Gillette: Difference between revisions

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==Consumer-impact summary==

~~{{Ph-C-CIS}}~~Well built safety razors are great from a consumer viewpoint. They are likely to outlive their users, they are easy to maintain, and razor blades can be bought from a big market with healthy competition. In 1964, Gillette started developing their first cartridge razor, featuring a plastic cartridge containing two razor blades~~<ref>https://en.wikipedia.org/wiki/Gillette#Trac_II:_The_move_to_cartridge_razors</ref>~~. This was the start of what might be the earliest example of what is referred to as "two-part pricing"<ref>https://www.bbc.com/news/business-39132802</ref>.

Well built safety razors are great from a consumer viewpoint. They are likely to outlive their users, they are easy to maintain, and razor blades can be bought from a big market with healthy competition. In 1964, Gillette started developing their first cartridge razor, featuring a plastic cartridge containing two razor blades. This was the start of what might be the earliest example of what is referred to as "two-part pricing"<ref>{{Cite news |date=2017-04-10 |title=How a razor revolutionised the way we pay for stuff |url=https://www.bbc.com/news/business-39132802 |access-date=2025-09-03 |work=BBC}}</ref>, or more commonly referred to as the subscription model. Since then they have aggressively marketed cartridge razors, including their "welcome to manhood" campaign where they sent free razors to millions of men on their 18th birthday<ref>{{Cite news |date=2018-08-31 |title=Retail’s new niche: Aging baby boomers |url=https://www.thegazette.com/nation-world/retails-new-niche-aging-baby-boomers/ |url-status=live |access-date=2025-09-03}}</ref>. As of writing, Gillette still provide razors for the price of shipping alone<ref>{{Cite web |title=Free GilletteLabs Starter Kit: Razor Handle and Exfoliating Bar |url=https://gillette.com/en-us/products/razors-trimmers-and-blades/subscription-starter-kits/gillette-labs-starter-kit-free |access-date=2025-09-03 |website=Gillette}}</ref> with the preselected option to enter a subscription refill cartridges at $25 per 4 cartridges.

~~==Incidents==~~

Today in the US alone there were 163 million US consumers of disposable razors in 2024<ref>{{Cite web |date=2025-07-10 |title=Usage of disposable razor blades / shavers in the U.S. 2011-2024 |url=https://www.statista.com/statistics/285890/usage-of-disposable-razor-blades-shavers-in-the-us-trend/ |access-date=2025-09-03 |website=Statista}}</ref>, this creates a huge amount of waste that is very hard to recycle<ref>{{Cite news |last=Brucculieri |first=Julia |date=2019-05-24 |title=How Bad Are Disposable Razors For The Environment? |url=https://www.huffpost.com/entry/disposable-razors-environment_l_5cdb237de4b0790953deb7de |url-status=live |access-date=2025-09-03}}</ref>. While Gillette's anti consumer practices are more by manipulation than by force, it has had a very large impact on pushing the subscription model with complete disregard of the environmental impact.

{{Ph-C-~~Inc}}~~

~~This is a list~~ of ~~all consumer~~-~~protection incidents this company is involved in~~. ~~Any incidents not mentioned here can be found~~ in the ~~[[:Category:{{FULLPAGENAME}}~~|~~{{PAGENAME}} category]].~~

~~===Example incident one (''~~date~~'')~~===

{{~~Main~~|~~link to the main CR Wiki article}}~~

~~Short summary of the incident (could be the same as the summary preceding the article).~~

==~~=Example incident two (''~~date~~'')~~===

...

~~==Products~~==

~~{{Ph~~-C-P}}

==See also==

~~{{Ph~~-C-~~SA}}~~

[https://www.washingtonpost.com/climate-solutions/2024/05/19/safety-razor-sustainability/ "Why you should rethink how you shave"]. ''Washington Post. 2024-05-19.''

==References==

@@ Line 9: / Line 9: @@
 ==Consumer-impact summary==
-{{Ph-C-CIS}}Well built safety razors are great from a consumer viewpoint. They are likely to outlive their users, they are easy to maintain, and razor blades can be bought from a big market with healthy competition. In 1964, Gillette started developing their first cartridge razor, featuring a plastic cartridge containing two razor blades<ref>https://en.wikipedia.org/wiki/Gillette#Trac_II:_The_move_to_cartridge_razors</ref>. This was the start of what might be the earliest example of what is referred to as "two-part pricing"<ref>https://www.bbc.com/news/business-39132802</ref>.
+Well built safety razors are great from a consumer viewpoint. They are likely to outlive their users, they are easy to maintain, and razor blades can be bought from a big market with healthy competition. In 1964, Gillette started developing their first cartridge razor, featuring a plastic cartridge containing two razor blades. This was the start of what might be the earliest example of what is referred to as "two-part pricing"<ref>{{Cite news |date=2017-04-10 |title=How a razor revolutionised the way we pay for stuff |url=https://www.bbc.com/news/business-39132802 |access-date=2025-09-03 |work=BBC}}</ref>, or more commonly referred to as the subscription model. Since then they have aggressively marketed cartridge razors, including their "welcome to manhood" campaign where they sent free razors to millions of men on their 18th birthday<ref>{{Cite news |date=2018-08-31 |title=Retail’s new niche: Aging baby boomers |url=https://www.thegazette.com/nation-world/retails-new-niche-aging-baby-boomers/ |url-status=live |access-date=2025-09-03}}</ref>. As of writing, Gillette still provide razors for the price of shipping alone<ref>{{Cite web |title=Free GilletteLabs Starter Kit: Razor Handle and Exfoliating Bar |url=https://gillette.com/en-us/products/razors-trimmers-and-blades/subscription-starter-kits/gillette-labs-starter-kit-free |access-date=2025-09-03 |website=Gillette}}</ref> with the preselected option to enter a subscription refill cartridges at $25 per 4 cartridges.
-==Incidents==
+Today in the US alone there were 163 million US consumers of disposable razors in 2024<ref>{{Cite web |date=2025-07-10 |title=Usage of disposable razor blades / shavers in the U.S. 2011-2024 |url=https://www.statista.com/statistics/285890/usage-of-disposable-razor-blades-shavers-in-the-us-trend/ |access-date=2025-09-03 |website=Statista}}</ref>, this creates a huge amount of waste that is very hard to recycle<ref>{{Cite news |last=Brucculieri |first=Julia |date=2019-05-24 |title=How Bad Are Disposable Razors For The Environment? |url=https://www.huffpost.com/entry/disposable-razors-environment_l_5cdb237de4b0790953deb7de |url-status=live |access-date=2025-09-03}}</ref>. While Gillette's anti consumer practices are more by manipulation than by force, it has had a very large impact on pushing the subscription model with complete disregard of the environmental impact.
-{{Ph-C-Inc}}
-This is a list of all consumer-protection incidents this company is involved in. Any incidents not mentioned here can be found in the [[:Category:{{FULLPAGENAME}}|{{PAGENAME}} category]].
-===Example incident one (''date'')===
-{{Main|link to the main CR Wiki article}}
-Short summary of the incident (could be the same as the summary preceding the article).
-===Example incident two (''date'')===
-...
-==Products==
-{{Ph-C-P}}
 ==See also==
-{{Ph-C-SA}}
+[https://www.washingtonpost.com/climate-solutions/2024/05/19/safety-razor-sustainability/ "Why you should rethink how you shave"]. ''Washington Post. 2024-05-19.''
 ==References==