Dairy Queen: Difference between revisions
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[[File:Dairy Queen 2018 Mobile App Advertisement Post.png|alt=Obtained from the official Dairy Queen Account, containing on of the announcements across (speculated) numerous post about the advertisement. |thumb|2018 Mobile App Advertisement Tweet]] | [[File:Dairy Queen 2018 Mobile App Advertisement Post.png|alt=Obtained from the official Dairy Queen Account, containing on of the announcements across (speculated) numerous post about the advertisement. |thumb|2018 Mobile App Advertisement Tweet]] | ||
=== Cybersecurity Incident (2014) === | ===Cybersecurity Incident (2014)=== | ||
https://www.securityweek.com/dairy-queen-says-pos-systems-were-hit-malware/ 3/20 | https://www.securityweek.com/dairy-queen-says-pos-systems-were-hit-malware/ 3/20 | ||
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https://www.bankinfosecurity.com/dairy-queen-confirms-data-breach-a-7422 3/23 | https://www.bankinfosecurity.com/dairy-queen-confirms-data-breach-a-7422 3/23 | ||
===Coupons Not Being Redeemable (2018)=== | === Coupons Not Being Redeemable (2018) === | ||
Starting around June till December 17,<ref>{{Cite web |date=13 July 2018 |title=Free Small BLIZZARD Treat |url=https://www.facebook.com/dairyqueen/videos/free-small-blizzard-treat/2017679575184847/ |url-status=live |archive-url=https://web.archive.org/web/20260324040408/https://www.facebook.com/dairyqueen/videos/free-small-blizzard-treat/2017679575184847/ |archive-date=24 March 2026 |access-date=23 March 2026 |website=Facebook}}</ref><ref>{{Cite web |title=Dairy Queen Grill & Chill - FREE Blizzard promotion ends |url=https://www.facebook.com/DQ41808/photos/a.722443637867467/1811332562311897/ |url-status=live |access-date=23 March 2026 |website=Facebook}}</ref><ref>{{Cite web |last=Merevick |first=Tony |date=21 June 2018 |title=Blizzards Right Now |url=https://www.thrillist.com/news/nation/free-dairy-queen-blizzards-summer-2018 |url-status=live |archive-url=https://web.archive.org/web/20180711054429/https://www.thrillist.com/news/nation/free-dairy-queen-blizzards-summer-2018 |archive-date=11 July 2018 |access-date=23 March 2026 |website=Thrillist}}</ref><ref>{{Cite web |last=White |first=William |date=4 September 2018 |title=Free Dairy Queen Blizzard: How to Get Yours |url=https://investorplace.com/2018/09/free-dairy-queen-blizzard-offer/ |url-status=live |archive-url=https://web.archive.org/web/20260324043745/https://investorplace.com/2018/09/free-dairy-queen-blizzard-offer/ |archive-date=24 March 2026 |access-date=23 March 2026 |website=Investor Place}}</ref> Dairy Queen ran a advertising campaign promoting its mobile app that promises consumers who download and sign up within their app will receive a 15 minute code that | [[File:Dairy Queen Mobile Promotion Advertisement .png|alt=A video clip that showcase a hand holding a blizzard that reads "FREE SMALL BLIZZARD". in the bottom, it says "At participating US location, excludes Texas", however very hard to read. |thumb|Mobile App Promotion Advertisement ]]Starting around June till December 17,<ref>{{Cite web |date=13 July 2018 |title=Free Small BLIZZARD Treat |url=https://www.facebook.com/dairyqueen/videos/free-small-blizzard-treat/2017679575184847/ |url-status=live |archive-url=https://web.archive.org/web/20260324040408/https://www.facebook.com/dairyqueen/videos/free-small-blizzard-treat/2017679575184847/ |archive-date=24 March 2026 |access-date=23 March 2026 |website=Facebook}}</ref><ref>{{Cite web |title=Dairy Queen Grill & Chill - FREE Blizzard promotion ends |url=https://www.facebook.com/DQ41808/photos/a.722443637867467/1811332562311897/ |url-status=live |access-date=23 March 2026 |website=Facebook}}</ref><ref>{{Cite web |last=Merevick |first=Tony |date=21 June 2018 |title=Blizzards Right Now |url=https://www.thrillist.com/news/nation/free-dairy-queen-blizzards-summer-2018 |url-status=live |archive-url=https://web.archive.org/web/20180711054429/https://www.thrillist.com/news/nation/free-dairy-queen-blizzards-summer-2018 |archive-date=11 July 2018 |access-date=23 March 2026 |website=Thrillist}}</ref><ref>{{Cite web |last=White |first=William |date=4 September 2018 |title=Free Dairy Queen Blizzard: How to Get Yours |url=https://investorplace.com/2018/09/free-dairy-queen-blizzard-offer/ |url-status=live |archive-url=https://web.archive.org/web/20260324043745/https://investorplace.com/2018/09/free-dairy-queen-blizzard-offer/ |archive-date=24 March 2026 |access-date=23 March 2026 |website=Investor Place}}</ref> Dairy Queen ran a advertising campaign promoting its mobile app that promises consumers who download and sign up within their app will receive a 15 minute code that redeems one free small sized Blizzard at participating locations.<ref>{{Cite web |last=Schultz |first=Cody |date=1 July 2018 |title=Dairy Queen: Here’s how to get a free small Blizzard from DQ! |url=https://guiltyeats.com/2018/07/01/dairy-queen-free-blizzard-offer/ |url-status=live |archive-url=https://web.archive.org/web/20220718011911/https://guiltyeats.com/2018/07/01/dairy-queen-free-blizzard-offer/ |archive-date=18 July 2022 |access-date=23 March 2026 |website=Guilty Eats}}</ref> Numerous post online started surfacing of customers claiming the company didn't accept digital coupons, despite the app listing several locations as accepting digital coupons.<ref name=":0">{{Cite web |date=23 March 2026 |title=UNITED STATES DISTRICT COURT DISTRICT OF OREGON PORTLAND DIVISION |url=https://underdoglawyer.com/wp-content/uploads/2018/07/Dairy-Queen-Free-Blizzard-Class-Action.pdf |url-status=live |archive-url=https://web.archive.org/web/20260324050630/https://underdoglawyer.com/wp-content/uploads/2018/07/Dairy-Queen-Free-Blizzard-Class-Action.pdf |archive-date=24 March 2026 |access-date=23 March 2026 |website=Underdog Lawyer}}</ref> This led to a customer filling a lawsuit against Dairy Queen on July 13, claiming the company falsely advertised the amount of stores participating in the promotion and costs relating to its Blizzard product.<ref name=":0" /><ref>{{Cite web |date=25 July 2018 |title=Dairy Queen Sued Over Worthless Mobile Coupons |url=https://couponsinthenews.com/2018/07/25/dairy-queen-sued-over-worthless-mobile-coupons/ |url-status=live |access-date=23 March 2026 |website=Coupons in the News}}</ref><ref>{{Cite web |date=24 July 2018 |title=Complaint Alleges Blizzard Coupon Was Bait-and-Switch |url=https://foodbeveragelitigationupdate.com/complaint-alleges-blizzard-coupon-was-bait-and-switch/ |url-status=live |access-date=23 March 2026 |website=Food and Beverage Litigation and Regulatory}}</ref> | ||
accepting digital coupons.<ref name=":0">{{Cite web |date=23 March 2026 |title=UNITED STATES DISTRICT COURT DISTRICT OF OREGON PORTLAND DIVISION |url=https://underdoglawyer.com/wp-content/uploads/2018/07/Dairy-Queen-Free-Blizzard-Class-Action.pdf |url-status=live |archive-url=https://web.archive.org/web/20260324050630/https://underdoglawyer.com/wp-content/uploads/2018/07/Dairy-Queen-Free-Blizzard-Class-Action.pdf |archive-date=24 March 2026 |access-date=23 March 2026 |website=Underdog Lawyer}}</ref> This led to a customer filling a lawsuit against Dairy Queen on July 13, claiming the company falsely advertised the amount of stores participating in the promotion and costs relating to its Blizzard product.<ref name=":0" /><ref>{{Cite web |date=25 July 2018 |title=Dairy Queen Sued Over Worthless Mobile Coupons |url=https://couponsinthenews.com/2018/07/25/dairy-queen-sued-over-worthless-mobile-coupons/ |url-status=live |access-date=23 March 2026 |website=Coupons in the News}}</ref><ref>{{Cite web |date=24 July 2018 |title=Complaint Alleges Blizzard Coupon Was Bait-and-Switch |url=https://foodbeveragelitigationupdate.com/complaint-alleges-blizzard-coupon-was-bait-and-switch/ |url-status=live |access-date=23 March 2026 |website=Food and Beverage Litigation and Regulatory}}</ref> | |||
===Cybersecurity Incident (2025)=== | ===Cybersecurity Incident (2025)=== | ||