Glance: Difference between revisions

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|Website=https://glance.com/

|Description=Glance (AI) is an artifical intelligence-based software company. The company was founded in Bangalore in 2019. Glance is owned by InMobi.

|Logo=Glance logo.png}}'''Glance''' is an Indian artificial intelligence-based software company. The company was co-founded in 2019 by Naveen Tewari (CEO), Abhay Singhal, Mohit Saxena, and Piyush Shah with their headquarters being in Bangalore. Glance is owned by InMobi, a multinational technology company.

|Logo=Glance logo.png}}'''Glance''' is an Indian '''artificial intelligence-based''' software company. The company was co-founded in 2019 by Naveen Tewari (CEO), Abhay Singhal, Mohit Saxena, and Piyush Shah with their headquarters being in Bangalore. Glance is '''owned by InMobi''', a multinational technology company.

'''Glance's Core Product''': the '''Glance Smart Lock Screen''' (Also called '''Glance''') which '''comes pre-installed''' on many Andriod smartphones (ex.[[Samsung]], [[Xiaomi]], [[Oppo]], [[Vivo]]) uses '''AI''' to deliver ''personalized'' news, sports scores, videos, and games directly to your lock screen so you can consume content '''without unlocking your phone''' or using any apps.

==Consumer-impact summary==

~~{{Ph~~-C-~~CIS}}~~

* '''User Freedom''':

** Opt-In Rootkit: Glance is pre-installed at the system level. Consumers lose their freedom to choose to use the app because the software is enabled by default. While you technically can disable it, it often requires digging through multiple layers of settings which is very time consuming.

** The Portable Billboard: Glance effectively turns any phone into a portable billboard they cannot easily uninstall. Every time you use a phone, the first thing you see is your lock screen. Now imagine Ads playing instead.

* '''User Privacy''':

** Micro-Interaction Tracking: Glance doesn't just see what you click; it tracks "micro-interactions": For example, how long you look at an image or news story. This data is used to build a behavioral profile of your interests.

** Biometric Data (Glance AI): With the 2025 rollout of Glance AI, users are encouraged to upload selfies for virtual "try-ons." This introduces a new layer of sensitive data collection.

** Hashed Identifiers''':''' Glance uses hashed device IDs and advertising tokens to track you across different services.

* '''Business Model:'''

** One-Click Installs (OCI): A major revenue driver is their "app-less" experience. If you see an ad for a game on your lock screen, you can "one-click" install it in the background without even unlocking your phone or visiting the Play Store.

** Attention-as-a-Product: Their goal is to monetize "idle moments": the few seconds you look at your phone while waiting for coffee. By capturing those 5-second windows thousands of times a day, they generate billions in value from "spare" attention.

* '''Market Control:'''

** Manufacturing Partners: Glance exerts market control by partnering directly with manufacturers (Samsung, Xiaomi, Vivo, Oppo). In exchange for a share of the ad revenue, these manufacturers pre-install Glance, giving the company a "gatekeeper" position that third-party apps (like Instagram or TikTok) can't reach without the user manually opening them.

** Bypassing the App Store: By operating on the lock screen, Glance creates a "parallel internet." They can promote apps and products directly to you, bypassing the traditional curation (and rules) of the Google Play Store or Apple App Store.

** Ecosystem Lock-in: Through sub-brands like [[Nostra]] and [[Roposo]] , they create a closed-loop ecosystem. Once you are in the "Glance-verse," you might never feel the need to unlock your phone to find entertainment, further consolidating their control over your digital habits.

==Incidents==

This is a list of all consumer-protection incidents this company is involved in. Any incidents not mentioned here can be found in the [[:Category:{{FULLPAGENAME}}|{{PAGENAME}} category]].

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==Products==

*'''Glance''' (Smart Lock Screen Interface)

*[[Roposo]] (2014, Acquired in 2019):

*[[~~Shop101~~]] (~~2015~~, ~~Acquired in 2021):~~

*[[Nostra]] (Originally 'Glance Gaming', 2023):

*[[Gambit]] (Acquired in 2022):

==See also==

@@ Line 8: / Line 8: @@
 |Website=https://glance.com/
 |Description=Glance (AI) is an artifical intelligence-based software company. The company was founded in Bangalore in 2019. Glance is owned by InMobi.
-|Logo=Glance logo.png}}'''Glance''' is an Indian artificial intelligence-based software company. The company was co-founded in 2019 by Naveen Tewari (CEO), Abhay Singhal, Mohit Saxena, and Piyush Shah with their headquarters being in Bangalore. Glance is owned by InMobi, a multinational technology company.
+|Logo=Glance logo.png}}'''Glance''' is an Indian '''artificial intelligence-based''' software company. The company was co-founded in 2019 by Naveen Tewari (CEO), Abhay Singhal, Mohit Saxena, and Piyush Shah with their headquarters being in Bangalore. Glance is '''owned by InMobi''', a multinational technology company.
+'''Glance's Core Product''': the '''Glance Smart Lock Screen''' (Also called '''Glance''') which '''comes pre-installed''' on many Andriod smartphones (ex.[[Samsung]], [[Xiaomi]], [[Oppo]], [[Vivo]]) uses '''AI''' to deliver ''personalized'' news, sports scores, videos, and games directly to your lock screen so you can consume content '''without unlocking your phone''' or using any apps.
 ==Consumer-impact summary==
-{{Ph-C-CIS}}
+* '''User Freedom''':
+** Opt-In Rootkit: Glance is pre-installed at the system level. Consumers lose their freedom to choose to use the app because the software is enabled by default. While you technically can disable it, it often requires digging through multiple layers of settings which is very time consuming.
+** The Portable Billboard: Glance effectively turns any phone into a portable billboard they cannot easily uninstall. Every time you use a phone, the first thing you see is your lock screen. Now imagine Ads playing instead.
+* '''User Privacy''':
+** Micro-Interaction Tracking: Glance doesn't just see what you click; it tracks "micro-interactions": For example, how long you look at an image or news story. This data is used to build a behavioral profile of your interests.
+** Biometric Data (Glance AI): With the 2025 rollout of Glance AI, users are encouraged to upload selfies for virtual "try-ons." This introduces a new layer of sensitive data collection.
+** Hashed Identifiers''':''' Glance uses hashed device IDs and advertising tokens to track you across different services.
+* '''Business Model:'''
+** One-Click Installs (OCI): A major revenue driver is their "app-less" experience. If you see an ad for a game on your lock screen, you can "one-click" install it in the background without even unlocking your phone or visiting the Play Store.
+** Attention-as-a-Product: Their goal is to monetize "idle moments": the few seconds you look at your phone while waiting for coffee. By capturing those 5-second windows thousands of times a day, they generate billions in value from "spare" attention.
+* '''Market Control:'''
+** Manufacturing Partners: Glance exerts market control by partnering directly with manufacturers (Samsung, Xiaomi, Vivo, Oppo). In exchange for a share of the ad revenue, these manufacturers pre-install Glance, giving the company a "gatekeeper" position that third-party apps (like Instagram or TikTok) can't reach without the user manually opening them.
+** Bypassing the App Store: By operating on the lock screen, Glance creates a "parallel internet." They can promote apps and products directly to you, bypassing the traditional curation (and rules) of the Google Play Store or Apple App Store.
+** Ecosystem Lock-in: Through sub-brands like [[Nostra]] and [[Roposo]] , they create a closed-loop ecosystem. Once you are in the "Glance-verse," you might never feel the need to unlock your phone to find entertainment, further consolidating their control over your digital habits.
 ==Incidents==
 This is a list of all consumer-protection incidents this company is involved in. Any incidents not mentioned here can be found in the [[:Category:{{FULLPAGENAME}}|{{PAGENAME}} category]].
@@ Line 22: / Line 39: @@
 ==Products==
+*'''Glance''' (Smart Lock Screen Interface)
 *[[Roposo]] (2014, Acquired in 2019):
-*[[Shop101]] (2015, Acquired in 2021):
+*[[Nostra]] (Originally 'Glance Gaming', 2023):
-*[[Gambit]] (Acquired in 2022):
 ==See also==