Ferrari

⚠️ Article status notice: This article has been marked as incomplete

This article needs additional work for its sourcing and verifiability to meet the wiki's Content Guidelines and be in line with our Mission Statement for comprehensive coverage of consumer protection issues.

This notice will be removed once sufficient documentation has been added to establish the systemic nature of these issues. Once you believe the article is ready to have its notice removed, please visit the Moderator's noticeboard, or the discord and post to the #appeals channel.

Learn more ▼

This Article Requires Additional Verification

---

This article has been flagged due to verification concerns. While the topic might have merit, the claims presented lack citations that live up to our standards, or rely on sources that are questionable or unverifiable by our standards. Articles must meet the Moderator Guidelines and Mission statement; factual accuracy and systemic relevance are required for inclusion here!

Why This Article Is In Question

---

Articles in this wiki are required to:

• Provide verifiable & credible evidence to substantiate claims.
• Avoid relying on anecdotal, unsourced, or suspicious citations that lack legitimacy.
• Make sure that all claims are backed by reliable documentation or reporting from reputable sources.

Examples of issues that trigger this notice:

• A topic that heavily relies on forum posts, personal blogs, or other unverifiable sources.
• Unsupported claims with no evidence or citations to back them up.
• Citations to disreputable sources, like non-expert blogs or sites known for spreading misinformation.

How You Can Improve This Article

---

To address verification concerns:

• Replace or supplement weak citations with credible, verifiable sources.
• Make sure that claims are backed by reputable reporting or independent documentation.
• Provide additional evidence to demonstrate systemic relevance and factual accuracy. For example:
  • Avoid: Claims based entirely on personal anecdotes or hearsay without supporting documentation.
  • Include: Corporate policies, internal communications, receipts, repair logs, verifiable video evidence, or credible investigative reports.

If you believe this notice has been placed in error, or once the article has been updated to address these concerns, please visit the #appeals channel on our Discord server: Join here.

Ferrari

Basic information
Founded	1939-09-13
Legal Structure	Private
Industry	Automotive
Official website	https://www.ferrari.com/

Ferrari is a high-end sports car company.

Incidents

Deadmau5's Purrari (2014)

In 2014, Canadian electronic music producer Deadmau5 (Joel Zimmerman) drew international attention for customizing his Ferrari 458 Italia with a colorful Nyan Cat–themed vinyl wrap, custom floor mats, and modified Ferrari badging that read “Purrari.” The car, which he prominently used in events such as the Gumball 3000 rally and in his online “Coffee Run” video series, became popularly known by the nickname Purrari. Ferrari, however, objected to the modifications, particularly the parody badging and branding, arguing that they infringed on its trademarks and diluted the brand’s image. Ferrari North America issued a cease-and-desist letter demanding the removal of the custom elements. Deadmau5 complied, removing the wrap and “Purrari” logos before offering the car for sale. The dispute, widely reported in automotive and music media, highlighted Ferrari’s aggressive defense of its brand identity and its broader history of restricting unauthorized customizations or resales of its vehicles, even when carried out by high-profile owners.

See also

• Ford
• Lamborghini