Best Buy tries to add hidden subscriptions

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Best Buy has been suspected of enrolling customers into their subscription services without the customer's prior knowledge. Customers also report that the inventory of items on their website may be inaccurate.

On February 9th, 2025, a customer purchased an ROG Zephyrus G16 OLED laptop from Best Buy. A chat was initiated with an agent in order to purchase and ship the item. The promotional deal running on Best Buy's website advertised that the laptop was for sale at $2,200 before tax; however, the open box price was set at $2,075.

Consumer impact summary

• Customers are enrolled in memberships without their knowledge
• Best Buy has not un-enrolled affected customers upon request
• Additional fees may be applied
• Credit implications if the subscription is not canceled
• Inventory manipulation

Incidents

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This is a list of all consumer protection incidents this company is involved in. Any incidents not mentioned here can be found in the Best Buy tries to add hidden subscriptions category.

• Example incident one (date): Short summary of the incident (could be the same as the summary preceding the article).
• Example incident two (date):

Products

* Best Buy discontinuation of Insignia Connect (November 6, 2019): Best Buy discontinued support for its Insignia Connect app, resulting in major functionality loss for affected Insignia products that used the service.

See also

Link to relevant theme articles or companies with similar incidents.

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