Chase Bank: Difference between revisions

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| Official Website = https://chase.com/
| Official Website = https://chase.com/
| Logo = CHASE.png
| Logo = CHASE.png
}}
}}Chase Bank is one of the leading financial services in the United States, as is stated by the following quote. <blockquote>"Chase is the U.S. consumer and commercial banking business of JPMorgan Chase & Co. (NYSE: JPM), a leading financial services firm based in the United States with assets of $3.9 trillion and operations worldwide. Chase serves nearly 80 million consumers and nearly 6 million small businesses, with a broad range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. Customers can choose how and where they want to bank: More than 4,700 branches in 48 states and the District of Columbia, more than 15,000 ATMs, mobile, online and by phone."<ref>https://media.chase.com/news/chase-launches-chase-media-solutions</ref></blockquote>


=Chase Bank uses financial history for targeted advertisements=
=Chase Media Solutions incident=
 
==Background==
<blockquote>"Chase is the U.S. consumer and commercial banking business of JPMorgan Chase & Co. (NYSE: JPM), a leading financial services firm based in the United States with assets of $3.9 trillion and operations worldwide. Chase serves nearly 80 million consumers and nearly 6 million small businesses, with a broad range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. Customers can choose how and where they want to bank: More than 4,700 branches in 48 states and the District of Columbia, more than 15,000 ATMs, mobile, online and by phone."<ref>https://media.chase.com/news/chase-launches-chase-media-solutions</ref></blockquote>As a leading financial services provider, [[wikipedia:Chase_Bank|'''Chase Bank''']] has a responsibility to protect its customers' trust and privacy. However, the bank has compromised that trust by allowing advertisers access to customers' private spending data for targeted advertisements.
 
==Chase Media Solutions incident==
Following the acquisition of ''Figg'', a card-linked marketing platform<ref>https://web.archive.org/web/20241203061445/https://www.gofigg.com/</ref> in 2022, Chase launched "Chase Media Solutions" on April 3rd, 2024. This platform was marketed as a new digital media business that would provide brands with direct access to Chase's 80 million customers. The service was sold to investors as a new frontier of advertising, based on claims that partner companies would have the ability to use Chase's first-party transaction data to target deals and advertisements to customers based on their purchase history.<ref>https://media.chase.com/news/chase-launches-chase-media-solutions</ref>
Following the acquisition of ''Figg'', a card-linked marketing platform<ref>https://web.archive.org/web/20241203061445/https://www.gofigg.com/</ref> in 2022, Chase launched "Chase Media Solutions" on April 3rd, 2024. This platform was marketed as a new digital media business that would provide brands with direct access to Chase's 80 million customers. The service was sold to investors as a new frontier of advertising, based on claims that partner companies would have the ability to use Chase's first-party transaction data to target deals and advertisements to customers based on their purchase history.<ref>https://media.chase.com/news/chase-launches-chase-media-solutions</ref>