Avid Technology: Difference between revisions

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Avid Technology was acquired by an affiliate of [https://https://en.wikipedia.org/wiki/Symphony_Technology_Group STG (Symphony Technology Group)] for 1.4 billion dollars on November 7, 2023 in a cash-only deal.<ref>{{Cite web |date=7 Nov 2023 |title=STG Completes Acquisition of Avid Technology |url=https://stg.com/news/stg-completes-acquisition-of-avid-technology/ |url-status=live |archive-url=https://web.archive.org/web/20260307073724/https://stg.com/news/stg-completes-acquisition-of-avid-technology/ |archive-date=7 Mar 2026 |access-date=16 Apr 2026 |website=STG}}</ref> This delisted Avid from the NYSE and returned its status as a private entity.<ref>{{Cite web |title=Avid Technology (AVID) - Stock split history |url=https://companiesmarketcap.com/avid-technology/stock-splits/ |url-status=live |archive-url=https://web.archive.org/web/20260416175443/https://companiesmarketcap.com/avid-technology/stock-splits/ |archive-date=16 Apr 2026 |access-date=16 Apr 2026 |website=CompaniesMarketCap.com |quote=This company appears to have been delisted Reason: Acquired by Private Equity Firm STG Last recorded trade on: January 9, 2024}}</ref> Subsequently, some of Avid's product development has been moved to STG Labs, the primary engineering office for STG in India, alongside other portfolio companies.<ref>{{Cite web |title=About STG Labs |url=https://stg.com/stg-labs/ |url-status=live |access-date=2026-04-16}}</ref>

=== Avid Partners with Google Cloud to bring Agentic AI to Media Production (April 2026) ===

===Avid Partners with Google Cloud to bring Agentic AI to Media Production (April 2026)===

Avid Technology has announced a partnership with Google Cloud in a multi-year contract to bring Google Gemini and Vertex models into an integrated workflow with Media Composer and Avid Content Core, a SaaS cloud service for media asset management.<ref>{{Cite web |date=16 Apr 2026 |title=Avid and Google Cloud Announce Partnership to Bring Agentic AI to Media Production |url=https://www.avid.com/press-room/2026/04/avid-and-google-bring-agentic-ai-to-media-production |url-status=live |access-date=19 Apr 2026 |website=Avid.com}}</ref>

This poses the danger that raw audio and video material of actors and documentary interview subjects, including moments before and after a take, off-the-record statements, and raw non-anonymized recordings of interviewees who speak on the conditon of anonymity for safety reasons, such as whistleblowers, are automatically sent to Google servers without their consent.

==Policies==

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 Avid Technology was acquired by an affiliate of [https://https://en.wikipedia.org/wiki/Symphony_Technology_Group STG (Symphony Technology Group)] for 1.4 billion dollars on November 7, 2023 in a cash-only deal.<ref>{{Cite web |date=7 Nov 2023 |title=STG Completes Acquisition of Avid Technology |url=https://stg.com/news/stg-completes-acquisition-of-avid-technology/ |url-status=live |archive-url=https://web.archive.org/web/20260307073724/https://stg.com/news/stg-completes-acquisition-of-avid-technology/ |archive-date=7 Mar 2026 |access-date=16 Apr 2026 |website=STG}}</ref> This delisted Avid from the NYSE and returned its status as a private entity.<ref>{{Cite web |title=Avid Technology (AVID) - Stock split history |url=https://companiesmarketcap.com/avid-technology/stock-splits/ |url-status=live |archive-url=https://web.archive.org/web/20260416175443/https://companiesmarketcap.com/avid-technology/stock-splits/ |archive-date=16 Apr 2026 |access-date=16 Apr 2026 |website=CompaniesMarketCap.com |quote=This company appears to have been delisted Reason: Acquired by Private Equity Firm STG Last recorded trade on: January 9, 2024}}</ref> Subsequently, some of Avid's product development has been moved to STG Labs, the primary engineering office for STG in India, alongside other portfolio companies.<ref>{{Cite web |title=About STG Labs |url=https://stg.com/stg-labs/ |url-status=live |access-date=2026-04-16}}</ref>
-=== Avid Partners with Google Cloud to bring Agentic AI to Media Production (April 2026) ===
+===Avid Partners with Google Cloud to bring Agentic AI to Media Production (April 2026)===
 Avid Technology has announced a partnership with Google Cloud in a multi-year contract to bring Google Gemini and Vertex models into an integrated workflow with Media Composer and Avid Content Core, a SaaS cloud service for media asset management.<ref>{{Cite web |date=16 Apr 2026 |title=Avid and Google Cloud Announce Partnership to Bring Agentic AI to Media Production |url=https://www.avid.com/press-room/2026/04/avid-and-google-bring-agentic-ai-to-media-production |url-status=live |access-date=19 Apr 2026 |website=Avid.com}}</ref>
+This poses the danger that raw audio and video material of actors and documentary interview subjects, including moments before and after a take, off-the-record statements, and raw non-anonymized recordings of interviewees who speak on the conditon of anonymity for safety reasons, such as whistleblowers, are automatically sent to Google servers without their consent.
 ==Policies==