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|Description=Whoop, Inc. (stylized as WHOOP) is an American wearable technology company headquartered in Boston, Massachusetts.
|Description=Whoop, Inc. (stylized as WHOOP) is an American wearable technology company headquartered in Boston, Massachusetts.
}}
}}
'''Whoop, Inc.''' (stylized as '''WHOOP''') is an American wearable technology company headquartered in Boston, Massachusetts.<ref>{{Cite web |last=Heater |first=Brian |date=2021-08-31 |title=Whoop raises another $200M for its athlete-focused fitness wearable |url=https://techcrunch.com/2021/08/31/whoop-raises-another-200m-for-its-athlete-focused-fitness-wearable/ |url-status=live |access-date=2021-10-14 |website=TechCrunch}}</ref><ref>{{Cite web |date=2025-10-09 |title=Whoop Terms of Use |url=https://www.whoop.com/de/en/whoop-terms-of-use/ |url-status=live |access-date=2026-02-13 |website=Whoop |at=24. CONTACT
'''Whoop, Inc.''' (stylized as '''WHOOP''') is an American wearable technology company headquartered in Boston, Massachusetts.<ref>{{Cite web |last=Heater |first=Brian |date=2021-08-31 |title=Whoop raises another $200M for its athlete-focused fitness wearable |url=https://techcrunch.com/2021/08/31/whoop-raises-another-200m-for-its-athlete-focused-fitness-wearable/ |url-status=live |access-date=2021-10-14 |website=TechCrunch}}</ref><ref>{{Cite web |date=2025-10-09 |title=Whoop Terms of Use |url=https://www.whoop.com/de/en/whoop-terms-of-use/ |url-status=live |access-date=2026-02-13 |website=Whoop |at=24. CONTACT Contact Us. If you have any questions regarding the Services, please contact Membership Services via support.whoop.com or call 1-833-948-0566. Our mailing address is Whoop, Inc., One Kenmore Square #601 Boston, MA 02215.}}</ref> Its principal product is a health tracker that measures strain, recovery, and sleep.<ref>{{Cite web |last=Rovell |first=Darren |date=2017-03-06 |title=MLB approves device to measure biometrics of players |url=https://www.espn.com/mlb/story/_/id/18835843/mlb-approves-field-biometric-monitoring-device |url-status=live |access-date=2021-10-14 |website=ESPN}}</ref><ref>{{Cite web |last=Willgress |first=Lydia |date=2021-04-14 |title=We put Whoop's fitness tracker strap and membership experience to the test |url=https://www.independent.co.uk/extras/indybest/outdoor-activity/sports-equipment-accessories/whoop-strap-review-band-tracker-b1830575.html |url-status=dead |access-date=2021-10-14 |website=The Indepentdent}}</ref><ref>{{Cite web |last=Newcomb |first=Tim |date=2015-10-02 |title=Tech Talk: A wearable for elite athletes like LeBron James and Michael Phelps |url=https://www.si.com/edge/2015/10/02/tech-talk-wearable-fitness-tracker-whoop-lebron-james-michael-phelps |url-status=live |access-date=2021-10-14 |website=Sports Illustrated}}</ref><ref>{{Cite web |last=Martinelli |first=Michelle |date=2016-07-29 |title=Wearable apps help Olympic athletes train at their best |url=https://eu.usatoday.com/story/sports/olympics/rio-2016/2016/07/29/wearable-apps-whoop-olympic-athletes-train/87698488/ |url-status=live |access-date=2021-10-14 |website=USA Today}}</ref><ref>{{Cite web |last=Lindemann |first=Hannah |date=2021-03-31 |title=Whoop Strap im Test |url=https://www.runnersworld.de/laufuhren/whoop/ |url-status=live |access-date=2026-02-13 |website=Runner's World}}</ref><ref>{{Cite web |last=Hüber |first=Frank |date=2021-04-20 |title=Whoop Strap 3.0 im Test: Dauerdatenlieferant für Fitness, Schlaf und Erholung |url=https://www.computerbase.de/artikel/wearables/whoop-strap-3-0-fitness-test.76173/ |url-status=live |access-date=2026-02-13 |website=Computerbase}}</ref><ref>{{Cite web |last=Carlsen |first=Janina |date=2025-05-14 |title=Whoop 5.0 im Praxis-Test: Der aktuell teuerste Fitnesstracker |url=https://www.computerbild.de/artikel/cb-Tests-Wearables-Whoop-5.0-Praxis-Test-Fitnesstracker-39679161.html |url-status=live |access-date=2026-02-13 |website=Computerbild}}</ref>
 
Contact Us. If you have any questions regarding the Services, please contact Membership Services via support.whoop.com or call 1-833-948-0566. Our mailing address is Whoop, Inc., One Kenmore Square #601 Boston, MA 02215.}}</ref> Its principal product is a health tracker that measures strain, recovery, and sleep.<ref>{{Cite web |last=Rovell |first=Darren |date=2017-03-06 |title=MLB approves device to measure biometrics of players |url=https://www.espn.com/mlb/story/_/id/18835843/mlb-approves-field-biometric-monitoring-device |url-status=live |access-date=2021-10-14 |website=ESPN}}</ref><ref>{{Cite web |last=Willgress |first=Lydia |date=2021-04-14 |title=We put Whoop's fitness tracker strap and membership experience to the test |url=https://www.independent.co.uk/extras/indybest/outdoor-activity/sports-equipment-accessories/whoop-strap-review-band-tracker-b1830575.html |url-status=dead |access-date=2021-10-14 |website=The Indepentdent}}</ref><ref>{{Cite web |last=Newcomb |first=Tim |date=2015-10-02 |title=Tech Talk: A wearable for elite athletes like LeBron James and Michael Phelps |url=https://www.si.com/edge/2015/10/02/tech-talk-wearable-fitness-tracker-whoop-lebron-james-michael-phelps |url-status=live |access-date=2021-10-14 |website=Sports Illustrated}}</ref><ref>{{Cite web |last=Martinelli |first=Michelle |date=2016-07-29 |title=Wearable apps help Olympic athletes train at their best |url=https://eu.usatoday.com/story/sports/olympics/rio-2016/2016/07/29/wearable-apps-whoop-olympic-athletes-train/87698488/ |url-status=live |access-date=2021-10-14 |website=USA Today}}</ref><ref>{{Cite web |last=Lindemann |first=Hannah |date=2021-03-31 |title=Whoop Strap im Test |url=https://www.runnersworld.de/laufuhren/whoop/ |url-status=live |access-date=2026-02-13 |website=Runner's World}}</ref><ref>{{Cite web |last=Hüber |first=Frank |date=2021-04-20 |title=Whoop Strap 3.0 im Test: Dauerdatenlieferant für Fitness, Schlaf und Erholung |url=https://www.computerbase.de/artikel/wearables/whoop-strap-3-0-fitness-test.76173/ |url-status=live |access-date=2026-02-13 |website=Computerbase}}</ref><ref>{{Cite web |last=Carlsen |first=Janina |date=Whoop 5.0 im Praxis-Test: Der aktuell teuerste Fitnesstracker |title=Whoop 5.0 im Praxis-Test: Der aktuell teuerste Fitnesstracker |url=https://www.computerbild.de/artikel/cb-Tests-Wearables-Whoop-5.0-Praxis-Test-Fitnesstracker-39679161.html |url-status=live |access-date=2026-02-13 |website=Computerbild}}</ref>


==Business model==
==Business model==
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====Subscription cancelation====
====Subscription cancelation====
The process to cancel a subscription can't be complete with a single "Cancel my Subscription" button.<ref>{{Cite web |first=noooor |date=2025-12-01 |title=How do I cancel a membership? |url=https://www.community.whoop.com/t/how-do-i-cancel-a-membership/12370 |url-status=live |archive-url=https://web.archive.org/web/20260213152531/https://www.community.whoop.com/t/how-do-i-cancel-a-membership/12370 |access-date=2026-02-13}}</ref><ref>{{Cite web |date=2026-10-06 |title=Canceling Your Membership |url=https://support.whoop.com/s/article/Canceling-Your-Membership?language=en_US |url-status=live |access-date=2026-02-13 |website=Whoop}}</ref> In Order to cancel one's subscription the user must complete a survey on why they want to cancel their subscription.
The process to cancel a subscription can't be complete with a single "Cancel my Subscription" button.<ref>{{Cite web |author=noooor |date=2025-12-01 |title=How do I cancel a membership? |url=https://www.community.whoop.com/t/how-do-i-cancel-a-membership/12370 |url-status=live |archive-url=https://web.archive.org/web/20260213152531/https://www.community.whoop.com/t/how-do-i-cancel-a-membership/12370|archive-date=2026-02-13|url-status=live|access-date=2026-02-13}}</ref><ref>{{Cite web |date=2026-10-06 |title=Canceling Your Membership |url=https://support.whoop.com/s/article/Canceling-Your-Membership?language=en_US |url-status=live |access-date=2026-02-13 |website=Whoop}}</ref> In Order to cancel one's subscription the user must complete a survey on why they want to cancel their subscription.


Furthermore, the "Cancel my Subscription" button is at the bottom of the "memberships" page. A big "PAUSE MEMBERSHIP" button is displayed above it. This button is stylized. Below it there is the "Cancel my Membership" text. This text is underscored and doesn't look like a button. To access this "Cancel my Membership" text one has to scroll down and then look specifically for this text.
Furthermore, the "Cancel my Subscription" button is at the bottom of the "memberships" page. A big "PAUSE MEMBERSHIP" button is displayed above it. This button is stylized. Below it there is the "Cancel my Membership" text. This text is underscored and doesn't look like a button. To access this "Cancel my Membership" text one has to scroll down and then look specifically for this text.
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====Removal of Payment Method====
====Removal of Payment Method====
There is no button to remove the payment method.<ref>{{Cite web |first=Liv |date=2025-11-01 |title=Payment card to be removed |url=https://www.community.whoop.com/t/payment-card-to-be-removed/11799 |url-status=live |access-date=2026-02-13}}</ref> The user can update the payment method. Whoop will charge the payment method with 1$ to verify functionality. The user has no assurance that their payment method won't be charged if they can't remove it.
There is no button to remove the payment method.<ref>{{Cite web |author=Liv |date=2025-11-01 |title=Payment card to be removed |url=https://www.community.whoop.com/t/payment-card-to-be-removed/11799 |url-status=live |access-date=2026-02-13}}</ref> The user can update the payment method. Whoop will charge the payment method with 1$ to verify functionality. The user has no assurance that their payment method won't be charged if they can't remove it.


==References==
==References==
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<references />
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