End-user license agreement: Difference between revisions

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== End-User License Agreement: Controlling Access and Ownership in the Digital Age ==
 
An '''End-User License Agreement''' (EULA) is a legally binding contract between the licensor (often a software or technology provider) and the end user (the consumer or business purchasing the product). It governs the terms under which the user may access, install, or use a product or service. Though historically associated with software, EULAs have expanded to cover a wide range of digital products and connected devices, making them a cornerstone of digital commerce.
An '''End-User License Agreement''' (EULA) is a legally binding contract between the licensor (often a software or technology provider) and the end user (the consumer or business purchasing the product). It governs the terms under which the user may access, install, or use a product or service. Though historically associated with software, EULAs have expanded to cover a wide range of digital products and connected devices, making them a cornerstone of digital commerce.


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EULAs have become increasingly contentious due to their implications for consumer rights and ownership. Key points of criticism include:
EULAs have become increasingly contentious due to their implications for consumer rights and ownership. Key points of criticism include:


==== Ambiguity and Length ====
* '''Ambiguity and Length:''' EULAs are often written in dense legal language, making them difficult for the average consumer to understand. Many agreements run dozens of pages, discouraging users from reading them.
EULAs are often written in dense legal language, making them difficult for the average consumer to understand. Many agreements run dozens of pages, discouraging users from reading them.


==== Erosion of Ownership ====
* '''Erosion of Ownership:''' By framing transactions as licenses rather than sales, EULAs undermine traditional ownership rights. Consumers who “buy” software or digital products often find that they cannot resell or modify them.
By framing transactions as licenses rather than sales, EULAs undermine traditional ownership rights. Consumers who “buy” software or digital products often find that they cannot resell or modify them.


==== Forced Consent ====
* '''Forced Consent:''' EULAs are often presented as “clickwrap” agreements, where users must accept the terms to access the product. This leaves little room for negotiation or alternative options.
EULAs are often presented as “clickwrap” agreements, where users must accept the terms to access the product. This leaves little room for negotiation or alternative options.


==== Restrictive Terms ====
* '''Restrictive Terms:''' Terms such as prohibiting repair or modification, mandatory arbitration, and broad data-collection permissions have sparked concerns about consumer exploitation.
Terms such as prohibiting repair or modification, mandatory arbitration, and broad data-collection permissions have sparked concerns about consumer exploitation.


==== Revocability ====
* '''Revocability:''' Many EULAs allow licensors to terminate access at their discretion, effectively giving companies control over products users may have paid for in full.
Many EULAs allow licensors to terminate access at their discretion, effectively giving companies control over products users may have paid for in full.


==== Hidden or Post-Purchase Presentation ====
* '''Hidden or Post-Purchase Presentation:''' EULAs are often presented only after a purchase has been made or not at all, making it difficult for consumers to review terms before committing. For instance, EULAs may be:
EULAs are often presented only after a purchase has been made or not at all, making it difficult for consumers to review terms before committing. For instance, EULAs may be:
** Found under the lid of a supplement container.
* Found under the lid of a supplement container.
** Displayed only after a TV is turned on for the first time.
* Displayed only after a TV is turned on for the first time.
** Included on the outside of a box, which is often removed by installers without the consumer’s knowledge.
* Included on the outside of a box, which is often removed by installers without the consumer’s knowledge.


These practices increase the friction for consumers who wish to decline the terms, as they are often unaware of the EULA’s existence until it is too late to make an informed decision. By engaging in such tactics, corporations can obscure unfavorable terms and ensure compliance by default.
These practices increase the friction for consumers who wish to decline the terms, as they are often unaware of the EULA’s existence until it is too late to make an informed decision. By engaging in such tactics, corporations can obscure unfavorable terms and ensure compliance by default.