'''Quidd''' was a privately held American collectible app founded in 2016 by Michael Bramlage and Erich Wood.<ref>https://www.linkedin.com/company/quidd-inc</ref> According to their LinkedIn, the app had 19 employees, over 8 million users and represented 325 brands as collectible digital stickers. In 2019, the company would be bought by the Hong Kong-based company Animoca Brands, who would move the 2.1 billion individually serialized digital collectibles on the blockchain.<ref>https://venturebeat.com/business/animoca-brands-buys-quidd-for-up-to-8-million-as-it-moves-into-blockchain-collectibles/</ref> In 2022, the company would introduce "Mintables", which let users turn their stickers into NFTs.<ref name="A2022">https://blockchain.news/news/quidd-launches-new-platform-mintablesenabling-users-to-mint-digital-collectibles-into-nfts</ref> These brands included Dr. Seuss<ref>https://techcrunch.com/2021/12/22/this-dapper-labs-backed-company-is-turning-dr-seuss-characters-into-nft-trading-cards/</ref>, L.O.L Suprise<ref>https://finance.yahoo.com/news/mga-entertainment-partners-quidd-l-120000526.html</ref>, Disney<ref>https://www.newswire.com/news/bare-tree-media-and-quidd-team-up-to-offer-digital-collectibles-for-21714386</ref>, Rick and Morty<ref name="A2022" />, and others.
| Name = Quidd
| Type = Private
| Founded = 2016
| Industry = Entertainment
| Official Website = https://market.onquidd.com/
| Logo = Quidd.svg
}}
==Sudden closure of service==
'''Quidd''' was a privately held American collectible app founded in 2016 by Michael Bramlage and Erich Wood.<ref>{{Cite web |title=Quidd |url=https://www.linkedin.com/company/quidd-inc |url-status=live |access-date=21 Apr 2025 |website=Linkedin}}</ref> According to their LinkedIn, the app had 19 employees, over 8 million users and represented 325 brands as collectible digital stickers. In 2017, the app was #1 in search and #5 in the App Store's entertainment category.<ref>{{Cite web |last=@quidd |date=13 Oct 2017 |title=1️⃣ in Trending searches and 5️⃣in Entertainment?! We’ll take it! 👏😎🎉 |url=https://x.com/quidd/status/918843147429564416 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> In 2019, the company would be bought by the Hong Kong-based company Animoca Brands, who would move the 2.1 billion individually serialized digital collectibles on the blockchain.<ref>{{Cite web |last=Takahashi |first=Dean |date=7 Aug 2019 |title=Animoca Brands buys Quidd for up to $8 million as it moves into blockchain collectibles |url=https://venturebeat.com/business/animoca-brands-buys-quidd-for-up-to-8-million-as-it-moves-into-blockchain-collectibles/ |url-status=live |access-date=21 Apr 2025 |website=VentureBeat}}</ref> In 2022, the company would introduce "Mintables," which let users turn their stickers into NFTs<ref name="A2022">{{Cite web |last=Otieno |first=Nicholas |date=22 Jun 2022 |title=Quidd Launches New Platform Mintables, Enabling Users to Mint Digital Collectibles into NFTs |url=https://blockchain.news/news/quidd-launches-new-platform-mintablesenabling-users-to-mint-digital-collectibles-into-nfts |url-status=live |access-date=21 Apr 2025 |website=blockchain.news}}</ref> and convert them into Etherium.<ref>{{Cite web |last=Bramlage |first=Michael |date=22 Mar 2023 |title=Lightning Fast Minting (TM) 😀 Also, don’t have ETH or even know what ETH is? Who cares. We’ll cover your gas fees. What’s a gas fee? Who cares. Doesn’t matter either. Don’t want to mint? Who cares. You don’t have to. It’s up to the collector, as it should be. |url=https://x.com/mbram/status/1638599791490768909 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> These brands included Dr. Seuss,<ref>{{Cite web |last=Loizos |first=Connie |date=22 Dec 2021 |title=This Dapper Labs-backed company is turning Dr. Seuss characters into NFT trading cards |url=https://techcrunch.com/2021/12/22/this-dapper-labs-backed-company-is-turning-dr-seuss-characters-into-nft-trading-cards/ |url-status=live |access-date=21 Apr 2025 |website=TechCrunch}}</ref> L.O.L Suprise,<ref>{{Cite web |date=22 Mar 2022 |title=MGA Entertainment Partners With Quidd for L.O.L. Surprise! ™ Digital Collectibles and NFTs |url=https://finance.yahoo.com/news/mga-entertainment-partners-quidd-l-120000526.html |url-status=live |access-date=21 Apr 2025 |website=finance.yahoo.com}}</ref> Disney,<ref>{{Cite web |date=18 May 2022 |title=Bare Tree Media and Quidd Team Up to Offer Digital Collectibles for Popular Licensed Brands |url=https://www.newswire.com/news/bare-tree-media-and-quidd-team-up-to-offer-digital-collectibles-for-21714386 |url-status=live |access-date=21 Apr 2025 |website=NewsWire}}</ref> Spongebob,<ref>{{Cite web |last=Bramlage |first=Michael |date=30 Dec 2023 |title=Quiddward! Super excited for @SpongeBob on @quidd … It’ll be hard to stay quiet on this one. Details coming soon! |url=https://x.com/mbram/status/1708162937871835631 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> Rick and Morty,<ref name="A2022" /> and others.
===Incident===
[[File:Quidd App Pop-up message.PNG|thumb|right|200px|alt=|The message given to users starting January 3.]]
==Consumer impact summary==
{{Quote|It is with a heavy heart that we share the news of Quidd’s closure. Since our beginning, we have been honored to build a space where collectors, artists, and enthusiasts could come together to celebrate the vibrant world of digital collectibles. Your creativity, passion, and unwavering support have been the heartbeat of Quidd, and for that, we are forever grateful.
====Freedom====
According to a Quidd operator, the terms allow Quidd to take away collections from users without reason.<ref>{{Cite web |last=@millerflip89 |date=8 Jan 2025 |title=Long time Quidd opp here, Quidd and their T.O.S and privacy policy was to make sure in stating it could take entire collections at any time without notice. #1 issue is once crypto was involved all value of any item in app was brought to zero due to it being valued off QUIDD TOKEN |url=https://x.com/millerflip89/status/1876974310406885844 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> This can be confirmed with the latest revision of the terms (July 14, 2020) in the "Quidd Disclaimers and Limitation of Liability" section, where Quidd will only refund users a maximum of $100 for damages or lost profits.<ref>{{Cite web |date=14 Jul 2020 |title=Terms of Use |url=https://quidd.co/terms |url-status=dead |archive-url=https://web.archive.org/web/20240909141011/https://quidd.co/terms |archive-date=9 Sep 2024 |access-date=21 Apr 2025 |website=[[Quidd]]}}</ref> Most importantly, Quidd states that users "do not own the Virtual Coins or the Virtual Goods that are exchanged using the App" but rather have a "limited license" to their collections and coins.
====Privacy====
The privacy policy states that Quidd can collect information on your device, including the operating system, processor information, MAC address, location, network type, language, and time spent on certain pages.<ref>{{Cite web |date=14 Jul 2020 |title=Privacy Policy |url=https://quidd.co/privacy |url-status=dead |archive-url=https://web.archive.org/web/20241207061804/https://quidd.co/privacy |archive-date=7 Dec 2024 |access-date=21 Apr 2025 |website=[[Quidd]]}}</ref> There are also mentions of sharing user analytic data with third-party companies.
====Business model====
Quidd's business model was to have users purchase coins and packs with real money.
==Incidents==
===Data breach (2019)===
In 2019, the Quidd portal was hacked, exposing 4 million user accounts.<ref>{{Cite web |last=Baran |first=Guru |date=15 Apr 2020 |title=Hackers Stolen 4 Million Quidd Username and passwords and Shared on Hacking Forum |url=https://cybersecuritynews.com/4-million-quidd/ |url-status=live |access-date=21 Apr 2025 |website=Cyber Security News}}</ref> The information in these accounts included usernames, email addresses, and passwords from the hacked accounts. The data was made for sale in October of that year.
===Discord server (2021)===
On July 3, 2021, users discussed cdh chase packs that would be falsely advertised and mentioned the Consumer Rights Act of 2015 as a basis for a lawsuit.<ref>{{Cite web |title=Lawsuits incoming? |url=https://www.reddit.com/r/QuiddTrading/comments/od1cjv/lawsuits_incoming/ |url-status=live |access-date=21 Apr 2025 |website=[[Reddit]]}}</ref>
[[File:Quidd Google Play Reviews (1).png|right|thumb|alt=|A review confirming the antisemitism.]]
On July 10, 2021, a user in the Quidd Discord server alleged the CEO bought a Star Trek award he was selling for $1,200 as a way to show the value in the marketplace.<ref>{{Cite web |title=Only worth it if you buy from yourself! Guess they probably don't pay tax either! |url=https://www.reddit.com/r/QuiddTrading/comments/ohpzn0/only_worth_it_if_you_buy_from_yourself_guess_they/ |url-status=live |access-date=21 Apr 2025 |website=[[Reddit]]}}</ref> On the same day, a moderator on the server was seen making antisemitic remarks regarding an employee.<ref>{{Cite web |title=Quidd mod proud to be banned from topps aps for selling on ebay and racial messages to employees. |url=https://www.reddit.com/r/QuiddTrading/comments/nlpubf/quidd_mod_proud_to_be_banned_from_topps_aps_for/ |url-status=live |access-date=21 Apr 2025 |website=[[Reddit]]}}</ref>
On May 15, 2022, a user alleged some staff accounts were given funds to "pump demand" for drops and pass cards, with a moderator mentioning the user's first name and state in a reply they will "smack" them.<ref>{{Cite web |title=So when quidd gets called for giving cash to staff accounts to buy drops and pass cards (to pup demand) they Doxx a user and threaten to assault them! |url=https://www.reddit.com/r/QuiddTrading/comments/uqdm9v/so_when_quidd_gets_called_for_giving_cash_to/ |url-status=live |access-date=21 Apr 2025 |website=[[Reddit]]}}</ref> A similar incident was alleged in June where server mods would "pass cards" between each other, which was against the terms of service.<ref>{{Cite web |title=Quidd did say anyone passing cards for chases would get suspended. Wonder if that includes the Mods and their squad? |url=https://www.reddit.com/r/QuiddTrading/comments/o72ril/quidd_did_say_anyone_passing_cards_for_chases/ |url-status=live |access-date=21 Apr 2025 |website=[[Reddit]]}}</ref><ref>{{Cite web |title="Trading cards" is against "fair play" ToS... Unless its mods doing it to get high value mintables. |url=https://www.reddit.com/r/QuiddTrading/comments/oq7c0u/trading_cards_is_against_fair_play_tos_unless_its/ |url-status=live |access-date=21 Apr 2025 |website=[[Reddit]]}}</ref> The server rules would prevent users from posting cheating or foul play evidence in the server.<ref>{{Cite web |title=Got it. Mods are above the Rules and you have to report their issues to them which they ignore. But good that they self apoint themselves as above the rules after they been breaking ToS the whole time! |url=https://www.reddit.com/r/QuiddTrading/comments/o753ki/got_it_mods_are_above_the_rules_and_you_have_to/ |url-status=live |access-date=21 Apr 2025 |website=[[Reddit]]}}</ref>
===Sudden closure of service (2025)===
{{Quote|[[File:Quidd App Pop-up message.PNG|thumb|right|200px|alt=|The message given to users starting January 3.]] It is with a heavy heart that we share the news of Quidd’s closure. Since our beginning, we have been honored to build a space where collectors, artists, and enthusiasts could come together to celebrate the vibrant world of digital collectibles. Your creativity, passion, and unwavering support have been the heartbeat of Quidd, and for that, we are forever grateful.
Every interaction, every piece of art, and every collaboration has left an indelible mark on us, filling us with both gratitude and inspiration. It has been our privilege to witness the incredible community you’ve built—a testament to your shared love for creativity and innovation.
Every interaction, every piece of art, and every collaboration has left an indelible mark on us, filling us with both gratitude and inspiration. It has been our privilege to witness the incredible community you’ve built—a testament to your shared love for creativity and innovation.
Line 21:
Line 51:
''The Quidd Team''}}
''The Quidd Team''}}
On January 3, 2025, the app would receive an unclosable pop-up stating "Quidd is closing its doors. Please go to market.onquidd.com for more information". On their website, they do not state a reason for the closure, but rather they thanked the users for utilizing the service and tell users to withdraw their funds manually.<ref>https://market.onquidd.com/</ref> At the time, users could only log into the website and withdraw their current funds from their accounts, which did not include total collection value or sales.<ref>https://x.com/ssymes101/status/1875358003639284012</ref> Interestingly, rather than giving an early announcement about the closure on December 23, Quidd released a Betty Boops Holiday Magic collection set.<ref>https://x.com/quidd/status/1871267200008421877</ref> However, on December 20, the Twitter/X account stated "Quidd offices will be closed for the holidays from December 20, 2024, to January 2, 2025".<ref>https://x.com/quidd/status/1870192787737526622</ref>
On January 3, 2025, the app would receive an unclosable pop-up stating "Quidd is closing its doors. Please go to market.onquidd.com for more information." On their website, they do not state a reason for the closure, but rather they thanked the users for utilizing the service and tell users to withdraw their funds manually.<ref>{{Cite web |title=Production - Quidd Website |url=https://quidd.cloudflareaccess.com/cdn-cgi/access/login/market.onquidd.com?kid=d95872ea280134ff85dcee5d5067bff15d7bf097473d524f84bde571ad5d9baa&redirect_url=%2F&meta=eyJraWQiOiI0YjI2MWU0YWMzMTJlZDA0MzI2M2FjODcxNzZkOTgwMjYzNjA3M2Y5ZmI0MzlmMWE2YzVlOGM0NjQxMmZhMzEwIiwiYWxnIjoiUlMyNTYiLCJ0eXAiOiJKV1QifQ.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.l4iyPp5qjvlNi0B9oX7iAr1GoalKk7RojL7XMUXdSlgSMqO-AKZHDpSkusun6kWZeNvMC3ZlggpspocjuvNLQXbGatFAIZUpJ9E-SCu4vOF0VpLEZv3w_FUR_ascQwIIn5PCUBNnWB9hbA4QQJmhsznfqa6FxS-3-e9T5tubWlGokVmYxoAKcMIpCIxqaTWL4RoEVCGajP2TbS10GoASCUkRGC7W61THyPWYGGBF8pOy_R11nOD8Yg2Y7Dv68eeVui8OFALhfZsyZ7Xfwf1z5kNXqAblJEtuF0G3BV7LPDy67m8r2uT2YbhjzBnRq2QqqJklv8qSnYm6mwuegipa5w |url-status=live |access-date=21 Apr 2025 |website=quidd.cloudflareaccess.com}}</ref> At the time, users could only log into the website and withdraw their current funds from their accounts, which did not include total collection value or sales.<ref>{{Cite web |last=@ssymes101 |date=4 Jan 2025 |title=What's the likelihood of sales proceeds also being available for withdrawal? |url=https://x.com/ssymes101/status/1875358003639284012 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> Interestingly, rather than giving an early announcement about the closure on December 23, Quidd released a Betty Boops Holiday Magic collection set.<ref>{{Cite web |last=@quidd |date=23 Dec 2024 |title=Betty Boops Holiday Magic 💋❄️ drops today! 🗓️ Monday 12/23 ⏰ 5pm ET {{!}} 2pm PT https://market.onquidd.com/brands/5889/packs?routes=5889 #BettyBoop #Quidd |url=https://x.com/quidd/status/1871267200008421877 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> However, on December 20, the Twitter/X account stated "Quidd offices will be closed for the holidays from December 20, 2024, to January 2, 2025."<ref>{{Cite web |last=@quidd |date=20 Dec 2024 |title=Quidd offices will be closed for the holidays from December 20, 2024, to January 2, 2025. We appreciate your understanding and look forward to reconnecting with you in the new year. Happy Holidays! 🎄☃️🎁 |url=https://x.com/quidd/status/1870192787737526622 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref>
On January 4, Quidd announced they are working with POP Culture, Inc. to preserve user collections.<ref>{{Cite web |last=@quidd |date=4 Jan 2025 |title=🚨Update regarding Quidd assets: POP Culture, Inc. is working to preserve your collections As a first step, connect with them using the form below. This will help them make the transition as smooth as possible by giving you timely updates on your collections and the transition process. https://docs.google.com/forms/d/e/1FAI |url=https://x.com/quidd/status/1875652152590545369 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> Users would have to manually fill a Google Form with their email and Quidd username to have the ability to save their collection.<ref>{{Cite web |title=POP Culture, Inc. is Working to Preserve Your Collections |url=https://docs.google.com/forms/d/e/1FAIpQLSfuoNA6c20z934i9rwoVKYtULX_kmP1cT3yVUK7rbeRnLu24Q/viewform |url-status=live |access-date=21 Apr 2025 |website=Google Forms}}</ref> Many users took this announcement as empty promises<ref>{{Cite web |last=@Joe22367619 |date=4 Jan 2025 |title=Sounds like more empty promises. What about people who has transactional / withdrawable balances ? You’re only refunding back deposits. |url=https://x.com/Joe22367619/status/1875655325430509816 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> and requested previous functionality, such as minting and selling.<ref>{{Cite web |last=@Dogstar3c |date=5 Jan 2025 |title=We want our money back theives and I think the IRS needs to investigate all those that made financial decisions especially @mbram who appears to have taught how to money laundering. I feel 4 a couple of the staff who weren't scammers but f**k me the highers belong in jail |url=https://x.com/Dogstar3c/status/1875741590008033765 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref><ref>{{Cite web |last=@s1vh |date=10 Jan 2025 |title=Will POP Culture, Inc. let us mint our mintables? Because announcing closure without giving us a time window for minting so we can move our assets away from the platform truly feels like a rug. 🤨 |url=https://x.com/s1vh/status/1877675184364114392 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref>
On January 4, Quidd announced that they are working with POP Culture, Inc. to preserve user collections.<ref>https://x.com/quidd/status/1875652152590545369</ref> Many users took this announcement as empty promises<ref>https://x.com/Joe22367619/status/1875655325430509816</ref> and requested previously functionality, such as minting and selling.<ref>https://x.com/Dogstar3c/status/1875741590008033765</ref><ref>https://x.com/s1vh/status/1877675184364114392</ref>
As of March 2, 2025, the popup has been updated to state "Quidd was shut down on 31st December 2024." with no mention of the website. Going to the website now redirects to "quidd.cloudflareaccess.com" which requires email verification to log in. On March 7, users who filled out the Google Form received an email from Pop Culture, Inc. stating "we were unable to reach a final agreement to acquire the platform due to a variety of factors out of our control."<ref>{{Cite web|url=https://mailchi.mp/onshushu.com/quidd-collectibles-update|title=Quidd Collectibles Update|work=MailChimp|date=2025-03-07|access-date=2025-03-27|archive-url=https://web.archive.org/web/20250322184303/https://mailchi.mp/onshushu.com/quidd-collectibles-update|archive-date=2025-03-22|url-status=live}}</ref>
===Implications===
Prior to the shutdown, users could buy and sell NFT collectibles on the Quidd marketplace for virtual currency, which could be exchanged for real money through a cash account.<ref>https://web.archive.org/web/20240915231810/https://intercom.help/quidd/en/collections/2696326-cash-account</ref> With their announcement on Twitter/X, users compared this behavior from Quidd as a "rugpull".<ref>https://x.com/spencer_hames/status/1877188802642325972</ref> In addition, many users warned Quidd of a class action lawsuit.<ref>https://x.com/Lex_407/status/1875563383279472987</ref>
==Terms of Service==
<gallery>
According to a Quidd operator, the terms allow Quidd to take away collections from users without reason.<ref>https://x.com/millerflip89/status/1876974310406885844</ref> This can be confirmed with the latest revision of the terms (July 14, 2020) in the "Quidd Disclaimers and Limitation of Liability" section, where Quidd will only refund users a maximum of $100 for damages or lost profits.<ref>https://web.archive.org/web/20240909141011/https://quidd.co/terms</ref> Most importantly, Quidd states that users "do not own the Virtual Coins or the Virtual Goods that are exchanged using the App" but rather have a "limited license" to their collections and coins.
File:Quidd App Pop-up message 03-2025.PNG|The updated popup as of March 2, 2025.
File:Quidd App Website 03-2025.png|The result of typing "market.onquidd.com" into a web browser as of March 2, 2025.
File:Quidd Collectibles Update.png|The full email from Pop Culture Inc. stating their inability to purchase Quidd.
</gallery>
====Implications====
Before the shutdown, users could buy and sell NFT collectibles on the Quidd marketplace for virtual currency, which could be exchanged for real money through a cash account.<ref>{{Cite web |title=Cash Account |url=https://intercom.help/quidd/en/collections/2696326-cash-account |url-status=dead |archive-url=https://web.archive.org/web/20240915231810/https://intercom.help/quidd/en/collections/2696326-cash-account |archive-date=15 Sep 2024 |access-date=21 Apr 2025 |website=[[Quidd]]}}</ref> In addition, it was alleged the founder Micheal Bramlage promised users before the 2019 acquisition that users could keep their collections even if the service closes.<ref>{{Cite web |last=Wiseman |first=Antonieu |date=4 Jan 2025 |title=People literally spent thousands of dollars on here with a clear understanding that we could keep our collections for 100 plus years even if quidd shuts down is what @mbram said years ago |url=https://x.com/Ayyee38/status/1875339313501843827 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> In the past, collectibles would be sold for as high as $255-$500 each depending on their "rarity"<ref>{{Cite web |last=@quidd |date=5 Mar 2021 |title=It's LeBron vs. Spider-Man vs. Captain Kirk vs. Shrimp Rick over on Quidd. Just a normal day in the marketplace. |url=https://x.com/quidd/status/1367685868455092225 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> with users spending hundreds of dollars to complete collectible sets.<ref>{{Cite web |last=@DonnieLemon69 |date=22 Jan 2025 |title=I collected hundreds of dollars worth of Atari NFT from Quidd had all the sets.. Sad. |url=https://x.com/donnielemon69/status/1882145343925834149 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> In the first week of March 2021, over $53,000 worth of withdrawals were processed.<ref>{{Cite web |last=@quidd |date=14 Mar 2021 |title=Update on withdrawals: - $53,000+ processed last week - 2x the previous week (!!!) - Paid out to nearly 200 collectors - All eligible requests processed Friday afternoon - Average time from request to cash: 3 days! Digital collecting paid for some nice dinners on Friday 💸😎 |url=https://x.com/quidd/status/1371110813398937613 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref>
==Privacy Policy==
Due to the failure of Pop Culture, Inc.'s ability to acquire Quidd, all of the user's collectible stickers and minted NFT's are inaccessible, with no way for users to sell their collections.
The privacy policy states that Quidd can collect information on your device, including the operating system, processor information, MAC address, location, network type, language, and time spent on certain pages.<ref>https://web.archive.org/web/20241207061804/https://quidd.co/privacy</ref> There are also mentions of sharing user analytic data with third-party companies.
<gallery>
File:Quidd app 2017.jpg|An example of the Quidd app in 2017.
File:Quidd app intro 5.PNG|Discusses how users can profit off of selling digital collectibles.
File:Quidd app intro 6.PNG|Discusses how users can use profits to "buy a pizza or even a Porchse".
File:Quidd app intro 7.PNG|Discusses how user collections are securely stored on the cloud and "aren't going anywhere".
File:Quidd app intro 8.PNG|Discusses how users can "own your collectible forever" through the blockchain.
</gallery>
[[File:Quidd Google Play Reviews.png|right|thumb|alt=|Google Play store reviews after service shutdown.]]
With their announcement on Twitter/X, users compared this behavior from Quidd to a "[https://www.coinbase.com/learn/tips-and-tutorials/what-is-a-rug-pull-and-how-to-avoid-it rug pull]."<ref>{{Cite web |last=@spencer_hames |date=9 Jan 2025 |title=wait so all the money i put into stuff and packs i cant sell because you want to rug pull us? that class action lawsuit will hit our bank accounts in a good way and a bad way in yours. |url=https://x.com/spencer_hames/status/1877188802642325972 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref> In addition, many users warned Quidd of a [[class action lawsuit]].<ref>{{Cite web |last=@Lex_407 |date=4 Jan 2025 |title=Assets and funds that were made in sales, which at this moment, it says I have no funds. You guys better figure things out or there will be a lot of us filing a class action. |url=https://x.com/Lex_407/status/1875563383279472987 |url-status=live |access-date=21 Apr 2025 |website=[[X]]}}</ref>
Quidd was a privately held American collectible app founded in 2016 by Michael Bramlage and Erich Wood.[1] According to their LinkedIn, the app had 19 employees, over 8 million users and represented 325 brands as collectible digital stickers. In 2017, the app was #1 in search and #5 in the App Store's entertainment category.[2] In 2019, the company would be bought by the Hong Kong-based company Animoca Brands, who would move the 2.1 billion individually serialized digital collectibles on the blockchain.[3] In 2022, the company would introduce "Mintables," which let users turn their stickers into NFTs[4] and convert them into Etherium.[5] These brands included Dr. Seuss,[6] L.O.L Suprise,[7] Disney,[8] Spongebob,[9] Rick and Morty,[4] and others.
According to a Quidd operator, the terms allow Quidd to take away collections from users without reason.[10] This can be confirmed with the latest revision of the terms (July 14, 2020) in the "Quidd Disclaimers and Limitation of Liability" section, where Quidd will only refund users a maximum of $100 for damages or lost profits.[11] Most importantly, Quidd states that users "do not own the Virtual Coins or the Virtual Goods that are exchanged using the App" but rather have a "limited license" to their collections and coins.
The privacy policy states that Quidd can collect information on your device, including the operating system, processor information, MAC address, location, network type, language, and time spent on certain pages.[12] There are also mentions of sharing user analytic data with third-party companies.
In 2019, the Quidd portal was hacked, exposing 4 million user accounts.[13] The information in these accounts included usernames, email addresses, and passwords from the hacked accounts. The data was made for sale in October of that year.
On July 3, 2021, users discussed cdh chase packs that would be falsely advertised and mentioned the Consumer Rights Act of 2015 as a basis for a lawsuit.[14]
A review confirming the antisemitism.
On July 10, 2021, a user in the Quidd Discord server alleged the CEO bought a Star Trek award he was selling for $1,200 as a way to show the value in the marketplace.[15] On the same day, a moderator on the server was seen making antisemitic remarks regarding an employee.[16]
On May 15, 2022, a user alleged some staff accounts were given funds to "pump demand" for drops and pass cards, with a moderator mentioning the user's first name and state in a reply they will "smack" them.[17] A similar incident was alleged in June where server mods would "pass cards" between each other, which was against the terms of service.[18][19] The server rules would prevent users from posting cheating or foul play evidence in the server.[20]
It is with a heavy heart that we share the news of Quidd’s closure. Since our beginning, we have been honored to build a space where collectors, artists, and enthusiasts could come together to celebrate the vibrant world of digital collectibles. Your creativity, passion, and unwavering support have been the heartbeat of Quidd, and for that, we are forever grateful.
Every interaction, every piece of art, and every collaboration has left an indelible mark on us, filling us with both gratitude and inspiration. It has been our privilege to witness the incredible community you’ve built—a testament to your shared love for creativity and innovation.
As of today, January 3, 2025, all transactions and services on Quidd will cease. Between now and January 31, 2025, you may request the withdrawal of your cash deposit funds by clicking the ‘Request Withdrawal’ button below.
We understand this news may be difficult, and we are here to support you during this transition. If you have any questions or need assistance, please don’t hesitate to contact us at [email protected]. We also encourage you to visit our website and follow our social channels for the latest updates, as the Quidd app will no longer be available.
In regards to your collections, we are currently reviewing options and plan to have an update shortly.
To every member of the Quidd community: thank you for allowing us to be a part of your journey. We will cherish the memories we’ve created together.
With heartfelt gratitude,
The Quidd Team
On January 3, 2025, the app would receive an unclosable pop-up stating "Quidd is closing its doors. Please go to market.onquidd.com for more information." On their website, they do not state a reason for the closure, but rather they thanked the users for utilizing the service and tell users to withdraw their funds manually.[21] At the time, users could only log into the website and withdraw their current funds from their accounts, which did not include total collection value or sales.[22] Interestingly, rather than giving an early announcement about the closure on December 23, Quidd released a Betty Boops Holiday Magic collection set.[23] However, on December 20, the Twitter/X account stated "Quidd offices will be closed for the holidays from December 20, 2024, to January 2, 2025."[24]
On January 4, Quidd announced they are working with POP Culture, Inc. to preserve user collections.[25] Users would have to manually fill a Google Form with their email and Quidd username to have the ability to save their collection.[26] Many users took this announcement as empty promises[27] and requested previous functionality, such as minting and selling.[28][29]
As of March 2, 2025, the popup has been updated to state "Quidd was shut down on 31st December 2024." with no mention of the website. Going to the website now redirects to "quidd.cloudflareaccess.com" which requires email verification to log in. On March 7, users who filled out the Google Form received an email from Pop Culture, Inc. stating "we were unable to reach a final agreement to acquire the platform due to a variety of factors out of our control."[30]
The updated popup as of March 2, 2025.
The result of typing "market.onquidd.com" into a web browser as of March 2, 2025.
The full email from Pop Culture Inc. stating their inability to purchase Quidd.
Before the shutdown, users could buy and sell NFT collectibles on the Quidd marketplace for virtual currency, which could be exchanged for real money through a cash account.[31] In addition, it was alleged the founder Micheal Bramlage promised users before the 2019 acquisition that users could keep their collections even if the service closes.[32] In the past, collectibles would be sold for as high as $255-$500 each depending on their "rarity"[33] with users spending hundreds of dollars to complete collectible sets.[34] In the first week of March 2021, over $53,000 worth of withdrawals were processed.[35]
Due to the failure of Pop Culture, Inc.'s ability to acquire Quidd, all of the user's collectible stickers and minted NFT's are inaccessible, with no way for users to sell their collections.
An example of the Quidd app in 2017.
Discusses how users can profit off of selling digital collectibles.
Discusses how users can use profits to "buy a pizza or even a Porchse".
Discusses how user collections are securely stored on the cloud and "aren't going anywhere".
Discusses how users can "own your collectible forever" through the blockchain.
Google Play store reviews after service shutdown.
With their announcement on Twitter/X, users compared this behavior from Quidd to a "rug pull."[36] In addition, many users warned Quidd of a class action lawsuit.[37]