BowFlex, Inc.

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BowFlex, Inc.

Basic information
Founded	1986
Legal structure	Public
Industry	Exercise equipment
Official website	https://www.bowflex.com/

BowFlex, Inc. is a fitness-equipment manufacturer headquartered in Vancouver, Washington.

JRNY service

JRNY is an "adaptive fitness membership" provided by BowFlex that is facilitated by their Android-equipped fitness hardware.

Overview of consumer impact

Privacy

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• The BowFlex privacy policy includes a post-purchase EULA modification where the user must opt out of the sale of their data.
• ! BowFlex collects biometric information and will disclose it to "third parties who may acquire your information as a result of a merger, acquisition or other ownership transition".

Freedom

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• JRNY service includes digital rights management, which restricts access to stock Android features, like installing apps.
• Even with a JRNY subscription, you are limited to a small subset of streaming platform applications.
• BowFlex includes forced arbitration in its end-user license agreement