755/https://support.discord.com/hc/en-us/articles/30326565624343-How-to-Complete-Age-Assurance-on-Discord |archive-date=2026-02-12 |website=Discord}}</ref><ref>{{Cite news |date=2026-02-09 |title=Discord is rolling out facial scanning and ID checks globally in March for users who don't want to be locked into a 'teen-appropriate experience' |url=https://www.pcgamer.com/games/discord-is-rolling-out-facial-scanning-and-id-checks-in-march-for-everyone-who-doesnt-want-to-be-locked-into-a-teen-appropriate-experience/ |url-status=live |access-date=2026-02-20 |work=PC Gamer |archive-url=http://web.archive.org/web/20260214175605/https://www.pcgamer.com/games/discord-is-rolling-out-facial-scanning-and-id-checks-in-march-for-everyone-who-doesnt-want-to-be-locked-into-a-teen-appropriate-experience/ |archive-date=14 Feb 2026}}</ref> | ||
==Consumer-impact summary== | ==Consumer-impact summary== | ||
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===AI-Powered Ages Verification leads to inaccurate age verification on Roblox ''(Jan 2026)''=== | ===AI-Powered Ages Verification leads to inaccurate age verification on Roblox ''(Jan 2026)''=== | ||
Children were being identified as adults and vice versa on [[Roblox]].<ref>{{Cite web |last=Gilbert |first=David |date=2026-01-13 |title=Roblox’s AI-Powered Age Verification Is a Complete Mess |url=https://www.wired.com/story/robloxs-ai-powered-age-verification-is-a-complete-mess/ |url-status= | Children were being identified as adults and vice versa on [[Roblox]].<ref>{{Cite web |last=Gilbert |first=David |date=2026-01-13 |title=Roblox’s AI-Powered Age Verification Is a Complete Mess |url=https://www.wired.com/story/robloxs-ai-powered-age-verification-is-a-complete-mess/ |url-status=usurped |archive-url=https://web.archive.org/web/20260226005411/https://www.wired.com/story/robloxs-ai-powered-age-verification-is-a-complete-mess/ |archive-date=2026-02-26 |access-date=2026-02-20 |website=Wired}}</ref> The age verification restricted who the users could talk to. This implementation was criticized as not helping to address safety concerns, and harming the user experience.<ref>{{Cite web |date=2026-01-09 |title=Age Check to Chat Update & Fast Follow Roadmap |url=https://devforum.roblox.com/t/age-check-to-chat-update-fast-follow-roadmap/4238626/5 |url-status=live |archive-url=http://web.archive.org/web/20260203031742/https://devforum.roblox.com/t/age-check-to-chat-update-fast-follow-roadmap/4238626/5 |archive-date=3 Feb 2026 |access-date=2026-01-20 |website=devforum.roblox.com}}</ref> | ||
===User tracking and ties with the US government=== | ===User tracking and ties with the US government=== | ||