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STiKyt (talk | contribs)
Clarified on "features that were gutted", and rephrased it to be more neutral, added proper citations
 
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{{InfoboxCompany
{{CompanyCargo
| Name = IFTTT
|Description=
| Type = Private
|Founded=2010
| Founded = 2010
|Industry=Computing, Software
| Industry = Web automation
|Logo=IFTTT logo.svg
| Official Website = ifttt.com
|ParentCompany=
| Logo = IFTTT logo.svg
|Type=Private
|Website=https://ifttt.com
}}
}}
[[wikipedia:IFTTT|'''IFTTT''']] is a simple automation tool and company founded by Linden Tibbets, Jesse Tane, and Alexander Tibbets in December 2010.  
[[wikipedia:IFTTT|'''IFTTT''']] is a simple automation tool and company founded by Linden Tibbets, Jesse Tane, and Alexander Tibbets in December 2010. In June 2012, the service entered the [[Internet of things]] market by integrating with [[Wemo|Belkin Wemo]] devices.  
==Consumer impact summary==
==Consumer impact summary==
Initially revenue for IFTTT came platform partnes who wanted their products included to the service.<ref>https://uk.finance.yahoo.com/news/ifttt-opens-partner-platform-introduces-160000560.html</ref> however in 2020 the company transitioned to a subscription model limiting the custom applets of non-paying users.<ref>https://www.gearbrain.com/ifttt-pro-subscription-service-explained-2647566439.html</ref> As time went on non-paying users progressively lost features, paying users having to spend more on premium, and valuable features for both types of consumers being gutted.{{citation needed}}
Initially, revenue for IFTTT came from platform partners who wanted their products included to the service.<ref>{{Cite web |date=2016-11-02 |title=IFTTT Opens Partner Platform; Introduces Applets |url=https://uk.finance.yahoo.com/news/ifttt-opens-partner-platform-introduces-160000560.html |website=Yahoo Finance |archive-url=http://web.archive.org/web/20250701115755/https://uk.finance.yahoo.com/news/ifttt-opens-partner-platform-introduces-160000560.html |archive-date=1 Jul 2025}}</ref> In 2020, the company transitioned to a subscription model, limiting the custom applets of non-paying users.<ref>{{Cite web |last=Charlton |first=Alistair |date=2020-09-10 |title=IFTTT is no longer free for many users: What new Pro subscription means for your smart home |url=https://www.gearbrain.com/ifttt-pro-subscription-service-explained-2647566439.html |website=Gearbrain |archive-url=http://web.archive.org/web/20251212132226/https://www.gearbrain.com/ifttt-pro-subscription-service-explained-2647566439.html |archive-date=12 Dec 2025}}</ref> As time went on, non-paying users progressively lost features, premium users had to contend with price hikes, and valuable features such as Twitter Applets were significantly limited.<ref>{{Cite news |last=Patterson |first=Ben |date=17 May 2023 |title=IFTTT to pull Twitter applets for free users, add more restrictions |url=https://www.techhive.com/article/1921036/ifttt-to-pull-twitter-applets-for-free-users-add-more-restrictions.html |url-status=live |archive-url=https://web.archive.org/web/20230517185450/https://www.techhive.com/article/1921036/ifttt-to-pull-twitter-applets-for-free-users-add-more-restrictions.html |archive-date=May 17, 2023 |access-date=2026-03-19 |work=TechHive}}</ref><ref>{{Cite web |date=17 May 2023 |title=Updates to IFTTT free tier |url=https://ifttt.com/explore/updates-to-free-tier-2023 |url-status=live |archive-url=https://web.archive.org/web/20230517190026/https://ifttt.com/explore/updates-to-free-tier-2023 |archive-date=17 May 2023 |access-date=2026-03-19 |website=IFTTT}}</ref>
==Incidents==
==Incidents==
===Discontinued Legacy plan===
===Discontinued Legacy plan===
{{Main|IFTTT discontinued Legacy plan}}
{{Main|IFTTT discontinued Legacy plan}}
In 2023, IFTTT announced changes to its subscription model. Legacy Pro plans were phased out, and users were migrated to a new "Pro+" plan. This change meant higher subscription costs, even for those who had subscribed under the ''"lifetime"'' pricing guarantee.
In 2023, IFTTT announced changes to its subscription model. Legacy Pro plans were phased out, and users were migrated to a new "Pro+" plan. This change meant higher subscription costs, even for those who had subscribed under the ''lifetime"'' pricing guarantee.
 
 
==References==
==References==
{{Reflist}}
{{Reflist}}
[[Category:IFTTT]]
[[Category:IFTTT]]