HP Instant Ink: Difference between revisions

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HP claims that "most customers save on ink and many save up to 50% compared to buying traditional ink cartridges."<ref>[https://www.hp.com/us-en/printers/instant-ink/faq.html#faq HP Instant Ink FAQ.]</ref> The cost savings are based on the monthly subscription cost of the 700-pages-per-month "Business" plan of the program, and the results are compared to the cost per page to print ISO/IEC 24711 pages on A4 paper in color.

~~However, HP Chief Financial Officer Marie Meyers has also publicly stated~~ that ~~HP makes 20% more profit (i.e. printing is 20% more expensive for~~ the ~~customer) when they are locked into an ink~~ and ~~paper subscription model vs. a traditional transactional pricing model.~~<ref>https://~~www.theregister~~.com/~~2023/12/04/hp_printer_lockin/~~</ref>

The printers used in the study that led to these findings in the 2022 and 2023 reports<ref>[https://keypointintelligence.com/HPInstantInk Keypoint Intelligence Study]</ref> were all HP branded, and the ink or toner was Original Equipment Manufacturer (OEM) (i.e. not using third-party inks), as HP notes in their FAQ sections. Comparisons were not made with the XL cartridges, which are cheaper per unit of ink.

~~The printers used in the study~~ that ~~led to these findings in~~ the ~~2022~~ and ~~2023 reports~~<ref>[https://~~keypointintelligence~~.com/~~HPInstantInk Keypoint Intelligence Study]~~</ref> were all HP branded, and the ink or toner was Original Equipment Manufacturer (OEM) (i.e. not using third-party inks), as HP notes in their FAQ sections. Comparisons were not made with the XL cartridges, which are cheaper per unit of ink.

HP Chief Financial Officer Marie Meyers has also publicly stated that HP sees a 20% uplift on the value of a costumer (i.e. a costumer spends 20% more with HP) when they are locked into an ink and paper subscription model vs. a traditional transactional pricing model.<ref>https://www.theregister.com/2023/12/04/hp_printer_lockin/</ref>

===Cancellation or alteration of plans===

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 HP claims that "most customers save on ink and many save up to 50% compared to buying traditional ink cartridges."<ref>[https://www.hp.com/us-en/printers/instant-ink/faq.html#faq HP Instant Ink FAQ.]</ref> The cost savings are based on the monthly subscription cost of the 700-pages-per-month "Business" plan of the program, and the results are compared to the cost per page to print ISO/IEC 24711 pages on A4 paper in color.
-However, HP Chief Financial Officer Marie Meyers has also publicly stated that HP makes 20% more profit (i.e. printing is 20% more expensive for the customer) when they are locked into an ink and paper subscription model vs. a traditional transactional pricing model.<ref>https://www.theregister.com/2023/12/04/hp_printer_lockin/</ref>
+The printers used in the study that led to these findings in the 2022 and 2023 reports<ref>[https://keypointintelligence.com/HPInstantInk Keypoint Intelligence Study]</ref> were all HP branded, and the ink or toner was Original Equipment Manufacturer (OEM) (i.e. not using third-party inks), as HP notes in their FAQ sections. Comparisons were not made with the XL cartridges, which are cheaper per unit of ink.
-The printers used in the study that led to these findings in the 2022 and 2023 reports<ref>[https://keypointintelligence.com/HPInstantInk Keypoint Intelligence Study]</ref> were all HP branded, and the ink or toner was Original Equipment Manufacturer (OEM) (i.e. not using third-party inks), as HP notes in their FAQ sections. Comparisons were not made with the XL cartridges, which are cheaper per unit of ink.
+HP Chief Financial Officer Marie Meyers has also publicly stated that HP sees a 20% uplift on the value of a costumer (i.e. a costumer spends 20% more with HP) when they are locked into an ink and paper subscription model vs. a traditional transactional pricing model.<ref>https://www.theregister.com/2023/12/04/hp_printer_lockin/</ref>
 ===Cancellation or alteration of plans===