BMW's heated seat subscription: Difference between revisions
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|Company=BMW | |||
|StartDate=2022-07 | |||
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|Type=Rent-seeking | |||
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In July 2022, [[BMW]] started charging a subscription for their heated seats as part of their Functions on Demand system.<ref>{{Cite web |title=BMW ConnectedDrive seamlessly integrates your mobile devices, smart home technology, and your vehicle's intelligent interfaces into a complete driver's environment. |url=https://www.bmwusa.com/explore/connecteddrive.html |url-status=live |access-date=1 Apr 2025 |website=[[BMW]]}}</ref> BMW's "Functions on Demand" system operates on a user opt-in/out subscription to enable various functions inside their vehicles. In September 2023, BMW stated that they are no longer charging a subscription for heated seats.<ref>{{Cite web |last=Attwood |first=James |date=7 Sep 2023 |title=BMW will not charge extra to activate existing functions in cars |url=https://www.autocar.co.uk/car-news/new-cars/bmw-will-not-charge-extra-activate-existing-functions-cars#:~:text=What%20we%20don%E2%80%99t%20do%20any%20more |url-status=live |access-date=1 Apr 2025 |website=AutoCar}}</ref> | In July 2022, [[BMW]] started charging a subscription for their heated seats as part of their Functions on Demand system.<ref>{{Cite web |title=BMW ConnectedDrive seamlessly integrates your mobile devices, smart home technology, and your vehicle's intelligent interfaces into a complete driver's environment. |url=https://www.bmwusa.com/explore/connecteddrive.html |url-status=live |access-date=1 Apr 2025 |website=[[BMW]]}}</ref> BMW's "Functions on Demand" system operates on a user opt-in/out subscription to enable various functions inside their vehicles. In September 2023, BMW stated that they are no longer charging a subscription for heated seats.<ref>{{Cite web |last=Attwood |first=James |date=7 Sep 2023 |title=BMW will not charge extra to activate existing functions in cars |url=https://www.autocar.co.uk/car-news/new-cars/bmw-will-not-charge-extra-activate-existing-functions-cars#:~:text=What%20we%20don%E2%80%99t%20do%20any%20more |url-status=live |access-date=1 Apr 2025 |website=AutoCar}}</ref> | ||
==Heated seat subscription== | ==Heated seat subscription== | ||