Editing Brother Refresh EZ Print Subscription Service (section)

======Analytics======
Market analysis shows that laser printers are the most popular machine for everyday printing:
*the average home office / small office user prints '''3.4 monochrome pages per day''' <ref name=":0">West, McDonald (July 20, 2018) [["2015, 2016, & 2017 User and Device Printing Statistics"]] ECISolutions.com. Retrieved February 8, 2025</ref>
*[https://www.consumerreports.org/ Consumer Reports.org] reports their subscribers print a median of '''33 monochrome pages per month''' <ref>Pinola, Melanie (2024) [https://www.consumerreports.org/electronics-computers/printers/are-printer-ink-subscriptions-worth-it-a4050339657/ "Are Printer Ink Subscriptions Worth It?"]. Consumerreports.org. Retrieved February 8, 2025</ref>
*monochrome printing now makes '''up to 80% of total print jobs''' in a home or small office environment. <ref name=":0" />
*color printing has '''decreased in use by 34%''' over the 3 year period measured. <ref name=":0" />
By comparing the user data against the claim of cost-savings and stipulations in methodology from Brother, it is clear the scenario is one in which the choice given by Brother in '''no way matches a real-world situation or printing habits of the user'''.<ref>[https://wiki.rossmanngroup.com/images/0/0a/Brother_FY2012_New_Product_Lines.png Brother FY2012 NPD]</ref> Furthermore, Brother engages in a purposefully misleading comparison when they state that the saving is based upon ''"average cost per page of eligible like standard capacity cartridge"'' for they must compare identical products as only genuine Brother cartridges are supplied in the program.