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Activision discontinues Blur video game

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Blur is a 2010 arcade style street racing game featuring power-ups, speed boosts, and online multiplayer made for Windows, PlayStation 3 and the Xbox 360[1], but was discontinued in 2011, when the game studio behind Blur (Bizarre Creations) was shut down by Activision[2]. Blur is currently off sale and unavailable to play in multiplayer mode[citation needed (November 2025)].

Background

All platforms gave Blur favorable reviews[citation needed - Personal account]. Sales for Blur in the USA were 31,000 in 5 days and 500,000 when it was discontinued[citation needed]. A sequel was planned but due to Activision ending Bizarre Creation that project went abandoned and never finished[citation needed]. Although a free-to-play spin off was released in 2013[citation needed].

Discontinuation Notice

Activision' statement:

Over the past three years since our purchase of Bizarre Creations, the fundamentals of the racing genre have changed significantly. Although we made a substantial investment in creating a new IP, Blur, it did not find a commercial audience. Bizarre is a very talented team of developers; however, because of the broader economic factors impacting the market, we are exploring our options regarding the future of the studio, including a potential sale of the business.[3]

Consumer response

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See also

References

  1. ↑ "Blur". GameSpot. Retrieved 21 Nov 2025.{{cite web}}: CS1 maint: url-status (link)
  2. ↑ "Updated: Activision shutting down Bizarre and Budcat studios?". PCGamer. 16 Nov 2010. Retrieved 21 Nov 2025.{{cite web}}: CS1 maint: url-status (link)
  3. ↑ "Activision Looking To Close Or Sell Bizarre Creations". WorthPlaying. 16 Nov 2010. Retrieved 21 Nov 2025.{{cite web}}: CS1 maint: url-status (link)
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