GeForce Now

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GeForce Now

Basic Information
Release Year	2015
Product Type	Cloud gaming service
In Production	yes
Official Website	https://www.nvidia.com/geforce-now/

GeForce Now is a cloud gaming service deployed, maintained, and hosted by Nvidia. It was launched on 01 October, 2015, at the beta stage, with the full release happening on 04 February, 2020.

Consumer-impact summary

Overview of concerns that arise from the company's conduct regarding (if applicable):

• Bait-and-Switch Market Tactics (Adding playtime limits after people already bought an unlimited amounts of playtime)
• Penetration pricing

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Incidents

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File:Modern Day Geforce Now Pricing, After the price hike(s).png

Pricing as of 2026-02-18

Unlimited play discontinued (2026.01.01)

Starting 01 January, 2026, Nvidia set a maximum limit of 100 hours per month of "premium monthly playtime" for all free & paying GeForce Now users. Users that exceed the limit and wish to further utilize the service need to buy extra time. Which grants 15 hours of "premium monthly playtime" and costs depending on the subscribed tier.

Example incident two (date)

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See Also

• Amazon Luna
• Google Stadia
• Playstation Plus
• Xbox Game Pass