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PepsiCo sued by FTC for rigging Soft Drink Competition

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On 17 January 2025, the FTC released a lawsuit against PepsiCo alleging price discrimination. The FTC stated that PepsiCo was selling their soft drink product line Pepsi to a certain retailer at a lower price, while rising the price of their product for competitor retailers and customers.

Background

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Information about the product/service history to provide the necessary context surrounding the incident


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[Incident]

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Change this section's title to be descriptive of the incident.

Impartial and complete description of the events, including actions taken by the company, and the timeline of the incident coming to the public's attention.


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PepsiCo's response

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Lawsuit

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Claims

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Rebuttal

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Outcome

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Consumer response

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References

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