Advertising overload: Difference between revisions

Emanuele (talk | contribs)
Traditional Gaming: added image
NoGoodDeed (talk | contribs)
m Correct link for 'Epic Games'
Line 33: Line 33:
[Insert screenshots from Call of Duty and Fortnite]
[Insert screenshots from Call of Duty and Fortnite]


Additionally, [[Activision Blizzard]] has a dedicated advertising division for companies to advertise their products inside their games.<ref>https://www.activisionblizzardmedia.com/</ref> [[Epic Games]] has done a similar thing.<ref>https://gomediashark.com/fortnite-ads/</ref><ref>https://www.adotat.com/2023/01/fortnite-in-game-advertising-how-does-it-work/</ref> It is expected that legitimate ads may be progressively more pervasive within the media that users pay for.<ref>https://abiosgaming.com/press/in-game-adverting-fortnite/</ref><ref>https://en.wikipedia.org/wiki/In-game_advertising</ref> Advertising agencies in general are also trying to integrate billboard ads for legitimate products inside games, such as Trackmania.<ref>https://www.adexchanger.com/gaming/nbcu-adds-in-game-ads-to-its-sales-roster-through-partnership-with-anzu/</ref>
Additionally, [[Activision Blizzard]] has a dedicated advertising division for companies to advertise their products inside their games.<ref>https://www.activisionblizzardmedia.com/</ref> [[Epic Games, Inc.|Epic Games]] has done a similar thing.<ref>https://gomediashark.com/fortnite-ads/</ref><ref>https://www.adotat.com/2023/01/fortnite-in-game-advertising-how-does-it-work/</ref> It is expected that legitimate ads may be progressively more pervasive within the media that users pay for.<ref>https://abiosgaming.com/press/in-game-adverting-fortnite/</ref><ref>https://en.wikipedia.org/wiki/In-game_advertising</ref> Advertising agencies in general are also trying to integrate billboard ads for legitimate products inside games, such as Trackmania.<ref>https://www.adexchanger.com/gaming/nbcu-adds-in-game-ads-to-its-sales-roster-through-partnership-with-anzu/</ref>
[[File:Anzu-NBCU-partership-1024x490.jpg|thumb|In-game ads in Trackmania]]
[[File:Anzu-NBCU-partership-1024x490.jpg|thumb|In-game ads in Trackmania]]
Additionally, some platforms have gone so far as to send users notifications explicitly promoting these new products available for purchase within the game.<ref>https://exputer.com/news/games/ubisoft-technical-error-in-game-ad/</ref> Most have kept these notifications in-game,<ref>https://www.reddit.com/r/GrandTheftAutoV/comments/l3xthb/how_to_get_rid_of_gta_online_ads_on_loading/</ref><!-- There isn't a whole lot of documentation on everything advertised in GTAO, but when I used to play it, I remembered it often trying to encourage me to buy Shark Cards. --> but some have been reported to leave notification pop-ups directly on users' devices.<ref>https://support.google.com/googleplay/thread/204580579/why-am-i-constantly-having-game-app-ads-popping-up-even-when-i-m-not-playing-games?hl=en</ref><ref>https://www.amazonforum.com/s/question/0D56Q0000CLnjCLSQZ/game-ads-keep-popping-up-every-1530-seconds</ref> It is entirely plausible that these marketplace advertisements will increase in popularity from publishers as time goes on.  
Additionally, some platforms have gone so far as to send users notifications explicitly promoting these new products available for purchase within the game.<ref>https://exputer.com/news/games/ubisoft-technical-error-in-game-ad/</ref> Most have kept these notifications in-game,<ref>https://www.reddit.com/r/GrandTheftAutoV/comments/l3xthb/how_to_get_rid_of_gta_online_ads_on_loading/</ref><!-- There isn't a whole lot of documentation on everything advertised in GTAO, but when I used to play it, I remembered it often trying to encourage me to buy Shark Cards. --> but some have been reported to leave notification pop-ups directly on users' devices.<ref>https://support.google.com/googleplay/thread/204580579/why-am-i-constantly-having-game-app-ads-popping-up-even-when-i-m-not-playing-games?hl=en</ref><ref>https://www.amazonforum.com/s/question/0D56Q0000CLnjCLSQZ/game-ads-keep-popping-up-every-1530-seconds</ref> It is entirely plausible that these marketplace advertisements will increase in popularity from publishers as time goes on.