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Changed archive.today links (except Bloomberg) to IA ones - thanks IA! | See prev if need the links
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Apple had numerous hardware design issues in the 2010s, often poorly acknowledged by the company and frequently charging exorbitant amounts for repair.  
Apple had numerous hardware design issues in the 2010s, often poorly acknowledged by the company and frequently charging exorbitant amounts for repair.  


*High-cost GPU failures on early 2010's MacBooks<ref>{{Cite web |date=2014-10-28 |title=Apple faces class-action lawsuit over 2011 MacBook Pro GPU issues |url=https://9to5mac.com/2014/10/28/apple-class-action-lawsuit-2011-macbook-pro-gpu-graphics-issues/ |url-status=live |archive-url=https://archive.is/dOfPg |archive-date=2025-06-06 |access-date=2025-10-26 |website=9to5mac}}</ref>
*High-cost GPU failures on early 2010's MacBooks<ref>{{Cite web |date=2014-10-28 |title=Apple faces class-action lawsuit over 2011 MacBook Pro GPU issues |url=https://9to5mac.com/2014/10/28/apple-class-action-lawsuit-2011-macbook-pro-gpu-graphics-issues/ |url-status=live |archive-url=https://web.archive.org/web/20251010222822/https://9to5mac.com/2014/10/28/apple-class-action-lawsuit-2011-macbook-pro-gpu-graphics-issues/ |archive-date=2025-10-10 |access-date=2025-10-26 |website=9to5mac}}</ref>
*the 2016-'17 MacBook Pro's screen cable skimping scandal<ref>{{Cite web |last=Porter |first=Jon |date=2019-05-05 |title=Apple quietly addressed ‘Flexgate’ issue with MacBook Pro redesign |url=https://www.theverge.com/2019/3/5/18251264/macbook-pro-2018-flexgate-fix-display-cable-2mm-longer |url-status=live |archive-url=https://archive.is/fbtWU |archive-date=2025-10-26 |access-date=2025-10-26 |website=The Verge}}</ref>
*the 2016-'17 MacBook Pro's screen cable skimping scandal<ref>{{Cite web |last=Porter |first=Jon |date=2019-05-05 |title=Apple quietly addressed ‘Flexgate’ issue with MacBook Pro redesign |url=https://www.theverge.com/2019/3/5/18251264/macbook-pro-2018-flexgate-fix-display-cable-2mm-longer |url-status=live |archive-url=https://web.archive.org/web/20251224195648/https://www.theverge.com/2019/3/5/18251264/macbook-pro-2018-flexgate-fix-display-cable-2mm-longer |archive-date=2025-12-24 |access-date=2025-10-26 |website=The Verge}}</ref>
*2016-2019 MacBooks butterfly keyboards<ref>{{Cite web |last=Bohn |first=Dieter |date=2020-05-04 |title=The saga of Apple’s bad butterfly MacBook keyboards is finally over |url=https://www.theverge.com/2020/5/4/21246223/macbook-keyboard-butterfly-magic-pro-apple-design |url-status=live |archive-url=https://archive.is/D8U0I |archive-date=2021-10-08 |access-date=2025-10-26 |website=The Verge}}</ref>
*2016-2019 MacBooks butterfly keyboards<ref>{{Cite web |last=Bohn |first=Dieter |date=2020-05-04 |title=The saga of Apple’s bad butterfly MacBook keyboards is finally over |url=https://www.theverge.com/2020/5/4/21246223/macbook-keyboard-butterfly-magic-pro-apple-design |url-status=live |archive-url=https://web.archive.org/web/20260128222108/https://www.theverge.com/2020/5/4/21246223/macbook-keyboard-butterfly-magic-pro-apple-design |archive-date=2026-01-28 |access-date=2025-10-26 |website=The Verge}}</ref>
*the 2019 16-inch MacBook Pro's SSD failures<ref>{{Cite web |last=digilloyd |date=2020-04-03 |title=2019 MacBook Pro Seems to Have a High Failure Rate |url=https://macperformanceguide.com/blog/2020/20200403_1024-MacBookPro2019-repairs.html |url-status=live |archive-url=https://archive.is/9a3yL |archive-date=2025-10-26 |access-date=2025-10-26 |website=Mac Performance Guide}}</ref>
*the 2019 16-inch MacBook Pro's SSD failures<ref>{{Cite web |last=digilloyd |date=2020-04-03 |title=2019 MacBook Pro Seems to Have a High Failure Rate |url=https://macperformanceguide.com/blog/2020/20200403_1024-MacBookPro2019-repairs.html |url-status=live |archive-url=https://web.archive.org/web/20250708181056/https://macperformanceguide.com/blog/2020/20200403_1024-MacBookPro2019-repairs.html |archive-date=2025-07-08 |access-date=2025-10-26 |website=Mac Performance Guide}}</ref>
*The announcement and cancellation of Apple AirPower<ref>{{Cite web |title=Apple cancels AirPower product, citing inability to meet its high standards for hardware |url=https://techcrunch.com/2019/03/29/apple-cancels-airpower-product-citing-inability-to-meet-its-high-standards-for-hardware/ |archive-url=https://web.archive.org/web/20190401040644/https://techcrunch.com/2019/03/29/apple-cancels-airpower-product-citing-inability-to-meet-its-high-standards-for-hardware/ |archive-date=2019-04-01 |website=TechCrunch}}</ref><ref>{{Cite web |last=Clover |first=Juli |date=2018-09-12 |title=After No Sign of AirPower at Today's Event Apple Wipes Most Mentions From Website |url=https://www.macrumors.com/2018/09/12/no-sign-of-airpower-at-september-event/ |url-status=live |archive-url=https://web.archive.org/web/20211124170507/https://www.macrumors.com/2018/09/12/no-sign-of-airpower-at-september-event/ |archive-date=2021-11-24 |access-date=2025-10-26 |website=MacRumors}}</ref> due to overheating{{CitationNeeded|reason=no archived article mentioning overheating specifically}}
*The announcement and cancellation of Apple AirPower<ref>{{Cite web |title=Apple cancels AirPower product, citing inability to meet its high standards for hardware |url=https://techcrunch.com/2019/03/29/apple-cancels-airpower-product-citing-inability-to-meet-its-high-standards-for-hardware/ |archive-url=https://web.archive.org/web/20190401040644/https://techcrunch.com/2019/03/29/apple-cancels-airpower-product-citing-inability-to-meet-its-high-standards-for-hardware/ |archive-date=2019-04-01 |website=TechCrunch}}</ref><ref>{{Cite web |last=Clover |first=Juli |date=2018-09-12 |title=After No Sign of AirPower at Today's Event Apple Wipes Most Mentions From Website |url=https://www.macrumors.com/2018/09/12/no-sign-of-airpower-at-september-event/ |url-status=live |archive-url=https://web.archive.org/web/20211124170507/https://www.macrumors.com/2018/09/12/no-sign-of-airpower-at-september-event/ |archive-date=2021-11-24 |access-date=2025-10-26 |website=MacRumors}}</ref> due to overheating{{CitationNeeded|reason=no archived article mentioning overheating specifically}}


====Recent attempts to do better====
====Recent attempts to do better====
Recently, Apple has made efforts to improve its products, though some observers feel that its pro-consumer practices still do not match those of certain other manufacturers. This shift is thought by some to be influenced by evolving legislation.<ref name=":2">{{Cite web |last=Hern |first=Alex |date=2022-10-26 |title=Apple to put USB-C connectors in iPhones to comply with EU rules |url=https://www.theguardian.com/technology/2022/oct/26/iphone-usb-c-lightning-connectors-apple-eu-rules |url-status=live |archive-url=https://archive.is/3qwt5 |archive-date=2022-10-31 |access-date=2025-10-26 |website=The Guardian}}</ref> <!-- Maybe more citations here? "Some" is plural -->
Recently, Apple has made efforts to improve its products, though some observers feel that its pro-consumer practices still do not match those of certain other manufacturers. This shift is thought by some to be influenced by evolving legislation.<ref name=":2">{{Cite web |last=Hern |first=Alex |date=2022-10-26 |title=Apple to put USB-C connectors in iPhones to comply with EU rules |url=https://www.theguardian.com/technology/2022/oct/26/iphone-usb-c-lightning-connectors-apple-eu-rules |url-status=live |archive-url=https://web.archive.org/web/20260212030935/https://www.theguardian.com/technology/2022/oct/26/iphone-usb-c-lightning-connectors-apple-eu-rules |archive-date=2026-02-12 |access-date=2025-10-26 |website=The Guardian}}</ref> <!-- Maybe more citations here? "Some" is plural -->


This includes:
This includes:


*Opening an online [[Apple Self Service Repair|Self Service Repair]] parts store.
*Opening an online [[Apple Self Service Repair|Self Service Repair]] parts store.
*Making the back glass of iPhones removable starting from iPhone 14.<ref>{{Cite web |last=Wiens |first=Kyle |date=2022-09-16 |title=Inside Apple’s Secret iPhone 14 Redesign |url=https://www.ifixit.com/News/64865/iphone-14-teardown |url-status=live |archive-url=https://archive.ph/ggFoJ |archive-date=2022-09-20 |access-date=2025-10-26 |website=iFixIt}}</ref>
*Making the back glass of iPhones removable starting from iPhone 14.<ref>{{Cite web |last=Wiens |first=Kyle |date=2022-09-16 |title=Inside Apple’s Secret iPhone 14 Redesign |url=https://www.ifixit.com/News/64865/iphone-14-teardown |url-status=live |archive-url=https://web.archive.org/web/20260116032657/https://www.ifixit.com/News/64865/iphone-14-teardown |archive-date=2026-01-16 |access-date=2025-10-26 |website=iFixIt}}</ref>
*Allowing alternative app stores in an update to iOS 17, in compliance with new EU legislation.<ref>{{Cite web |title=Installing apps through alternative app distribution in the European Union |url=https://support.apple.com/en-us/117767 |url-status=live |archive-url=https://archive.ph/lEKMA |archive-date=2024-10-03 |access-date=2025-10-26 |website=support.apple.com}}</ref>
*Allowing alternative app stores in an update to iOS 17, in compliance with new EU legislation.<ref>{{Cite web |title=Installing apps through alternative app distribution in the European Union |url=https://support.apple.com/en-us/117767 |url-status=live |archive-url=https://web.archive.org/web/20251223191001/https://support.apple.com/en-us/117767 |archive-date=2025-12-23 |access-date=2025-10-26 |website=support.apple.com}}</ref>
*Calibration tools for newly installed used parts in iOS 18,<ref>{{Cite web |title=Use Repair Assistant to finish an iPhone or iPad repair |url=https://support.apple.com/en-us/120579 |url-status=live |archive-url=https://archive.ph/uI8Qc |archive-date=2024-09-20 |access-date=2025-10-26 |website=support.apple.com}}</ref> which sometimes work.{{CitationNeeded}}
*Calibration tools for newly installed used parts in iOS 18,<ref>{{Cite web |title=Use Repair Assistant to finish an iPhone or iPad repair |url=https://support.apple.com/en-us/120579 |url-status=live |archive-url=https://web.archive.org/web/20260208125243/https://support.apple.com/en-us/120579 |archive-date=2026-02-08 |access-date=2025-10-26 |website=support.apple.com}}</ref> which sometimes work.{{CitationNeeded}}
*An upgradeable, swappable SSD in the 2024 Mac Mini - albeit you cannot swap these units between M4 and M4 Pro units due to the internal casing's design being different without much good reason.<ref>{{Cite web |last=Sorrel |first=Charlie |date=2024-11-12 |title=All Hail the Return of Upgradeable Storage! Mac mini 2024 Teardown |url=https://www.ifixit.com/News/104302/all-hail-the-return-of-upgradeable-storage-mac-mini-2024-teardown |url-status=live |archive-url=https://archive.ph/r8hpm |archive-date=2025-10-26 |access-date=2025-10-26 |website=iFixit}}</ref>
*An upgradeable, swappable SSD in the 2024 Mac Mini - albeit you cannot swap these units between M4 and M4 Pro units due to the internal casing's design being different without much good reason.<ref>{{Cite web |last=Sorrel |first=Charlie |date=2024-11-12 |title=All Hail the Return of Upgradeable Storage! Mac mini 2024 Teardown |url=https://www.ifixit.com/News/104302/all-hail-the-return-of-upgradeable-storage-mac-mini-2024-teardown |url-status=live |archive-url=https://web.archive.org/web/20251116041530/https://www.ifixit.com/News/104302/all-hail-the-return-of-upgradeable-storage-mac-mini-2024-teardown |archive-date=2025-11-16 |access-date=2025-10-26 |website=iFixit}}</ref>
*A battery removable with just a 9V battery in the 2024 iPhone 16 and iPhone 16 Plus.<ref>{{Cite web |title=iPhone 16 Plus Battery |url=https://support.apple.com/en-us/120671 |url-status=live |archive-url=https://archive.ph/trT1j |archive-date=2025-10-26 |access-date=2025-10-26 |website=support.apple.com}}</ref>
*A battery removable with just a 9V battery in the 2024 iPhone 16 and iPhone 16 Plus.<ref>{{Cite web |title=iPhone 16 Plus Battery |url=https://support.apple.com/en-us/120671 |url-status=live |archive-url=https://web.archive.org/web/20251018203540/https://support.apple.com/en-us/120671 |archive-date=2025-10-18 |access-date=2025-10-26 |website=support.apple.com}}</ref>
Many of these items have sparked allegations of [[Malicious Compliance]] and being introduced purely to make stricter right for repair legislation appear unnecessary to legislators while not doing much to improve the situation for consumers. <!-- woah there with the accusatory tone -->  
Many of these items have sparked allegations of [[Malicious Compliance]] and being introduced purely to make stricter right for repair legislation appear unnecessary to legislators while not doing much to improve the situation for consumers. <!-- woah there with the accusatory tone -->  


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*Full Security: Only the currently signed macOS version trusted by Apple can boot.
*Full Security: Only the currently signed macOS version trusted by Apple can boot.


iOS devices only support Full Security mode. The device checks for a cryptographic "ticket,"<ref>{{Cite web |date=2024-11-20 |title=APTicket |url=https://theapplewiki.com/wiki/APTicket |url-status=live |archive-url=https://archive.ph/jTHEl |archive-date=2025-10-26 |access-date=2025-10-26 |website=theapplewiki.com}}</ref> which are tied to the OS version and CPU serial number. These are provided by a server, which only provides them for the latest version (with very specific exceptions). The device refuses to boot if the ticket does not match. Workarounds exist, but with major caveats that are not viable for most users,<ref>{{Cite web |date=2021-09-27 |title=Firmware rendering |url=https://theapplewiki.com/wiki/Firmware_downgrading |url-status=live |archive-url=https://archive.ph/wip/uT2aI |archive-date=2025-10-26 |access-date=2025-10-26 |website=theapplewiki.com}}</ref> see the technical details on [[wikipedia:SHSH_blob|SHSH blobs]].  
iOS devices only support Full Security mode. The device checks for a cryptographic "ticket,"<ref>{{Cite web |date=2024-11-20 |title=APTicket |url=https://theapplewiki.com/wiki/APTicket |url-status=live |archive-url=https://web.archive.org/web/20260216234725/https://theapplewiki.com/wiki/APTicket |archive-date=2026-02-16 |access-date=2025-10-26 |website=theapplewiki.com}}</ref> which are tied to the OS version and CPU serial number. These are provided by a server, which only provides them for the latest version (with very specific exceptions). The device refuses to boot if the ticket does not match. Workarounds exist, but with major caveats that are not viable for most users,<ref>{{Cite web |date=2021-09-27 |title=Firmware rendering |url=https://theapplewiki.com/wiki/Firmware_downgrading |url-status=live |archive-url=https://web.archive.org/web/20251021213054/https://theapplewiki.com/wiki/Firmware_downgrading |archive-date=2025-10-21 |access-date=2025-10-26 |website=theapplewiki.com}}</ref> see the technical details on [[wikipedia:SHSH_blob|SHSH blobs]].  


===Class action lawsuit===
===Class action lawsuit===
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Once a new OS version is installed, there is no opportunity to go back. This also restricts the user's choice to {{Wplink|iOS jailbreaking|jailbreak}} the device, as the latest version naturally has patches for the latest jailbreak exploits. App developers also require access to earlier iOS versions to test that their app works correctly. The alternative, Xcode's iOS Simulator, is not a complete replacement for real hardware, as it does not have all features of a physical device.<ref>{{Cite web |last=Vajpai |first=Shreeti |date=24 Jun 2024 |title=iOS Emulators / Simulators vs Real iOS Devices |url=https://contextqa.com/test-on-ios-emulators-simulators/ |url-status=dead |archive-url=https://web.archive.org/web/20250519081214/https://contextqa.com/test-on-ios-emulators-simulators/ |archive-date=19 May 2025 |access-date=22 Jun 2025 |website=ContextQA}}</ref> Instead, app developers are forced to purchase several test devices, and remember to ''never'' allow them to update.
Once a new OS version is installed, there is no opportunity to go back. This also restricts the user's choice to {{Wplink|iOS jailbreaking|jailbreak}} the device, as the latest version naturally has patches for the latest jailbreak exploits. App developers also require access to earlier iOS versions to test that their app works correctly. The alternative, Xcode's iOS Simulator, is not a complete replacement for real hardware, as it does not have all features of a physical device.<ref>{{Cite web |last=Vajpai |first=Shreeti |date=24 Jun 2024 |title=iOS Emulators / Simulators vs Real iOS Devices |url=https://contextqa.com/test-on-ios-emulators-simulators/ |url-status=dead |archive-url=https://web.archive.org/web/20250519081214/https://contextqa.com/test-on-ios-emulators-simulators/ |archive-date=19 May 2025 |access-date=22 Jun 2025 |website=ContextQA}}</ref> Instead, app developers are forced to purchase several test devices, and remember to ''never'' allow them to update.


===Parts availability===
===Parts availability <!-- This section seems human-written, but deseprately needs citations -->===
Many parts are not available directly from Apple. Those that are available directly from Apple may be more expensive than paying Apple to repair your device. Parts available to certified repair centers are extremely limited. Apple does not stock current generation iPad parts within GSX (See Certified Repair Centers). A limited selection of iPad parts are available from iFixit, however this can exclude some flex PCBs necessary for repairing headphone jacks.
Many parts are not available directly from Apple. Those that are available directly from Apple may be more expensive than paying Apple to repair your device. Parts available to certified repair centers are extremely limited. Apple does not stock current generation iPad parts within GSX (See Certified Repair Centers). A limited selection of iPad parts are available from iFixit, however this can exclude some flex PCBs necessary for repairing headphone jacks.


If an Apple iPhone has GPS calibration issues and or {{Wplink|Bluetooth}} connectivity issues, Apple will do their own diagnostics. You explain to the Apple employee how and when the issues occur and you explain in detail your methods to reproduce the issues. The issues occur when your phone is in your pocket while using navigation and when you hold your phone upside down while using your Apple Beats wireless headphones. After Apple runs their diagnostics and they are not able to detect the issues, they will move onto the next step which is fully resetting your device. This is considered a standard troubleshooting procedure. When you ask the Apple store manager if they would be willing to exchange your device for a similar model if they cannot fix your device they respond with "No, because these phones are designed to be fixed". After the software reset fail, Apple will require you to leave your phone with them so they can send it to their offsite repair facility for further diagnostics. After a few days, Apple will come to the conclusion that your phone requires an entire new midsection. When asked what was replaced, Apple will inform you that the entire inside has been replaced — essentially giving you a new phone (with a new IMEI, EID, etc.) apart from the casing and screen.   
If an Apple iPhone has GPS calibration issues and or {{Wplink|Bluetooth}} connectivity issues, Apple will do their own diagnostics. You explain to the Apple employee how and when the issues occur and you explain in detail your methods to reproduce the issues. The issues occur when your phone is in your pocket while using navigation and when you hold your phone upside down while using your Apple Beats wireless headphones. After Apple runs their diagnostics and they are not able to detect the issues, they will move onto the next step which is fully resetting your device. This is considered a standard troubleshooting procedure. When you ask the Apple store manager if they would be willing to exchange your device for a similar model if they cannot fix your device they respond with "No, because these phones are designed to be fixed". After the software reset fail, Apple will require you to leave your phone with them so they can send it to their offsite repair facility for further diagnostics. After a few days, Apple will come to the conclusion that your phone requires an entire new midsection. When asked what was replaced, Apple will inform you that the entire inside has been replaced — essentially giving you a new phone (with a new IMEI, EID, etc.) apart from the casing and screen. {{CitationNeeded}}  


===Diagnostic software availability===
===Diagnostic software availability===
Calibration software for some Apple devices has only recently become available to end users. End user calibration tools have only become accessible in iOS 18. Similar calibration tools have been available to Certified Repair Centers, but are generally limited as many parts are serialized, i.e. lid sensors on Mac Books.
Calibration software for some Apple devices has only recently become available to end users. End user calibration tools have only become accessible in iOS 18. Similar calibration tools have been available to Certified Repair Centers, but are generally limited as many parts are serialized, i.e. lid sensors on MacBooks. {{CitationNeeded}}


===Certified repair centers===
===Certified repair centers===
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In 2014, Apple and the band U2 partnered to give all iTunes users a free digital copy of their newest album at the time, ''Songs of Innocence'', which was marketed as "the biggest album release ever in history".<ref>{{Cite web|url=https://www.apple.com/newsroom/2014/09/09Apple-U2-Release-Songs-of-Innocence-Exclusively-for-iTunes-Store-Customers/|title=Apple & U2 Release “Songs of Innocence” Exclusively for iTunes Store Customers|date=2014-09-09|work=Apple Newsroom|access-date=2025-06-25|archive-url=https://web.archive.org/web/20250405230217/https://www.apple.com/newsroom/2014/09/09Apple-U2-Release-Songs-of-Innocence-Exclusively-for-iTunes-Store-Customers/|archive-date=2025-04-05|url-status=live}}</ref> Many users who didn't want the album couldn't remove it from their iTunes library due to the album being listed as a "past purchase" on their account (however the album could always be "hidden").<ref>{{Cite web|url=https://www.wired.com/2014/09/apples-devious-u2-album-giveaway-even-worse-spam/|title=Apple's Devious U2 Album Giveaway Is Even Worse Than Spam|date=2014-09-16|first=Vijith|last=Assar|work=WIRED|access-date=2025-06-25|archive-url=https://web.archive.org/web/20250530112829/https://www.wired.com/2014/09/apples-devious-u2-album-giveaway-even-worse-spam/|archive-date=2025-05-30|url-status=live}}</ref> Some reports speculated the deal was worth 100 million dollars and was done due to the band's declining popularity.<ref>{{Cite web|url=https://www.npr.org/2014/09/15/348612823/apples-u2-album-promotion-backfires|title=Apple's U2 Album Promotion Backfires|first=Nathan|last=Rott|date=2014-09-15|work=NPR|access-date=2025-06-25|archive-url=https://web.archive.org/web/20250601154245/https://www.npr.org/2014/09/15/348612823/apples-u2-album-promotion-backfires|archive-date=2025-06-01|url-status=live}}</ref> In 2022, Bono, a member of U2, wrote in his memoir how Tim Cook reportedly said how "there’s something not right about giving [U2's] art away for free" and "the whole point of what we’re trying to do at Apple is to not give away music free. The point is to make sure musicians get paid".<ref>{{Cite web|url=https://fortune.com/2022/10/24/tim-cook-said-free-u2-album-itunes-was-not-right/|title=Apple CEO Tim Cook thought U2 putting its album on your iPhone was ‘not right’—even though he did it anyway|first=Tristan|last=Bove|date=2022-10-24|work=Fortune|access-date=2025-06-25|archive-url=https://web.archive.org/web/20250127191141/https://fortune.com/2022/10/24/tim-cook-said-free-u2-album-itunes-was-not-right/|archive-date=2025-01-27|url-status=live}}</ref>
In 2014, Apple and the band U2 partnered to give all iTunes users a free digital copy of their newest album at the time, ''Songs of Innocence'', which was marketed as "the biggest album release ever in history".<ref>{{Cite web|url=https://www.apple.com/newsroom/2014/09/09Apple-U2-Release-Songs-of-Innocence-Exclusively-for-iTunes-Store-Customers/|title=Apple & U2 Release “Songs of Innocence” Exclusively for iTunes Store Customers|date=2014-09-09|work=Apple Newsroom|access-date=2025-06-25|archive-url=https://web.archive.org/web/20250405230217/https://www.apple.com/newsroom/2014/09/09Apple-U2-Release-Songs-of-Innocence-Exclusively-for-iTunes-Store-Customers/|archive-date=2025-04-05|url-status=live}}</ref> Many users who didn't want the album couldn't remove it from their iTunes library due to the album being listed as a "past purchase" on their account (however the album could always be "hidden").<ref>{{Cite web|url=https://www.wired.com/2014/09/apples-devious-u2-album-giveaway-even-worse-spam/|title=Apple's Devious U2 Album Giveaway Is Even Worse Than Spam|date=2014-09-16|first=Vijith|last=Assar|work=WIRED|access-date=2025-06-25|archive-url=https://web.archive.org/web/20250530112829/https://www.wired.com/2014/09/apples-devious-u2-album-giveaway-even-worse-spam/|archive-date=2025-05-30|url-status=live}}</ref> Some reports speculated the deal was worth 100 million dollars and was done due to the band's declining popularity.<ref>{{Cite web|url=https://www.npr.org/2014/09/15/348612823/apples-u2-album-promotion-backfires|title=Apple's U2 Album Promotion Backfires|first=Nathan|last=Rott|date=2014-09-15|work=NPR|access-date=2025-06-25|archive-url=https://web.archive.org/web/20250601154245/https://www.npr.org/2014/09/15/348612823/apples-u2-album-promotion-backfires|archive-date=2025-06-01|url-status=live}}</ref> In 2022, Bono, a member of U2, wrote in his memoir how Tim Cook reportedly said how "there’s something not right about giving [U2's] art away for free" and "the whole point of what we’re trying to do at Apple is to not give away music free. The point is to make sure musicians get paid".<ref>{{Cite web|url=https://fortune.com/2022/10/24/tim-cook-said-free-u2-album-itunes-was-not-right/|title=Apple CEO Tim Cook thought U2 putting its album on your iPhone was ‘not right’—even though he did it anyway|first=Tristan|last=Bove|date=2022-10-24|work=Fortune|access-date=2025-06-25|archive-url=https://web.archive.org/web/20250127191141/https://fortune.com/2022/10/24/tim-cook-said-free-u2-album-itunes-was-not-right/|archive-date=2025-01-27|url-status=live}}</ref>


In 2025, Apple added a promotional offer for F1 The Movie in their Wallet application.<ref>{{Cite web |title=F1 The Movie - News |url=https://www.apple.com/tv-pr/originals/f1/news/ |url-status=live |archive-url=https://archive.ph/pQCP7 |archive-date=2025-10-26 |access-date=2025-10-26 |website=Apple TV+ Press}}</ref> Users have mentioned how this could violate Apple's own policy on advertising, how the high price of Apple devices shouldn't justify first party ads, and the annoyance of seeing it.<ref>{{Cite web |author=u/african-nightmare |date=2025-06-24 |title=Getting ads in Apple Wallet, how to disable? |url=https://www.reddit.com/r/iphone/comments/1ljfs7u/getting_ads_in_apple_wallet_how_to_disable/ |url-status=live |archive-url=https://archive.ph/dNE2S |archive-date=2025-10-26 |access-date=2025-06-25 |work=Reddit}}</ref> For users on the iOS 26 beta, there is an option to disable "Offers & Promotions", with users on iOS 18 needing to disable notifications completely for the Wallet app.<ref>{{Cite web|url=https://techcrunch.com/2025/06/24/iphone-customers-upset-by-apple-wallet-ad-pushing-f1-movie/|title=iPhone customers upset by Apple Wallet ad pushing ‘F1’ movie|first=Sarah|last=Perez|date=2025-06-24|work=TechCrunch|access-date=2025-06-25|archive-url=https://web.archive.org/web/20250624213223/https://techcrunch.com/2025/06/24/iphone-customers-upset-by-apple-wallet-ad-pushing-f1-movie/|archive-date=2025-06-24|url-status=live}}</ref>
In 2025, Apple added a promotional offer for F1 The Movie in their Wallet application.<ref>{{Cite web |title=F1 The Movie - News |url=https://www.apple.com/tv-pr/originals/f1/news/ |url-status=live |archive-url=https://web.archive.org/web/20251109164811/https://www.apple.com/tv-pr/originals/f1/news/ |archive-date=2025-11-09 |access-date=2025-10-26 |website=Apple TV+ Press}}</ref> Users have mentioned how this could violate Apple's own policy on advertising, how the high price of Apple devices shouldn't justify first party ads, and the annoyance of seeing it.<ref>{{Cite web |author=u/african-nightmare |date=2025-06-24 |title=Getting ads in Apple Wallet, how to disable? |url=https://www.reddit.com/r/iphone/comments/1ljfs7u/getting_ads_in_apple_wallet_how_to_disable/ |url-status=live |archive-url=https://web.archive.org/web/20250725194601/https://old.reddit.com/r/iphone/comments/1ljfs7u/getting_ads_in_apple_wallet_how_to_disable/ |archive-date=2025-07-25 |access-date=2025-06-25 |work=Reddit}}</ref> For users on the iOS 26 beta, there is an option to disable "Offers & Promotions", with users on iOS 18 needing to disable notifications completely for the Wallet app.<ref>{{Cite web|url=https://techcrunch.com/2025/06/24/iphone-customers-upset-by-apple-wallet-ad-pushing-f1-movie/|title=iPhone customers upset by Apple Wallet ad pushing ‘F1’ movie|first=Sarah|last=Perez|date=2025-06-24|work=TechCrunch|access-date=2025-06-25|archive-url=https://web.archive.org/web/20250624213223/https://techcrunch.com/2025/06/24/iphone-customers-upset-by-apple-wallet-ad-pushing-f1-movie/|archive-date=2025-06-24|url-status=live}}</ref>


===AirDrop censorship (''2022'')===
===AirDrop censorship (''2022'')===
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==="Peanuts" TV Special Takeover===
==="Peanuts" TV Special Takeover===
In late October of 2020, Apple announced that its Apple TV+ service had become the exclusive home of the library of classic ''Peanuts'' animated specials, including ''A Charlie Brown Christmas'', ''It's the Great Pumpkin, Charlie Brown'', and ''A Charlie Brown Thanksgiving''. For almost 50 years, these beloved specials were shown once a year on free over-the-air TV, but as of 2020, anybody who wishes to watch them is now required to own a device that offers the Apple TV+ service and an active Apple TV+ subscription.<ref>{{cite web |last=Adalian |first=Josef |date=2020-10-19 |title=Apple TV+ Says: Welcome, Great Pumpkin |url=https://www.vulture.com/2020/10/its-the-great-pumpkin-charlie-brown-streaming-apple-tv.html |url-status=live |archive-url=https://archive.is/oJJHC |archive-date=2020-10-19 |access-date=2025-11-05 |work=Vulture}}</ref>
In late October of 2020, Apple announced that its Apple TV+ service had become the exclusive home of the library of classic ''Peanuts'' animated specials, including ''A Charlie Brown Christmas'', ''It's the Great Pumpkin, Charlie Brown'', and ''A Charlie Brown Thanksgiving''. For almost 50 years, these beloved specials were shown once a year on free over-the-air TV, but as of 2020, anybody who wishes to watch them is now required to own a device that offers the Apple TV+ service and an active Apple TV+ subscription.<ref>{{cite web |last=Adalian |first=Josef |date=2020-10-19 |title=Apple TV+ Says: Welcome, Great Pumpkin |url=https://www.vulture.com/2020/10/its-the-great-pumpkin-charlie-brown-streaming-apple-tv.html |url-status=live |archive-url=https://web.archive.org/web/20251208132132/https://www.vulture.com/2020/10/its-the-great-pumpkin-charlie-brown-streaming-apple-tv.html |archive-date=2025-12-08 |access-date=2025-11-05 |work=Vulture}}</ref>


===2024 Antitrust Lawsuit===
===2024 Antitrust Lawsuit===
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*Restricting compatibility of third party smart watches.
*Restricting compatibility of third party smart watches.


Apple is expected to go to trial in early 2027.<ref>{{cite web |last=Liedtke |first=Michael |date=2025-06-30 |title=Judge allows antitrust lawsuit against Apple to proceed |url=https://apnews.com/article/apple-antitrust-case-justice-department-664c187d7d09d57460076c7aa2f0c0bf |url-status=live |archive-url=https://archive.ph/wip/2sRIS |archive-date=2025-10-26 |access-date=2025-07-14 |work=Associated Press}}</ref>
Apple is expected to go to trial in early 2027.<ref>{{cite web |last=Liedtke |first=Michael |date=2025-06-30 |title=Judge allows antitrust lawsuit against Apple to proceed |url=https://apnews.com/article/apple-antitrust-case-justice-department-664c187d7d09d57460076c7aa2f0c0bf |url-status=live |archive-url=https://web.archive.org/web/20260205235908/https://apnews.com/article/apple-antitrust-case-justice-department-664c187d7d09d57460076c7aa2f0c0bf |archive-date=2026-02-05 |access-date=2025-07-14 |work=Associated Press}}</ref>


===European Union USB-C Directive 2022/2380===
===European Union USB-C Directive 2022/2380===
As part of Directive (EU) 2022/2380, the EU mandated that all smartphones, tablets, digital cameras, headphones, and other portable electronic devices must utilize USB-C as a universal charging standard by the end of 2024, with laptops following by 2026. <ref>{{Cite web |date=2022-12-07 |title=Directive (EU) 2022/2380 of the European Parliament and of the Council of 23 November 2022 amending Directive 2014/53/EU on the harmonisation of the laws of the Member States relating to the making available on the market of radio equipment (Text with EEA relevance) |url=https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32022L2380 |url-status=live |archive-url=https://archive.ph/eYlnR |archive-date=2025-10-26 |access-date=2025-09-02 |website=EUR-Lex}}</ref>
As part of Directive (EU) 2022/2380, the EU mandated that all smartphones, tablets, digital cameras, headphones, and other portable electronic devices must utilize USB-C as a universal charging standard by the end of 2024, with laptops following by 2026. <ref>{{Cite web |date=2022-12-07 |title=Directive (EU) 2022/2380 of the European Parliament and of the Council of 23 November 2022 amending Directive 2014/53/EU on the harmonisation of the laws of the Member States relating to the making available on the market of radio equipment (Text with EEA relevance) |url=https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32022L2380 |url-status=live |archive-url=https://web.archive.org/web/20250817091803/https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32022L2380 |archive-date=2025-08-17 |access-date=2025-09-02 |website=EUR-Lex}}</ref>


This regulatory measure directly addresses consumer frustration with incompatible chargers types and aims to significantly reduce electronic waste. <ref>{{Cite web |date=2024-12-28 |title=USB-C-Standard: Schluss mit dem Kabelwirrwarr |url=https://www.zdfheute.de/wirtschaft/ladekabel-usb-c-standard-apple-entsorgung-elektroschrott-100.html |access-date=2025-09-02 |website=zdfheute |url-status=live |archive-url=https://web.archive.org/web/20260215214259/https://www.zdfheute.de/wirtschaft/ladekabel-usb-c-standard-apple-entsorgung-elektroschrott-100.html |archive-date=15 Feb 2026}}</ref> The legislation allows manufacturers to unbundle chargers from devices, potentially saving consumers money, and ensures charging speed harmonization across compatible devices.  
This regulatory measure directly addresses consumer frustration with incompatible chargers types and aims to significantly reduce electronic waste. <ref>{{Cite web |date=2024-12-28 |title=USB-C-Standard: Schluss mit dem Kabelwirrwarr |url=https://www.zdfheute.de/wirtschaft/ladekabel-usb-c-standard-apple-entsorgung-elektroschrott-100.html |access-date=2025-09-02 |website=zdfheute |url-status=live |archive-url=https://web.archive.org/web/20260215214259/https://www.zdfheute.de/wirtschaft/ladekabel-usb-c-standard-apple-entsorgung-elektroschrott-100.html |archive-date=15 Feb 2026}}</ref> The legislation allows manufacturers to unbundle chargers from devices, potentially saving consumers money, and ensures charging speed harmonization across compatible devices.  
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===Elon Musk Lawsuit===
===Elon Musk Lawsuit===
In August of 2025, businessman Elon Musk accused Apple of engaging in anti-competitive practices by only allowing their AI program OpenAI to reach the top of the sales chart on Apple App Store. He announced his plan to sue Apple for this practice.<ref>{{cite web |last=Durden |first=Tyler |date=2025-08-12 |title=Musk Accuses Apple Of "Unequivocal Antitrust Violation" For Favoring OpenAI In App Store Rankings |url=https://www.zerohedge.com/technology/musk-accuses-apple-unequivocal-antitrust-violation-favoring-openai-app-store-rankings |url-status=live |archive-url=https://archive.ph/G7191 |archive-date=2025-09-20 |access-date=2025-08-14 |work=ZeroHedge}}</ref>
In August of 2025, businessman Elon Musk accused Apple of engaging in anti-competitive practices by only allowing their AI program OpenAI to reach the top of the sales chart on Apple App Store. He announced his plan to sue Apple for this practice.<ref>{{cite web |last=Durden |first=Tyler |date=2025-08-12 |title=Musk Accuses Apple Of "Unequivocal Antitrust Violation" For Favoring OpenAI In App Store Rankings |url=https://www.zerohedge.com/technology/musk-accuses-apple-unequivocal-antitrust-violation-favoring-openai-app-store-rankings |url-status=live |archive-url=https://web.archive.org/web/20251029051235/https://www.zerohedge.com/technology/musk-accuses-apple-unequivocal-antitrust-violation-favoring-openai-app-store-rankings |archive-date=2025-10-29 |access-date=2025-08-14 |work=ZeroHedge}}</ref> <!-- Tyler Durden delivering punches with words instead of fists is truly something. -->


<gallery>
<gallery>
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===Greenwashing<!-- This section needs more work and more sources. It might also make sense to move it to a page of its own -->===
===Greenwashing<!-- This section needs more work and more sources. It might also make sense to move it to a page of its own -->===
Apple claims to be environmentally friendly and invests significant amounts of funds in corresponding PR campaigns,<ref>{{Cite web |title=Environment {{!}} Mother Nature |url=https://www.apple.com/environment/mother-nature/ |url-status=live |archive-url=https://archive.ph/gHV3A |archive-date=7 Jan 2026 |access-date=2025-09-15 |website=Apple}}</ref> <!-- The source's title is "Environment | Mother Nature", but currently the browser title is "Environment" & article title is "Apple 2030 - We’ve reduced our emissions by over 60%". Is this supposed to be another URL or them changing the page? Hmm...  --> but the reality is not quite as green.
Apple claims to be environmentally friendly and invests significant amounts of funds in corresponding PR campaigns,<ref>{{Cite web |title=Environment {{!}} Mother Nature |url=https://www.apple.com/environment/mother-nature/ |url-status=usurped |archive-url=https://web.archive.org/web/20250928112101/https://www.apple.com/environment/mother-nature/ |archive-date=2025-09-28 |access-date=2025-09-15 |website=Apple}}</ref> <!-- < Note: Video is not saved but the transcript works! | No longer available. Thank you Internet Archive.  --> but the reality is not quite as green.


Customers are lead to think that their purchases and frequent replacement of their devices do not have a negative impact on the environment, which is not the case.
Customers are lead to think that their purchases and frequent replacement of their devices do not have a negative impact on the environment, which is not the case.


In autumn of 2025, stricter EU regulations on misleading marketing claims and a lawsuite by German environmental and consumer protection non-profit organization ''Deutsche Umwelthilfe'' have forced Apple to remove their claim of carbon neutrality on several products on their EU websites. Affected products include the Apple Watch 3 and Apple Watch Series 11.<ref>{{Cite web |last=Schwan |first=Ben |date=2025-11-26 |title=Wegen EU-Regeln: Apple zieht Klimaneutralitäts-Claim zurück [Due to EU regulations: Apple retracts claim of climate neutrality] |url=https://www.heise.de/news/Wegen-EU-Regeln-Apple-zieht-Klimaneutralitaets-Claim-zurueck-10711532.html |url-status=live |archive-url=https://archive.ph/d2VmA |archive-date=7 Jan 2026 |access-date=2025-11-26 |website=Heise Online}}</ref>
In autumn of 2025, stricter EU regulations on misleading marketing claims and a lawsuite by German environmental and consumer protection non-profit organization ''Deutsche Umwelthilfe'' have forced Apple to remove their claim of carbon neutrality on several products on their EU websites. Affected products include the Apple Watch 3 and Apple Watch Series 11.<ref>{{Cite web |last=Schwan |first=Ben |date=2025-11-26 |title=Wegen EU-Regeln: Apple zieht Klimaneutralitäts-Claim zurück [Due to EU regulations: Apple retracts claim of climate neutrality] |url=https://www.heise.de/news/Wegen-EU-Regeln-Apple-zieht-Klimaneutralitaets-Claim-zurueck-10711532.html |url-status=live |archive-url=https://web.archive.org/web/20260129120129/https://www.heise.de/news/Wegen-EU-Regeln-Apple-zieht-Klimaneutralitaets-Claim-zurueck-10711532.html |archive-date=2026-01-29 |access-date=2025-11-26 |website=Heise Online}}</ref>


====Green energy pooling====
====Green energy pooling====
Apple shares manufacturing capacity at Chinese/Taiwanese companies FoxConn and Pegatron with other companies. If Apple uses a hypothetical 20% of their manufacturing capacity, and company B, C,  D, and E also each take up 20%, and the company doing the manufacturing runs on 20% renewably generated energy, now Apple as well as companies B, C, D, and E will each publicly claim that their manufacturing runs 100% on renewable energy. In other words, each company will claim the 20% renewable energy was used for ''their'' production.<ref>{{Cite journal |last=Gieselmann |first=Hartmut |date=2023 |title=Von wegen CO2-neutral – Umweltexperten werfen Apple Greenwashing vor |url=https://www.heise.de/select/ct/2023/23/2326512021124424489 |journal=c't Magazin für Computertechnik [Germany] |volume=2023 |issue=23 |pages=49 |archive-url=https://archive.is/5QFDL |archive-date=2026-02-02}}</ref>
Apple shares manufacturing capacity at Chinese/Taiwanese companies FoxConn and Pegatron with other companies. If Apple uses a hypothetical 20% of their manufacturing capacity, and company B, C,  D, and E also each take up 20%, and the company doing the manufacturing runs on 20% renewably generated energy, now Apple as well as companies B, C, D, and E will each publicly claim that their manufacturing runs 100% on renewable energy. In other words, each company will claim the 20% renewable energy was used for ''their'' production.<ref>{{Cite journal |last=Gieselmann |first=Hartmut |date=2023 |title=Von wegen CO2-neutral – Umweltexperten werfen Apple Greenwashing vor |url=https://www.heise.de/select/ct/2023/23/2326512021124424489 |journal=c't Magazin für Computertechnik [Germany] |volume=2023 |issue=23 |pages=49 |archive-url=https://web.archive.org/web/20251104112550/https://www.heise.de/select/ct/2023/23/2326512021124424489 |archive-date=2025-11-04}}</ref>


====CO<small>2</small> Certificates and forest projects====
====CO<small>2</small> Certificates and forest projects====
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====The packaging trick====
====The packaging trick====
Apple, like many companies, regularly emphasises how environmentally friendly their packaging is and highlight advancements in this area.<ref>{{Cite web |title=Apple 2030 – We’ve reduced our emissions by over 60% |url=https://www.apple.com/environment/ |url-status=live |archive-url=https://archive.ph/Cor7F |archive-date=2025-09-10 |access-date=2025-09-15 |website=Apple}}</ref>
Apple, like many companies, regularly emphasises how environmentally friendly their packaging is and highlight advancements in this area.<ref>{{Cite web |title=Apple 2030 – We’ve reduced our emissions by over 60% |url=https://www.apple.com/environment/ |url-status=live |archive-url=https://web.archive.org/web/20250910014941/https://www.apple.com/environment/ |archive-date=2025-09-10 |access-date=2025-09-15 |website=Apple}}</ref>


This deliberately distracts from the fact that only a negligible fraction of the environmental footprint of an electronic device comes from the packaging, as it is made of siginificant amounts or rare earth minerals, metals and mined components and consuming vast amounts of energy, water and fuel in manufacturing and transport.
This deliberately distracts from the fact that only a negligible fraction of the environmental footprint of an electronic device comes from the packaging, as it is made of siginificant amounts or rare earth minerals, metals and mined components and consuming vast amounts of energy, water and fuel in manufacturing and transport.


Some of the environmental advancements touted by Apple could also be argued to be environmentally beneficial side effects of purely economic decisions aimed at maximizing profit, such as shipping iPhones without chargers.<ref>{{Cite web |last=Dragan |first=Lauren |date=2023-09-12 |title=iPhones No Longer Come With a Charger or Headphones. Here’s What to Get If You Need Them. |url=https://www.nytimes.com/wirecutter/blog/iphone-12-charger-headphones-options/ |url-status=live |archive-url=https://archive.is/p33vb |archive-date=2025-10-26 |access-date=2025-10-26 |website=The New York Times}}</ref>
Some of the environmental advancements touted by Apple could also be argued to be environmentally beneficial side effects of purely economic decisions aimed at maximizing profit, such as shipping iPhones without chargers.<ref>{{Cite web |last=Dragan |first=Lauren |date=2023-09-12 |title=iPhones No Longer Come With a Charger or Headphones. Here’s What to Get If You Need Them. |url=https://www.nytimes.com/wirecutter/blog/iphone-12-charger-headphones-options/ |url-status=live |archive-url=https://web.archive.org/web/20250731104206/https://www.nytimes.com/wirecutter/blog/iphone-12-charger-headphones-options/ |archive-date=2025-07-31 |access-date=2025-10-26 |website=The New York Times}}</ref>


====Shredding vast amounts of fully functional devices====
====Shredding vast amounts of fully functional devices====
In 2020, it came to light that Apple had filed a lawsuit against a recycling company, revealing that 100,000 iPhones had been illegitimately shipped to China to be sold there instead of being shredded as had been agreed with Apple.<ref>{{Cite web |last=Lovejoy |first=Ben |date=2024-04-24 |title=100,000 iPhones stolen instead of scrapped; Apple accused of shredding usable devices |url=https://9to5mac.com/2024/04/18/100000-iphones-stolen-instead-of-scrapped/ |url-status=live |archive-url=https://archive.ph/oLvMZ |archive-date=2024-08-28 |access-date=2025-09-16 |website=9to5mac}}</ref><ref>{{Cite web |last=Carrique |first=Felicitas |date=2020-10-04 |title=Apple sues recycling partner for reselling more than 100,000 iPhones, iPads, and Watches it was hired to dismantle |url=https://www.theverge.com/apple/2020/10/4/21499422/apple-sues-recycling-company-reselling-ipods-ipads-watches |url-status=live |archive-url=https://archive.ph/YRqdf |archive-date=2020-10-04 |access-date=2025-09-16 |website=The Verge}}</ref>  
In 2020, it came to light that Apple had filed a lawsuit against a recycling company, revealing that 100,000 iPhones had been illegitimately shipped to China to be sold there instead of being shredded as had been agreed with Apple.<ref>{{Cite web |last=Lovejoy |first=Ben |date=2024-04-24 |title=100,000 iPhones stolen instead of scrapped; Apple accused of shredding usable devices |url=https://9to5mac.com/2024/04/18/100000-iphones-stolen-instead-of-scrapped/ |url-status=live |archive-url=https://web.archive.org/web/20250725022423/https://9to5mac.com/2024/04/18/100000-iphones-stolen-instead-of-scrapped/ |archive-date=2025-07-05 |access-date=2025-09-16 |website=9to5mac}}</ref><ref>{{Cite web |last=Carrique |first=Felicitas |date=2020-10-04 |title=Apple sues recycling partner for reselling more than 100,000 iPhones, iPads, and Watches it was hired to dismantle |url=https://www.theverge.com/apple/2020/10/4/21499422/apple-sues-recycling-company-reselling-ipods-ipads-watches |url-status=live |archive-url=https://web.archive.org/web/20260101232447/https://www.theverge.com/apple/2020/10/4/21499422/apple-sues-recycling-company-reselling-ipods-ipads-watches |archive-date=2026-01-01 |access-date=2025-09-16 |website=The Verge}}</ref>  


These devices were likely trade-in devices from people who received a discount on a new model in exchange. Bloomberg News writes, referring to the contract with the recycler:<ref name=":0">{{Cite web |last=Carr |first=Austin |date=2024-04-18 |title=What Really Happens When You Trade In an iPhone at the Apple Store |url=https://www.bloomberg.com/news/features/2024-04-18/apple-iphone-recycling-program-has-secrets |url-status=live |archive-url=https://archive.ph/bfc3Y |archive-date=2024-08-05 |access-date=2025-09-16 |website=Bloomberg}}</ref><blockquote>Even if the iPhones looked good enough for resale, Apple Inc.’s contract with GEEP (said with a hard “g”) explicitly required that every product it sent be destroyed.</blockquote>Used iPhone that are sold on the used market are a direct competition to new sales by Apple.
These devices were likely trade-in devices from people who received a discount on a new model in exchange. Bloomberg News writes, referring to the contract with the recycler:<ref name=":0">{{Cite web |last=Carr |first=Austin |date=2024-04-18 |title=What Really Happens When You Trade In an iPhone at the Apple Store |url=https://www.bloomberg.com/news/features/2024-04-18/apple-iphone-recycling-program-has-secrets |url-status=live |archive-url=https://archive.ph/bfc3Y |archive-date=2025-08-29 |access-date=2025-09-16 |website=Bloomberg}}</ref><blockquote>Even if the iPhones looked good enough for resale, Apple Inc.’s contract with GEEP (said with a hard “g”) explicitly required that every product it sent be destroyed.</blockquote>Used iPhone that are sold on the used market are a direct competition to new sales by Apple.


Apple likely does not want the public to know about these processes, since security seems to be tight around the shredding process:<blockquote>In some cases, Apple hired outside security consultants to escort trucks to its recyclers and monitor the destruction process, which the tech giant could further analyze through data reports charting scrap weights and commodity yields to ensure the input matched the output.<ref name=":1">{{Cite web |last=Carr |first=Austin |date=2025-03-17 |title=Apple Drops Lawsuit Against Recycler in Mystery of Missing iPhones |url=https://www.bloomberg.com/news/newsletters/2025-03-17/apple-drops-lawsuit-against-recycler-in-mystery-of-missing-iphones |url-status=dead |archive-url=https://archive.ph/2LdNE |archive-date=2025-05-17 |access-date=2025-09-16 |website=Bloomberg News}}</ref></blockquote>Apple later retreated the lawsuit,<ref name=":1" /> leading to speculation that it wanted to avoid having to disclose how many devices they are really having shredded. <!-- uh-oh, you can't accuse them like that on a wiki page!!1 (Wiki English: please rewrite according to Editorial Guidelines) -->
Apple likely does not want the public to know about these processes, since security seems to be tight around the shredding process:<blockquote>In some cases, Apple hired outside security consultants to escort trucks to its recyclers and monitor the destruction process, which the tech giant could further analyze through data reports charting scrap weights and commodity yields to ensure the input matched the output.<ref name=":1">{{Cite web |last=Carr |first=Austin |date=2025-03-17 |title=Apple Drops Lawsuit Against Recycler in Mystery of Missing iPhones |url=https://www.bloomberg.com/news/newsletters/2025-03-17/apple-drops-lawsuit-against-recycler-in-mystery-of-missing-iphones |url-status=live |archive-url=https://web.archive.org/web/20250829001416/https://www.bloomberg.com/news/newsletters/2025-03-17/apple-drops-lawsuit-against-recycler-in-mystery-of-missing-iphones |archive-date=2025-08-29 |access-date=2025-09-16 |website=Bloomberg News}}</ref></blockquote>Apple later retreated the lawsuit,<ref name=":1" /> leading to speculation that it wanted to avoid having to disclose how many devices they are really having shredded. <!-- uh-oh, you can't accuse them like that on a wiki page!!1 (Wiki English: please rewrite according to Editorial Guidelines) -->


====iPhone recycling robot mostly a publicity stunt====
====iPhone recycling robot mostly a publicity stunt====
The first iteration of Apple's iPhone recycling robot, designed for the iPhone 6, was never more than a publicity stunt, according to an article by Bloomberg:<ref name=":0" /><blockquote>Liam’s precision automation, however, proved a dead end. It could handle just one iPhone model, and not that well. If a device had corroded screws or sticky insides, the robot would glitch. A person familiar with the project estimates Liam could run for about 10 minutes without human intervention. Another person says Apple at times fed the robot still-functioning iPhones and, for media demos, cherry-picked cleaner units so it didn’t crash, suggesting Liam was geared more for promotion than scalability.</blockquote>The same article cites industry insider claiming that the new iteration of the robot is only able to recycle as many devices in a year as Apple sells in just 48 hours.<ref name=":0" />
The first iteration of Apple's iPhone recycling robot, designed for the iPhone 6, was never more than a publicity stunt, according to an article by Bloomberg:<ref name=":0" /><blockquote>Liam’s precision automation, however, proved a dead end. It could handle just one iPhone model, and not that well. If a device had corroded screws or sticky insides, the robot would glitch. A person familiar with the project estimates Liam could run for about 10 minutes without human intervention. Another person says Apple at times fed the robot still-functioning iPhones and, for media demos, cherry-picked cleaner units so it didn’t crash, suggesting Liam was geared more for promotion than scalability.</blockquote>The same article cites industry insider claiming that the new iteration of the robot is only able to recycle as many devices in a year as Apple sells in just 48 hours.<ref name=":0" /> <!-- < archive.today is deprecated. web.archive mysteriously has a lot of "cannot render article" snaps, but it's visible for fractions of a second  -->Thus, it can be assumed that the vast majority of trade-in devices are simply shredded.
 
Thus it is safe to assume that the vast majority of trade-in devices are simply shredded.


==Products==
==Products==